1. EmediateAd – Version 3.11
 Fully integrated EmediateSense and EmediateScreen
 Campaign/Creative targeting
 Reporting
 Forecasting and Availability Check
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2. EmediateAd – Version 3.11
 Dashboard Enhancements
 New modules – Sell out, Campaign Listings
 Filter of units and attributes of existing modules
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3. EmediateAd – Version 3.11
 New Standard Flash Booking
 Multiple clickTAGs
 Event logging
 Wmode Selection
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4. EmediateAd – Version 3.11
 Frequency per Second
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5. EmediateAd – Version 3.11
 Straight forward use of clickURLs with strange Nordic letters (å,ä,ö)
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6. EmediateAd – Version 3.11
 EmediateVideo - VAST 2.0
 Follow IAB standards for video advertising
 Easier and less time consuming integrations with Video Players
 Increased potential revenue with standard formats and 3rd party
delivery
 Seamlessly integrated in the booking system
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7. EmediateVideo - VAST 2.0
 Standard Formats
 InLine Ad – for VAST ads
booked in EmediateAd
 Wrapper Ad – for third-party
VAST ads
 Duration
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8. EmediateVideo - VAST 2.0
 Standard Creatives
Linear video ad – The ad is presented before, in the middle of, or
after the video
Non-linear video ad – Ads that run concurrently with the video.
Can be delivered as text, graphical ads, or as video overlays.
Companion ad – Commonly text, display ads, rich media, or skins
that wrap around the player experience.
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9. EmediateVideo - VAST 2.0
 Easy Set Up
 Name
 URL
 Media file type
 Click URL
 (Events)
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10. EmediateVideo - VAST 2.0
 How it looks…
 https://develop.emediate.se/VAST/
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11. Future
 Exclusivity/Inclusivity
 New concept
 Include in forecasting algorithm
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12. Future
 Reporting
 Better look and feel
 Easier filtering, zooming and break down
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13. Future
 Creative Templates
 Standardize, streamline
 Facilitate new templates
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14. Future
 Remnant Inventory Management
 Integrated tool for adding revenue streams
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15. Future
 EmediateMobile
 Mobile app advertising
 EmediateAd targeting on handset (Iphone, Android, etc)
 Integration with Mobiletech mobile CMS
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