Presentation at TIIM2011, Oulu, FI

1. Findings from European benchmarking
exercices on e-learning: value and
impact
Footprints
W:www.oulu.fi; www.lu.se/ced
E:Ebba.Ossiannilsson@oulu.fi
E:Ebba.Ossiannilsson@ced.lu.se
FB:Ebba Ossiannilsson
T:@EbbaOssian
Phone: +4670995448
S:http://www.slideshare.net/EbbaOs
siann

2. http://www.eadtu.nl/e-xcellencelabel
TIIM2011_ Oulu_Ebba Ossiannilsson 29
June 2011

3. Benchmarking elearning in European universities
…exercise on e-learning launched in the spring of 2009
…initiated by the University of Southern Denmark (SDU) and gathering a
group of nine European universities. April 2009 - December 2009.
…co-organised b ESMU and E
i d by d European AAssociation of Di
i i f Distance T hi
Teaching
Universities (EADTU; www.eadtu.nl), combined ESMU’s collaborative
benchmarking approach (benchmarking through a comparative exercise of
g
good practices between universities) and EADTU’s more individually-oriented
p ) y
approach. EADTU’s E-xcellence online tool, consisting of a set of 33 e-learning
benchmarks, is used as a starting point to the benchmarking exercise
http://www.esmu.be/projects/94-benchmarking-
http://www esmu be/projects/94 benchmarking
elearning.html
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4. Self evaluation
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5. Self evaluation for quality enhancement
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6. Benchmarking is an exemplar-driven
teleological process operating within an
organization [sic] with the objective of
intentionally changing an existing state of
affairs into a superior state of affairs (Moriarty,
2008, p. 30).
Benchmarking is an exemplar driven teleological process
exemplar-driven
operating within an organization [sic] with the objective of
intentionally changing an existing state of affairs into
a superior state of affairs. (Moriarty, 2008, p. 30).
…the ´locus´ of benchmarking lies between the
current and desirable states of affairs and
contributes to the transformation p
f processes
that realise these improvements. (Moriarty and
Smallman, 2009, p. 484)
...is a technique, method, process, activity, incentive, or
q , ,p , y, ,
reward which conventional wisdom regards as more effective
at delivering a particular outcome than any other technique,
method, process, etc. when applied to a particular condition
or circumstance
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7. What can be achieved/how to improve
….high performance
hi h f
High
perfomance
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June 2011

8. The Benhmarking process
Determine
what to
benchmark
Form a
Take action benchmarking
team
Collect and
Identify
analyse
benchmarkong
benchmarking
partners
information
Ossiannilsson, E. (2011). Findings from
European benchmarking exercises on e-
learning: value and impact CreativeEducation
impact. CreativeEducation.
Manuscript in press.
TIIM2011_ Oulu_Ebba Ossiannilsson 29
June 2011

9. Why?
•Why did your university joined the
benchmarking project?
•What was your opinion of the process
after it completion?
ft its l ti ?
•In your opinion, where there any
drawbacks within the project process?
•Do you have any additional thoughts
regarding the involvement in the
benchmarking?
TIIM2011_ Oulu_Ebba Ossiannilsson 29
Photo: CC AT NC SA Some rights reserved by Leo
June 2011
Reynolds

10. Research approach:
Exploratory multiple case study strategy,
p y p y gy,
Yin, 2003, 2009
Cross case anayses, with embedded and
multiple unites of analyses
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11. Respondents
E excellence+ e learning
E-excellence+ e-learning benchmarking exercise
Α Alpha x
Β Beta x
Γ Gamma x
Δ Delta x
Ε Epsilon x
Ζ Zeta x x
Respondents involved in the benchmarking projects, EADTU E-xcellence+ and the ESMU e-
learning benchmarking exercise. Ossiannilsson, E. (2011). Findings from European
benchmarking exercises on e-learning: value and impact. CreativeEducation. Manuscript in
press.
TIIM2011_ Oulu_Ebba Ossiannilsson 29
June 2011

12. cc. Findings from European benchmarking exercises on e-learning: value
and impact. CreativeEducation. Manuscript in press.
TIIM2011_ Oulu_Ebba Ossiannilsson 29
June 2011

13. Benefits
self-assess institution respond to national performance indicators
and benchmarks
db h k
strengthen institutional identity
better understand the process
enhance reputation
measure and compare
set new standards for the sector
f
discover new ideas,
set targets for improvement
obtain data to support decision-making
van Vught et al., (2008). A practical guide.
g ,( ) p g
Benchmarking in European HE. ESMU
TIIM2011_ Oulu_Ebba Ossiannilsson 29
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14. Added values
Cultural issues.
C lt l i
Commitment
Attitudes
Passion
Internal processes and involvement
Quality enhancement
Management and commitment. Dedication
Collaboration and networking
Courage Reflection
The concept of rhizome
The
Th concept of b
t f becoming
i
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15. Quality
improvement and
Policy statement quality assurance
Transparency
Dialogue
Teambuilding
Some key findings on the use of EADTU benchmarking QuickScan tool.
Ossiannilsson (2011).
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16. Limitations
Time?
Committment?
Benchmarks?
Interpretations?
Language?
Who is involved?
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17. The door is
open …
What next?
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Bild: Wikimedia Commons, Push the button, CC BY SA

18. TIIM2011_ Oulu_Ebba Ossiannilsson 29
June 2011 Ossiannilsson & Landgren, 2011

19. Opening Pandora’s box
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Some rights reserved by Christiaan Botha June 2011

20. Thank you!
TIIM2011_ Oulu_Ebba Ossiannilsson 29
June 2011
Photo: CC AT NC SA Some rights reserved by Travelin' Librarian

21. Findings from European benchmarking
exercices on
e-learning: value and impact
Footprints
W:www.oulu.fi; www.lu.se/ced
E:Ebba.Ossiannilsson@oulu.fi
E:Ebba.Ossiannilsson@ced.lu.se
FB:Ebba Ossiannilsson
T:@EbbaOssian
Phone: +4670995448
S:http://www.slideshare.net/EbbaOs
siann