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Make it for
                           Them
                           Usability thinking
© 2012 Tieto Corporation




                           Evelina Rimkute
                           Tieto,
                           Evelina.Rimkute@tieto.com
Pelnas


    Pakartotiniai                      Geras
     užsakymai                         vardas




   Kliento
                                            Pasi-
  poreikių
                                         tenkinimas
patenkinimas



            Veikiantis
                              Rinkos dalis
            produktas

                                         2012-02-24
Usability is the ease of use and
learnability of a human-made object




                          2012-02-24
2012-02-24
2012-02-24
Why to think about Usability?




                        2012-02-24
Because Usability can make you rich!



                         2012-02-24
How Usability can make you rich?
            Improved
                         Improved
             usability
                          usability
            increases
                          reduces
               your
                         your costs
             revenue

            Improved     It increases
             usability     business
            increases         from
           your market      existing
              share        customer




                                      2012-02-24
How to do Usability?




                       2012-02-24
Identify your end user




           2012-02-24
Keep focused




               2012-02-24
I know you have thousands ideas for all the
cool features iTunes could have. So do
we. But we don’t want a thousand features.
That would be ugly. Innovation is not about
saying ‘Yes’ to everything. It’s about saying
‘No’ to all but the most crucial features.

Steve Jobs




                                      2012-02-24
Measure user behavior




                        2012-02-24
Use prototypes




    2012-02-24
10 Usability principles
Visibility of system status




                         2012-02-24
Match between system and the
                   real world

      Contetype’as
      Delivery
      Timer jobas
      Controls’as
      Preloaderis
      Saitas
      Webservisas



