Speaker - Mr. Diego Monraz, Secretary Transport, State of Guadalajara

1. smart mobility
mexican case

2. Guadalajara City
• 7 million people is the population of Jalisco State
• 4.3 million people live in the metropolitan area of Guadalajara
• 1.7 million of cars in the City
• 378 new vehicles per day
• 5000 units of conventional public transport
• 24 miles of electric train, on two lines since 1989
• 16 miles of BRT Macrobús in its first stage, from March 2009

3. Zapopan
63.1 hab./ha.
Guadalajara
112.1 hab./ha.
Tlajomulco de
Zúñiga
34.7 hab./ha.
Tonalá
71.6 hab./ha.
Tlaquepaque
73.4 hab./ha.
El Salto
49.4 hab./ha.
METROPOLITANAREA OF GUADALAJARA
Low density, only 67 inhabitants per hectar

4. the awakening
2004 starts one of the most
successful recreation program
of streets for bikes
With hundreds of thousands
of users every Sunday!
We understood the need to
break unhealthy inertia and
change the model of
mobility

5. Total displacement by Mode
TOTAL: 9 million 8 hundred thousand daily trips
Demand´s Multimodal Study “Origin and
Destination“ (2007)

6. 2008 The bicycle and pedestrian
network for the city consists of the
following infrastructure :
15 Metropolitan corridors covering
approximately 380 km
26 Areas of pedestrian accessibility
preference distributed among the 8
municipalities with a radius of 1.5
km each. Zone 30.
A local network that articulates the
15 runners and 25 areas located
1km apart from each other to cover
the entire metropolitan area with a
total length of 1,220 km (approx).
Cyclist Pedestrian Plan

7. BRT “MACROBUS” (2008)
BEFORE AFTER
• 16 kilometers of main corridor
• 27 stations
• 15 feeder routes
• 41 articulated buses
• 103 feeder buses
• 127,000 users per day (* with peak days of 140 thousand users)
• $ 600 million mexican pesos investment

8. Cycle rutes &
Public bike share system
Only 48.3 miles of cycle rute
¨Mi bici¨
First stage
30 stations and 300 bikes

9. New Light rail line under construction
total length of 21.5 km
estimated date of operation 2018

10. Guadalajara today
Cities
Average
car stops
per year
Idle Time
(% of travel
time)
Castrol Magnatec Stop-Start 2014 study
2.4 inhabitants per vehicle

11. How is a smart city?

12. Which is the goal of
smart cities & smart mobility?
get happy citizens!

13. and people are happy when walking and
coexists harmoniously with other people,
when they feel safe in a public space worthy…

14. What it takes to be a smart city with a smart
mobility?
smart politicians
with values such as generosity, honesty,
tenacity, and conciliatory
oh… and healthy + good mood !

15. Thanks !
Diego Monraz
Seguvial Integral AC
dmonraz@hotmail.com
@MonrazDiego
Diego Monraz