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CFO Barometer 2012:
De rol van de CFO in Sustainability
              CFO Magazine en Ernst & Young
                        24 september 2012
“Over duurzaamheid en de rol van de CFO”
                                                                               door Harry Everaerts,
                   Bedrijfsrevisor en Partner Sustainability & Cleantech Services Ernst & Young




Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
The triple bottom line
Today’s stakeholders (including shareholders) expect you to meet
standards on social, environmental and economic performance




  Vertrouwelijk – alle rechten voorbehouden – Ernst & Young        2
Rol van de CFO in het Nieuw Maatschappelijk relevant
 bedrijfsmodel
   Vijf acties die een CFO kan nemen om in te spelen op het groeiend belang van niet-
   financiële informatie in organisaties:
        1. Actief een sustainability programma en rapportering stimuleren
        2. Verzekeren dat het sustainability team niet geïsoleerd werkt
        3. Ga transparante dialoog aan met de stakeholders
        4. Maak top management bewust van de business case
        5. Overweeg niet-financiële performance indicatoren in beloningssytemen van
        management


                                                            •Het (meetbare) duurzaamheidsverhaal vertellen: met Investor
                                                            Relations en rating agentschappen werken
                                                            • ‘Show them the money’: transparant externe rapportering en
                                                            verificatie brengt vertrouwen aan interne en externe stakeholders
                                                            • Green management: operationeel ‘controllership’ and financieel
                                                            risicobeheer betekent CO2- en gegevensbeheer




Vertrouwelijk – alle rechten voorbehouden – Ernst & Young                                                                       3
Examples                                                   Altron
                                                               The Value-added Statement




Novo Nordisk 2012
Best Integrated Report




   Vertrouwelijk – alle rechten voorbehouden – Ernst & Young            Proposal title     4
“Integrated Reporting: wat, waarom en wat betekent het
                  voor de CFO?” door Nancy Kamp-Roelands,
                                        Expert Integrated Reporting & Assurance,
 Executive Director Sustainability & Cleantech Services Ernst & Young Nederland




Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
Four drivers of global change, impacting behaviour of many
organization
Growing world population                                                           Scarcity of natural resources

                                                            sodium carbonate                                                   ∞

                                                                   aluminium                                             161

                                                                           coal                                    148

                                                                  phosphate                                 75

                                                                      iron ore                         64

                                                                            gas                       61

                                                                       copper                    44

                                                                             oil                 43

                                                                  antimony*                 30

                                                                        silver*             29

                                                                      indium*          13




   Emissions and Climate change                                                    New rising middle class, aging population,
                                                                                   urbanization, diversity, and globalization




Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
The importance of the intangibles in establishing
   market value

Components of S&P 500 Market Value




Source: Ocean Times.


Definition

Intangible assets are non-monetary and non-physical but nonetheless have the potential to create value for an
organization.
  Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
Sustainability is a strong driver for business value creation




                                                                               Promote
Philips earns 38% of total                                                                             GE’s brand value increased
  revenue from „green                                                                    Long- term     by 17% after the launch of
 product‟ sales (up from                                        Revenue                                „Ecomagination‟, a business
                                                                                           value       initiative to meet customer
      31% in 2009).                                            generation                                    demand for more
                                                                                          creation      energy-efficient products



                                                              Material value              Intangible
 AB InBev strives to be the
  “best beer company in a
better world”, which means                                                                             One of the three drivers of
 protecting and preserving                                                                  Risk       Rosy Blue‟s strategy is to
                                                              Cost control                               manage risks (Legal,

                                                                               Prevent
the environment, promoting
  responsible drinking and                                                               Management    Operational, Reputational,
 making a difference in the                                                                            Protect company‟s brand.)
 communities where we live
         and work.




