Short slides to acompany web page: Overview of Social Media for Researchers at Durham University. http://www.dur.ac.uk/library/research/disseminate/footprint/socialmedia/

1. Tips for twithter
effTweeting to let others know about your
published work?
• include a DOI to make sure this picked
up by altmetric services such as
Altmetric.com and PlumX Analytics….

2. Tips for twithter
eff… but remember not everyone can access your published
article if they don't have subscription access
• Think about also sharing a url to an open access version.

3. Tips for twithter
eff
Follow or search for useful hashtags to follow relevant
conversations and debates. Useful hashtags for academics
include #phdchat, #ecrchat, and #acwri
“ I used Twitter to find
scholars in research fields
like mine or simply interested
in discussing research on
social media #phdchat ”
“PhD affecting your mental
health? You are not alone.
http://bit.ly/2wUpnIp
Reach out. You are not
alone. #phd #phdchat “
A bit about me & my work, from @qz.
#sexwork #PhDChat #Ethnography
#brothels qz.com/779452/this-wo...

4. Tips for twithter
effUse a single 'handle' (username, publically visible) and keep
it consistent across all social media platforms (which you
wish to keep connected).

5. Tips for twithter
effIf you need to cite or reference a tweet,
try http://tweet2cite.com/ to generate an a citation in MLA,
APA or Wikipedia style formatting.

6. Tips for twithter
eff
Think about timing….
• Don’t worry about missing something… if it is important it
will come around again.
• If tweeting about your own research…
• Think about the most likely time to engage with other
academics via Twitter.
• Tweeting in the early morning or early evening are
often the most effective times to get re-tweeted.
• Don’t be afraid to repeat key tweets at different times
over following days.

7. Tips for twithter
eff
Think about content
• Tweets which include images are re-tweeted 35% more
than text-only tweets
• Tweets which include videos are re-tweeted 28% more
than text-only tweets
• 2014 data - http://bit.ly/2wM71tN
• But make sure it is relevant; whilst it is nice to engage with
people as a ‘person’, think about your signal-noise ratio!

8. Tips for twithter
eff
Use a Social Media Dashboard, such as Hootsuite or
Tweetdeck, to manage your online profiles across multiple
platforms;
• post the same messages on multiple platforms instantly
• schedule messages in advance to accompany
publications, events, presentations or just to cope with
your busy timetable.
• manage your twitter feed and set up 'searches' to make
sure you don't miss anything (and filter out the rubbish!)

9. Tips for twithter
effUse services such as 'If This Then That (IFTT)' to link your
social media accounts, automatically post between
accounts, archive your tweets (to other services, or to a
spreadsheet), or save mentions of you or others.
• https://ifttt.com/discover
• https://www.youtube.com/watch?v=NP0G9TBAyXs

10. Tips for twithter
effDon't want to join twitter? You can still follow the
conversation at https://twitter.com/search-home.

11. Tips for twithter
eff