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“Pitch Perfect” - Top 10 Tips for a 10 Minute Pitch
Top Tips – Structure and Content
1) “Chunk” into 4 Sections – Then a 4 Point Agenda
Agenda Slide
The Need
Challenge/Problem
Proposed Solution
Product Overview
Business Plan
Current Status, Traction
Team ,
Biz Model, Market Opportunity,
Go-to-Market,
Competitive Analysis
Vision For Future
Milestones, Products, Funding
Requirements, ROI, etc.
Key Investment
Merits
*
2) The “Villain” – Make Them Feel The Pain
Agenda Slide
The Villain
Challenge/Problem
Your Hero
Product Overview
Your Hero’s
Combat Strategy
Team , Model,
Market Analysis,
Go-to-Market,
Competitive Analysis
Your Hero’s
Next Moves
Milestones, Products, Funding
Requirements, ROI, etc.
Why Your Audience
Will Love Your Hero
*
Heroes and Villains
 Bad economy
 Targeting wrong demographics
 Time to market
 Security vulnerabilities
 Lack of accessibility
 Declining loyalty
 Rising commodity prices
 Finding the right information/knowledge
 Waste in the system
 Boredom
 Popular rising cultural trend
 Missing a great opportunity
3) Know Audience’s Questions – Answer in Advance
4) Don’t Data Dump! One Big Idea Per Slide
5) One Big Idea That Grandma Could Understand
Albert Einstein
Do Much
More
In Less
Space
Copyright © 2001 Intel Corporation.
Intel
Develop
Forum
Fall 2001
Page 32
B
A
C
K
P
L
A
N
E
B
A
C
K
P
L
A
N
E
10GE LAN Line Card
SLOT..n
IXF18103
10 Gbit Ethernet
MAC/PCS/WIS
SPI-4 to XSBI
or SFI-4
19 GE WAN Line Card
SLOT 2
Server
Server
Server
Server
Server
Server
10-port
1 GbE MAC
SPI-4 P2
SLOT 1
Multi 1Gig LAN Backbone
SCSI
or
Fiber Channel
Disk Array
Storage
Controller
CSIX L2
Switch
Fabric
Net
Processor
Net
Processor
Net
Processor
Net
Processor
Net
Processor
Net
Processor
4
NxNSwitch
4
1
2
3
45
6
7
n
1,2ֹ ..n
1
2
3
45
6
7
n
1,2ֹ ..n
DWDM/OADMDWDM/OADM
ProtectProtect
ProtectProtect
B
A
C
K
P
L
A
N
B
A
C
K
P
L
A
N
E
B
A
C
K
P
L
A
N
E
10 GE
LAN/WAN
ORX
OTX
RX
TX
TRN4035BE
300 Pin MSA
10Gbit/s
SONET/SDH
ORX
OTX
RX
TX
TRN4035B
300 Pin MSA
SerDesSerDes
IXF18103
10 Gbit Ethernet
MAC/PCS/WIS
SPI-4 to XSBI
or SFI-4
High End Enterprise RouterHigh End Enterprise Router
Elevator Pitch – Problem + Solution and TEENY bit About Biz
Top Tips – Delivery
6) Presentation = Conversation
7) Voice – Volume, Clarity, Pace, Musicality – Breathe!
8) Gestures – Talk with the Hands – Not the Feet
9) F.E.A.R
10) Walk in the Room at Your Best
Invisu: New Tool for Writing One Pagers
http://invisu.me/Innowest
Free Trial!
Summary - Content
1) “Chunk” into 4 Sections
Then a 4 Point Agenda
2) The “Villain” -
Make Them Feel The Pain
3) Know Your Audience’s
Questions - Write for One
4) Don’t Data Dump!
One Big Idea Per Slide
5) One Big Idea That Grandma
Could Understand
Summary - Delivery
6) Presentation =
Conversation
7) Voice – Volume,
Clarity, Pace, Musicality –
Breathe!
8) Gestures
Talk with the Hands –
Not the Feet
9) F.E.A.R. = Face Everything
and Recover
10) Walk in the Room
at Your Best
Summary - Overall
William Arthur Ward
I’m Here For You!