   KPIs can be used to measure sustainability performance against sustainability goal setting
  Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
Example of successful value chain collaboration
YARA – Biopark Terneuzen




                                                              Fertilizer producer YARA delivers their waste heat and CO2
                                                              emissions to horiculte business of Biopark Terneuzen. The
                                                              Horticulturers use these waste products to heat their
                                                              greenhouses. The plants use the CO2 to grow.
                                                              To facilitate this collaboration the partners have set up the
                                                              energycompany WarmCO2. The energy company is used to
                                                              deliver the waste heat and CO2 to the horticulturers across a
                                                              several kilometers long pipenetwork.
                                                              Yearly more than 1633 TeraJoules (TJ) sustainable heat
                                                              energy is utilised in this manner. This heat is always available
                                                              and almost independent of market energy prices.
                                                              This matches the reuse of about 70.000 tons of CO2 that
                                                              would otherwise be emmitted to the atmosphere as heat.




  Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
Changes in external reporting: Integrated Reporting



                    Mission
                                                       Reach a consensus about IR                  Identify priority areas

                                                                                         IIRC’s
                                                                                          role
                                                                                                     Determine whether IR
                                                            Develop a framework for IR              standards should be
                                                                                                  voluntary or mandatory



                                                   Discussion paper with
                   Actions                             IR guidelines

                                                                        G20 proposal
                                                                        « Bring IR to              2nd Pilot program
                                                                          politics »                  (Test draft
                                                                                                      framework)


     Mid 2010                                                                                                                        2015
   IIRC creation                                            2011                        2012                       2013            Complete
                                                                                                                                  framework
                                                                                                    Development of IR Framework

                                                                        1st Pilot program
                                                                      (First IR experiment)

Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
Value creation in different areas




 Vertrouwelijk – alle rechten voorbehouden – Ernst & Young   11
Sustainable Growth Business Model
Three basic stages




                                                                                 Strategic
                                                                                 sustainable
              Value to society




                                                                                 value creation

                                                                 Risks &
                                                                 Opportunities

                                                    Compliance



                                                                                      Value to organization




 Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
Integrated Thinking: From performance to impact
Unilever Sustainable Living Plan



 Arial 24 punt r100 g100 b100
 Arial 20 punt
 Arial 18 punt
 Arial 16 punt
 ► Arial 16 punt




 Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
Differences with financial reporting
                         Reporting Status                   Integrated Reporting
  Attribute              Quo                                Model                       Key Differences
  Thinking               Isolated                           Integrated                  Business decisions are not taken in isolation from company’s
                                                                                        environmental, social & economic impacts; they are made within
                                                                                        context of company’s short-, medium- and long-term business
                                                                                        performance.
  Stewardship            Financial capital                  All forms of capital        The company reports on the contribution of all forms of capital
                                                                                        (financial, manufactured, human, intellectual, natural and social) to
                                                                                        its business performance and the inter-relationship between these
                                                                                        capitals, as well as usage, risks and opportunities across the
                                                                                        economic value chain.
  Focus                  Past, financial                    Past & future, connected,
                                                            sustained value creation    Company financial reports currently focus on past financial
                                                                                        performance and rarely make meaningful connections with other
                                                                                        business reports, such as sustainability or CSR. An Integrated
                                                                                        Report addresses both past and future business performance,
                                                                                        making connections with underlying sustainability impacts, and
                                                                                        provides an opportunity to communicate a broader understanding of
                                                                                        value (future, intangible and extended).

  Timeframe              Short-term                         Short-, medium- and long-
                                                            term                        Integrated Reporting focuses not only on short-term business
                                                                                        performance (<1 year) but also on the medium- and long-term, so
                                                                                        that the contribution of decisions and investments made by the
                                                                                        business to long-term value creation can be assessed.

  Trust                  Narrow disclosure                  Greater transparency        In contrast to the narrow financial disclosure of the Annual Report,
                                                                                        an Integrated Report communicates a broader explanation of how a
                                                                                        company creates value, set within the context of the company’s
                                                                                        business model and the company’s net impact on the environment,
                                                                                        society and economy.
Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
“Presentatie van de resultaten van de CFO Barometer rond
                     duurzaamheid” door Harry Everaerts,
            Bedrijfsrevisor en Partner Sustainability & Cleantech Services Ernst & Young




Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
CFO Barometer rond Sustainability
Inleiding


   Onafhankelijk onderzoek van de redactie van CFO Magazine in
  samenwerking met Ernst & Young.

