Professor Joe Peppard gave a presentation at the 2014 Annual Forum in Berlin titled "Peak Performance: What Managers can Learn from Elite Athletes". The presentation looked at how training methods and techniques of elite athletes have evolved over time, using examples like Dick Fosbury's revolutionary freestyle technique in the high jump. It suggested managers can learn from athletes' strong goal orientation, high expectations, motivation, passion for continuous learning, reliance on coaches, teamwork, and scenario training.