For further information, please contact:
Donna Griffit
Donna@invisu.me
www.invisu.me
FB:Donna Griffit Corporate Storyteller
LI:http://il.linkedin.com/in/donnaabraham
Twitter: @Donna_Grif
Further Resources
• Ted: Amy Cuddy – Your Body Language Shapes who you are -
http://www.ted.com/talks/amy_cuddy_your_body_languag
e_shapes_who_you_are.html
• Ted: Nancy Duarte – The Secret Structure of Great Talks -
http://www.ted.com/talks/nancy_duarte_the_secret_struct
ure_of_great_talks.html
• VentureBeat – Donna Abraham – Why Your Startup Should
Ditch the Pitch: http://venturebeat.com/2013/02/19/ditch-
the-pitch/
• SteamFeed – Donna Griffit – Stick to Your Story -
http://www.steamfeed.com/stick-story-storify-pitch/

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Top Tips for an Investor Pitch

  • 1. “Pitch Perfect” - Top 10 Tips for a 10 Minute Pitch
  • 2. Top Tips – Structure and Content
  • 3. 1) “Chunk” into 4 Sections – Then a 4 Point Agenda
  • 4. Agenda Slide The Need Challenge/Problem Proposed Solution Product Overview Business Plan Current Status, Traction Team , Biz Model, Market Opportunity, Go-to-Market, Competitive Analysis Vision For Future Milestones, Products, Funding Requirements, ROI, etc. Key Investment Merits *
  • 5. 2) The “Villain” – Make Them Feel The Pain
  • 6. Agenda Slide The Villain Challenge/Problem Your Hero Product Overview Your Hero’s Combat Strategy Team , Model, Market Analysis, Go-to-Market, Competitive Analysis Your Hero’s Next Moves Milestones, Products, Funding Requirements, ROI, etc. Why Your Audience Will Love Your Hero *
  • 7. Heroes and Villains  Bad economy  Targeting wrong demographics  Time to market  Security vulnerabilities  Lack of accessibility  Declining loyalty  Rising commodity prices  Finding the right information/knowledge  Waste in the system  Boredom  Popular rising cultural trend  Missing a great opportunity
  • 8. 3) Know Audience’s Questions – Answer in Advance
  • 9. 4) Don’t Data Dump! One Big Idea Per Slide
  • 10. 5) One Big Idea That Grandma Could Understand Albert Einstein
  • 11. Do Much More In Less Space Copyright © 2001 Intel Corporation. Intel Develop Forum Fall 2001 Page 32 B A C K P L A N E B A C K P L A N E 10GE LAN Line Card SLOT..n IXF18103 10 Gbit Ethernet MAC/PCS/WIS SPI-4 to XSBI or SFI-4 19 GE WAN Line Card SLOT 2 Server Server Server Server Server Server 10-port 1 GbE MAC SPI-4 P2 SLOT 1 Multi 1Gig LAN Backbone SCSI or Fiber Channel Disk Array Storage Controller CSIX L2 Switch Fabric Net Processor Net Processor Net Processor Net Processor Net Processor Net Processor 4 NxNSwitch 4 1 2 3 45 6 7 n 1,2ֹ ..n 1 2 3 45 6 7 n 1,2ֹ ..n DWDM/OADMDWDM/OADM ProtectProtect ProtectProtect B A C K P L A N B A C K P L A N E B A C K P L A N E 10 GE LAN/WAN ORX OTX RX TX TRN4035BE 300 Pin MSA 10Gbit/s SONET/SDH ORX OTX RX TX TRN4035B 300 Pin MSA SerDesSerDes IXF18103 10 Gbit Ethernet MAC/PCS/WIS SPI-4 to XSBI or SFI-4 High End Enterprise RouterHigh End Enterprise Router
  • 12. Elevator Pitch – Problem + Solution and TEENY bit About Biz
  • 13. Top Tips – Delivery
  • 14. 6) Presentation = Conversation
  • 15. 7) Voice – Volume, Clarity, Pace, Musicality – Breathe!
  • 16. 8) Gestures – Talk with the Hands – Not the Feet
  • 18. 10) Walk in the Room at Your Best
  • 19. Invisu: New Tool for Writing One Pagers http://invisu.me/Innowest Free Trial!
  • 20. Summary - Content 1) “Chunk” into 4 Sections Then a 4 Point Agenda 2) The “Villain” - Make Them Feel The Pain 3) Know Your Audience’s Questions - Write for One 4) Don’t Data Dump! One Big Idea Per Slide 5) One Big Idea That Grandma Could Understand
  • 21. Summary - Delivery 6) Presentation = Conversation 7) Voice – Volume, Clarity, Pace, Musicality – Breathe! 8) Gestures Talk with the Hands – Not the Feet 9) F.E.A.R. = Face Everything and Recover 10) Walk in the Room at Your Best
  • 23. I’m Here For You! For further information, please contact: Donna Griffit Donna@invisu.me www.invisu.me FB:Donna Griffit Corporate Storyteller LI:http://il.linkedin.com/in/donnaabraham Twitter: @Donna_Grif
  • 24. Further Resources • Ted: Amy Cuddy – Your Body Language Shapes who you are - http://www.ted.com/talks/amy_cuddy_your_body_languag e_shapes_who_you_are.html • Ted: Nancy Duarte – The Secret Structure of Great Talks - http://www.ted.com/talks/nancy_duarte_the_secret_struct ure_of_great_talks.html • VentureBeat – Donna Abraham – Why Your Startup Should Ditch the Pitch: http://venturebeat.com/2013/02/19/ditch- the-pitch/ • SteamFeed – Donna Griffit – Stick to Your Story - http://www.steamfeed.com/stick-story-storify-pitch/