   Eén actueel CFO-topic per maand

   Bevraging van 200 Belgische CFO’s van middelgrote tot grote
  multinationale ondernemingen.

   De focus van de CFO Barometer is lokaal: representatief voor België,
  benchmarktool.

   De resultaten worden in de extra CFO Barometer katern weergegeven en
  becommentarieerd door specialisten of geïllustreerd met
  praktijkervaringen.




Vertrouwelijk – alle rechten voorbehouden – Ernst & Young                  16
CFO Barometer rond Sustainability
Enkele sleutelresultaten




Vertrouwelijk – alle rechten voorbehouden – Ernst & Young   17
CFO Barometer rond Sustainability
Enkele sleutelresultaten




                                           26,1 %



                                                            47,8 %


                                           26,1 %




Vertrouwelijk – alle rechten voorbehouden – Ernst & Young            18
CFO Barometer rond Sustainability
Enkele sleutelresultaten



                                                                               12,0
                                                                                %
                                                                                        18,0 %

                                                                       8,0 %

                                                                       8,0 %

                                                            2,0 %

                                                                               12,0 %

                                                                                        18,0 %


                                                                                  14,0 %


                                                            2,0 %
Vertrouwelijk – alle rechten voorbehouden – Ernst & Young                                        19
                                                                    6,0 %
CFO Barometer rond Sustainability
Enkele sleutelresultaten


  Duurzaamheidsrapportering wordt stilaan een vaste maatstaf: creatie van
  toegevoegde waarde is relevant in het huidig economisch model.


  Voorloping nog een groot onbenut potentieel: vandaag onvoldoende interesse
  door CFO’s, maar veel potentieel om als managementtool te gebruiken.


   CFO’s gebruiken het vandaag al voor interne beslissingsname. Immers,
  rapporteren over duurzaamheid heeft te maken met strategische en
  verantwoorde lange termijn beleidsvoering.

  Rapporteringsprocessen en standaarden: duidelijk gebrek aan kennis van
  standaarden zoals de Global Reporting Initiative.




Vertrouwelijk – alle rechten voorbehouden – Ernst & Young                       20
Ernst & Young                        Harry Everaerts

Assurance | Tax | Transactions | Advisory                   Tel.:    +32 2 774 94 34
                                                            Email:   harry.everaerts@be.ey.com
       2012 Ernst & Young Transaction Advisory Services
                         All rights reserved.

                About Ernst & Young


Ernst & Young is a global leader in assurance, tax,
transaction and advisory services. Worldwide, our
 152,000 people are united by our shared values
  and an unwavering commitment to quality. We
   make a difference by helping our people, our
 clients and our wider communities achieve their
                      potential.


Ernst & Young refers to the global organization of
  member firms of Ernst & Young Global Limited,
      each of which is a separate legal entity.
   Ernst & Young Global Limited, a UK company
limited by guarantee, does not provide services to
                        clients.


   For more information about our organization,
            please visit www.ey.com/be.
        Follow us: twitter.com/EY_Belgium
Vertrouwelijk – alle rechten voorbehouden – Ernst & Young

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CFO barometer sustainability & integrated reporting

