Presentation by James Ashford at E3 60 Minute Makeover, February 2011

1. Total Social Success Understanding The Basics by James Ashford

2. Total Social Success Understanding The Basics 1. What is Social Media? Web based applications which are highly accessible & scalable, that turn communication into an ongoing, interactive dialogue. www.RocketPowered.co.uk

3. Total Social Success Understanding The Basics What is Social Media? www.RocketPowered.co.uk

5. Expert knowledge

6. Useful documents

7. Success stories

8. Video tutorials

9. EVERYTHINGwww.RocketPowered.co.uk

10. Total Social Success Understanding The Basics 37 signals www.RocketPowered.co.uk

11. Total Social Success Understanding The Basics 3. Make it easy & save time Social Media is great, but if you can’t manage it effectively, it won’t work. We’re all busy people, so how can we make this as easy as possible? www.RocketPowered.co.uk

12. Total Social Success Understanding The Basics We build our websites on Wordpress so that each time a news article is written, it automatically updates our entire Social Network www.RocketPowered.co.uk

18. Total Social Success Understanding The Basics Based on getting 100 subscribers (on each) One Article (15 minutes) Can easily reach an audience of 20,000 people (for FREE) www.RocketPowered.co.uk

19. Total Social Success Understanding The Basics 4. Lead your tribe A group needs only two things to be a tribe: a shared interest and a way to communicate. www.RocketPowered.co.uk

20. Total Social Success Understanding The Basics Lead your tribe You have the power to bring together a tribe of like-minded people and do amazing things. Connect with customers, employees, investors or readers and lead them. www.RocketPowered.co.uk

22. Create regular content

23. Very useful and high quality

24. Get everyone involved

25. Develop a Social Media Diary

26. Spread the word far and widewww.RocketPowered.co.uk

27. Total Social Success Understanding The Basics www.RocketPowered.co.uk

28. Total Social Success Understanding The Basics by James Ashford