                     2012-02-24
User control and freedom




             2012-02-24
Consistency and standards
                  Start


         Insert            Register




         Upload             Begin


                  Create


                             2012-02-24
Error prevention




     2012-02-24
Recognition rather than recall




                        2012-02-24
Flexibility and efficiency of use




                     2012-02-24
Aesthetic and minimalist design




                       2012-02-24
Help users recognize, diagnose,
and recover from errors




                       2012-02-24
Help and documentation




            2012-02-24
Make it for them




                   2012-02-24
2012-02-24
http://www.useit.com/




                        2012-02-24

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Make it for them

Editor's Notes

  1. Sveiki kolegos. Prieš pradėdama dalintis savo įspūdžiais ir žiniomis apie usability mūsų kasdienybėje, noriu Jus akimirką sustabdyti ir užduoti klausimą.Dėl ko mes dirbame ? Koks pagrindinis mūsų kuriamos vertės tikslas, apart pelno?Galima pabaiga – pinigai, rezultatas, kokybė, ir patenkintas klientas.
  2. Yra daug būdų užtikrinti, kad įmonė, kurioje dirbate, kad projektas, kuriame dalyvaujate, įsuktų tokį ratą, kuris tenkina visus. Būtina pakankama programuotojų kvalifikacija, analizės darbo įgūdžiai, atsakingas testavimas, komandos motyvacija. Esi daug technikų, kokiu būdu valdyti projektą. Šiandien sustokime ties usability – orientacija į tai, kaip padaryti kuriamą sistemą patogia.
  3. Taigi, Jo didenybėusability.Šiandien aš Jums papasakosiu, kas yra usability, kodėl jis yra naudingas, kaip jį taikyti, ir kokie yra pagrindiniai principai, kuriuos reikia prisiminti norint kurti vartotojui patogią sistemą.
  4. Kitaip kalba, usability yra sugebėjimas vietoj to.....
  5. Padaryti Tai.Iš esmės tai yra supratimas, kad kuriama sistema turi būti suprantama galutiniam vartotojui, o pagrindinės funkcijos turi būti atliekamos patogiai. Girdėjote – galutiniam vartotojui ir pagrindinės funkcijos.Sistemos kūrimo metu produktas būna aprašytas visokiais dokumentais, pereina per daugelį rankų, sutalpina į save aibę funkcijų ir galimybių. O tikslas? O tikslas vienas - kad kuriama sistema turi būti suprantama galutiniam vartotojui, o pagrindinės funkcijos turi būti atliekamos patogiai.
  6. Usability didinajūsų pajamas, kadangi Jūsų klientai gauna tai, ko nori, išvengia įvairių nesklandumų ( pvz garantinis aptarnavimas), nereikalauja didelės pagalbos ir palaikymo darbų, moka daugiau, nes padarote jų gyvenimą lengvesnįUsability sumažina išlaidas, kadangi Jūs skiriate laiko kurti tik tą funkcionalumą, kurio reikia klientui, sužinote apie vartojimo nepatogumus programos kūrimo pradžioje ir ištaisote juos pigiau, sumažinate nesėkmės riziką dėl prastai suprastų reikalavimų, sumažinate arba eliminuojate dokumentacijos poreikį.Usability didina Jūsų rinkos dalį – nes klientui Jus rekomenduoja kitiems klientams.Usability didina pajamas iš esamų klientų – besidžiaugdami vienu sėkmingu užsakymu, jie toliau naudojasi Jūsų paslaugomis
  7. Susipažinkime iš arčiau, ką reikia turėti galvoje norint kuriamą produktą padaryti patogų vartotojui.Ar turite kokių minčių? Ar yra tekę su tuo susidurti anksčiau, kažkur skaityti ir domėtis?
  8. Mes turime žinoti, kas naudosis sistemaMums svarbu suprasti jo poreikiusMes turime žinoti, ką jis su ta sistema veiksTuime įvertinti kompiuterinio raštingumo lygmenįTurime įvertinti prioritetus ir poreikius
  9. Early and continous focus on users and their tasksKą vartotojas darys su programa ar tinklalapiuStudijuoti elgesį, pomėgius ir įpročiusKas yra pagrindinės užduotys, kurios bus atliekamos kiekvieną dieną?Kaip padaryti gyvenimą lengvesnį?
  10. Empirical measurements of user behaviourKurkite prototipusDuokite naudotis sistema kaip galima anksčiauStebėkite, kur ieško pagrindinių funkcijųAnalizuokite rezultatus
  11. Visibility of system status The system should always keep users informed about what is going on, through appropriate feedback within reasonable time. Match between system and the real world The system should speak the users' language, with words, phrases and concepts familiar to the user, rather than system-oriented terms. Follow real-world conventions, making information appear in a natural and logical order. User control and freedom Users often choose system functions by mistake and will need a clearly marked "emergency exit" to leave the unwanted state without having to go through an extended dialogue. Support undo and redo. Consistency and standards Users should not have to wonder whether different words, situations, or actions mean the same thing. Follow platform conventions. Error prevention Even better than good error messages is a careful design which prevents a problem from occurring in the first place. Either eliminate error-prone conditions or check for them and present users with a confirmation option before they commit to the action. Recognition rather than recall Minimize the user's memory load by making objects, actions, and options visible. The user should not have to remember information from one part of the dialogue to another. Instructions for use of the system should be visible or easily retrievable whenever appropriate. Flexibility and efficiency of use Accelerators -- unseen by the novice user -- may often speed up the interaction for the expert user such that the system can cater to both inexperienced and experienced users. Allow users to tailor frequent actions. Aesthetic and minimalist design Dialogues should not contain information which is irrelevant or rarely needed. Every extra unit of information in a dialogue competes with the relevant units of information and diminishes their relative visibility. Help users recognize, diagnose, and recover from errors Error messages should be expressed in plain language (no codes), precisely indicate the problem, and constructively suggest a solution. Help and documentation Even though it is better if the system can be used without documentation, it may be necessary to provide help and documentation. Any such information should be easy to search, focused on the user's task, list concrete steps to be carried out, and not be too large.
  12. The system should always keep users informed about what is going on, through appropriate feedback within reasonable time.
  13. The system should speak the users' language, with words, phrases and concepts familiar to the user, rather than system-oriented terms. Follow real-world conventions, making information appear in a natural and logical order.
  14. Users often choose system functions by mistake and will need a clearly marked "emergency exit" to leave the unwanted state without having to go through an extended dialogue. Support undo and redo.
  15. Users should not have to wonder whether different words, situations, or actions mean the same thing. Follow platform conventions.
  16. Even better than good error messages is a careful design which prevents a problem from occurring in the first place. Either eliminate error-prone conditions or check for them and present users with a confirmation option before they commit to the action.
  17. Minimize the user's memory load by making objects, actions, and options visible. The user should not have to remember information from one part of the dialogue to another. Instructions for use of the system should be visible or easily retrievable whenever appropriate.
  18. Accelerators -- unseen by the novice user -- may often speed up the interaction for the expert user such that the system can cater to both inexperienced and experienced users. Allow users to tailor frequent actions.
  19. Dialogues should not contain information which is irrelevant or rarely needed. Every extra unit of information in a dialogue competes with the relevant units of information and diminishes their relative visibility.
  20. Error messages should be expressed in plain language (no codes), precisely indicate the problem, and constructively suggest a solution.
  21. Even though it is better if the system can be used without documentation, it may be necessary to provide help and documentation. Any such information should be easy to search, focused on the user's task, list concrete steps to be carried out, and not be too large.
  22. http://www.userfocus.co.uk/fable/index.html