  • 1. CFO Barometer 2012: De rol van de CFO in Sustainability CFO Magazine en Ernst & Young 24 september 2012
  • 2. “Over duurzaamheid en de rol van de CFO” door Harry Everaerts, Bedrijfsrevisor en Partner Sustainability & Cleantech Services Ernst & Young Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
  • 3. The triple bottom line Today’s stakeholders (including shareholders) expect you to meet standards on social, environmental and economic performance Vertrouwelijk – alle rechten voorbehouden – Ernst & Young 2
  • 4. Rol van de CFO in het Nieuw Maatschappelijk relevant bedrijfsmodel Vijf acties die een CFO kan nemen om in te spelen op het groeiend belang van niet- financiële informatie in organisaties: 1. Actief een sustainability programma en rapportering stimuleren 2. Verzekeren dat het sustainability team niet geïsoleerd werkt 3. Ga transparante dialoog aan met de stakeholders 4. Maak top management bewust van de business case 5. Overweeg niet-financiële performance indicatoren in beloningssytemen van management •Het (meetbare) duurzaamheidsverhaal vertellen: met Investor Relations en rating agentschappen werken • ‘Show them the money’: transparant externe rapportering en verificatie brengt vertrouwen aan interne en externe stakeholders • Green management: operationeel ‘controllership’ and financieel risicobeheer betekent CO2- en gegevensbeheer Vertrouwelijk – alle rechten voorbehouden – Ernst & Young 3
  • 5. Examples Altron The Value-added Statement Novo Nordisk 2012 Best Integrated Report Vertrouwelijk – alle rechten voorbehouden – Ernst & Young Proposal title 4
  • 6. “Integrated Reporting: wat, waarom en wat betekent het voor de CFO?” door Nancy Kamp-Roelands, Expert Integrated Reporting & Assurance, Executive Director Sustainability & Cleantech Services Ernst & Young Nederland Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
  • 7. Four drivers of global change, impacting behaviour of many organization Growing world population Scarcity of natural resources sodium carbonate ∞ aluminium 161 coal 148 phosphate 75 iron ore 64 gas 61 copper 44 oil 43 antimony* 30 silver* 29 indium* 13 Emissions and Climate change New rising middle class, aging population, urbanization, diversity, and globalization Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
  • 8. The importance of the intangibles in establishing market value Components of S&P 500 Market Value Source: Ocean Times. Definition Intangible assets are non-monetary and non-physical but nonetheless have the potential to create value for an organization. Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
  • 9. Sustainability is a strong driver for business value creation Promote Philips earns 38% of total GE’s brand value increased revenue from „green Long- term by 17% after the launch of product‟ sales (up from Revenue „Ecomagination‟, a business value initiative to meet customer 31% in 2009). generation demand for more creation energy-efficient products Material value Intangible AB InBev strives to be the “best beer company in a better world”, which means One of the three drivers of protecting and preserving Risk Rosy Blue‟s strategy is to Cost control manage risks (Legal, Prevent the environment, promoting responsible drinking and Management Operational, Reputational, making a difference in the Protect company‟s brand.) communities where we live and work. KPIs can be used to measure sustainability performance against sustainability goal setting Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
  • 10. Example of successful value chain collaboration YARA – Biopark Terneuzen Fertilizer producer YARA delivers their waste heat and CO2 emissions to horiculte business of Biopark Terneuzen. The Horticulturers use these waste products to heat their greenhouses. The plants use the CO2 to grow. To facilitate this collaboration the partners have set up the energycompany WarmCO2. The energy company is used to deliver the waste heat and CO2 to the horticulturers across a several kilometers long pipenetwork. Yearly more than 1633 TeraJoules (TJ) sustainable heat energy is utilised in this manner. This heat is always available and almost independent of market energy prices. This matches the reuse of about 70.000 tons of CO2 that would otherwise be emmitted to the atmosphere as heat. Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
  • 11. Changes in external reporting: Integrated Reporting Mission Reach a consensus about IR Identify priority areas IIRC’s role Determine whether IR Develop a framework for IR standards should be voluntary or mandatory Discussion paper with Actions IR guidelines G20 proposal « Bring IR to 2nd Pilot program politics » (Test draft framework) Mid 2010 2015 IIRC creation 2011 2012 2013 Complete framework Development of IR Framework 1st Pilot program (First IR experiment) Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
  • 12. Value creation in different areas Vertrouwelijk – alle rechten voorbehouden – Ernst & Young 11
