1. An overview Life Cycle Assessment
in the poultry industry.
Minnesota Environmental Initiative
Oct 2011

2. • Fully integrated poultry processor
• Partnerships with over 250 family
farmers in Minnesota and Wisconsin
• Founded in 1926
• Multiple brands, including
Gold’n Plump

3. Brand Portfolio

4. Carbon Accounting and
Product Life Cycle Assessment

5. Carbon: Scope 2 and 3

6. Upstream Scope 3 Scope 1 & 2 Downstream Scope 3
PURCHASED COMPANY TRANSPORTATION
GOODS & FACILITIES & DISTRIBUTION
SERVICES
COMPANY PROCESSING
FUEL & ENERGY VEHICLES OF SOLD
RELATED PRODUCTS
PURCHASED
ACTIVITIES
ELECTRICITY,
TRANSPORTATION STEAM, HEATING & USE OF SOLD
& DISTRIBUTION COOLING FOR OWN USE PRODUCTS
WASTE GENERATED END-OF-LIFE
IN OPERATIONS TREATMENT OF
SOLD PRODUCTS
Product Standard (LCA)
CAPITAL
GOODS INVESTMENTS
LEASED Corporate Standard
ASSETS
FRANCHISES
BUSINESS
TRAVEL LEASED
ASSETS
EMPLOYEE Scope 3 Standard
COMMUTING

7. Cradle to grave assessment
• Supply chain
• Process
• Use phase
• Disposal
LCA Measurement
• Quantitative data
• Create benchmarks
Improvement
• Identify hot stops - areas of opportunity
• Measurable results

10. …engaging suppliers is vital, because many firms have
direct control over only a small part of their products’
footprints. Gold’n Plump Poultry, a large American
chicken producer, found that its own operations
accounted for just 22% of the footprint of each chicken;
50% of the footprint came from the production of corn-
and soya-based chicken feed.
-- Economist, Technology Quarterly, June 2nd 2011

11. CO2 eq percentage per kg chicken

12. Water bigger impact category than climate
• Eutrophication and ecotoxicity
INTERPRETATION
Impacts beyond
operational control
• Direct land use
• Soy and corn farming
Product/packaging impact
• Plastics
• Over-packaging

13. Supplier and Industry Engagement
• Corn and Soy growers
• Packaging Suppliers
• NCC National Chicken Council
• Agristats
ACTION
Stakeholder Engagement
• Agriculture and environmental NGOs

14. ACTION Internal engagement
• Redesign packaging
• Continuous process improvement
• Incorporate favorable JB results across brands
Customer/retail engagement
• Transportation & storage efficiencies
• Marketing / communications
Consumer engagement
• Communication / education
• Transparency
• Use and disposal

15. THANK YOU
Paul Helgeson
Sustainability Manager
phelgeson@goldnplump.com