  • 13. Sustainable Growth Business Model Three basic stages Strategic sustainable Value to society value creation Risks & Opportunities Compliance Value to organization Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
  • 14. Integrated Thinking: From performance to impact Unilever Sustainable Living Plan Arial 24 punt r100 g100 b100 Arial 20 punt Arial 18 punt Arial 16 punt ► Arial 16 punt Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
  • 15. Differences with financial reporting Reporting Status Integrated Reporting Attribute Quo Model Key Differences Thinking Isolated Integrated Business decisions are not taken in isolation from company’s environmental, social & economic impacts; they are made within context of company’s short-, medium- and long-term business performance. Stewardship Financial capital All forms of capital The company reports on the contribution of all forms of capital (financial, manufactured, human, intellectual, natural and social) to its business performance and the inter-relationship between these capitals, as well as usage, risks and opportunities across the economic value chain. Focus Past, financial Past & future, connected, sustained value creation Company financial reports currently focus on past financial performance and rarely make meaningful connections with other business reports, such as sustainability or CSR. An Integrated Report addresses both past and future business performance, making connections with underlying sustainability impacts, and provides an opportunity to communicate a broader understanding of value (future, intangible and extended). Timeframe Short-term Short-, medium- and long- term Integrated Reporting focuses not only on short-term business performance (<1 year) but also on the medium- and long-term, so that the contribution of decisions and investments made by the business to long-term value creation can be assessed. Trust Narrow disclosure Greater transparency In contrast to the narrow financial disclosure of the Annual Report, an Integrated Report communicates a broader explanation of how a company creates value, set within the context of the company’s business model and the company’s net impact on the environment, society and economy. Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
  • 16. “Presentatie van de resultaten van de CFO Barometer rond duurzaamheid” door Harry Everaerts, Bedrijfsrevisor en Partner Sustainability & Cleantech Services Ernst & Young Vertrouwelijk – alle rechten voorbehouden – Ernst & Young
  • 17. CFO Barometer rond Sustainability Inleiding  Onafhankelijk onderzoek van de redactie van CFO Magazine in samenwerking met Ernst & Young.  Eén actueel CFO-topic per maand  Bevraging van 200 Belgische CFO’s van middelgrote tot grote multinationale ondernemingen.  De focus van de CFO Barometer is lokaal: representatief voor België, benchmarktool.  De resultaten worden in de extra CFO Barometer katern weergegeven en becommentarieerd door specialisten of geïllustreerd met praktijkervaringen. Vertrouwelijk – alle rechten voorbehouden – Ernst & Young 16
  • 18. CFO Barometer rond Sustainability Enkele sleutelresultaten Vertrouwelijk – alle rechten voorbehouden – Ernst & Young 17
  • 19. CFO Barometer rond Sustainability Enkele sleutelresultaten 26,1 % 47,8 % 26,1 % Vertrouwelijk – alle rechten voorbehouden – Ernst & Young 18
  • 20. CFO Barometer rond Sustainability Enkele sleutelresultaten 12,0 % 18,0 % 8,0 % 8,0 % 2,0 % 12,0 % 18,0 % 14,0 % 2,0 % Vertrouwelijk – alle rechten voorbehouden – Ernst & Young 19 6,0 %
  • 21. CFO Barometer rond Sustainability Enkele sleutelresultaten Duurzaamheidsrapportering wordt stilaan een vaste maatstaf: creatie van toegevoegde waarde is relevant in het huidig economisch model. Voorloping nog een groot onbenut potentieel: vandaag onvoldoende interesse door CFO’s, maar veel potentieel om als managementtool te gebruiken.  CFO’s gebruiken het vandaag al voor interne beslissingsname. Immers, rapporteren over duurzaamheid heeft te maken met strategische en verantwoorde lange termijn beleidsvoering. Rapporteringsprocessen en standaarden: duidelijk gebrek aan kennis van standaarden zoals de Global Reporting Initiative. Vertrouwelijk – alle rechten voorbehouden – Ernst & Young 20
  • 22. Ernst & Young Harry Everaerts Assurance | Tax | Transactions | Advisory Tel.: +32 2 774 94 34 Email: harry.everaerts@be.ey.com 2012 Ernst & Young Transaction Advisory Services All rights reserved. About Ernst & Young Ernst & Young is a global leader in assurance, tax, transaction and advisory services. Worldwide, our 152,000 people are united by our shared values and an unwavering commitment to quality. We make a difference by helping our people, our clients and our wider communities achieve their potential. Ernst & Young refers to the global organization of member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young Global Limited, a UK company limited by guarantee, does not provide services to clients. For more information about our organization, please visit www.ey.com/be. Follow us: twitter.com/EY_Belgium Vertrouwelijk – alle rechten voorbehouden – Ernst & Young