The Canadian Breast Cancer Foundation (CBCF) is dedicated to funding breast cancer research and supporting those affected by breast cancer. Since its inception over 25 years ago, CBCF has invested over $93 million in over 600 research grants. CBCF's Leaders for the Cure program provides opportunities for corporations to support CBCF's mission through fundraising and awareness campaigns. There are three levels of involvement for Leaders for the Cure: Leader, Cabinet Member, and Board Member, each with increasing commitments of personal donations, fundraising, and strategic support.

1. Corporate Programs
with the Canadian Breast Cancer Foundation

2. About CBCF
2
Canadian Breast Cancer Foundation is a community-driven breast cancer charity and the
largest funder of breast cancer research in Canada. We are dedicated to funding research
that makes a difference and we support and advocate for the breast cancer community.
Since our inception over 25 years ago, CBCF has invested over $93million in the most
relevant and innovative research of over 600 grants, with 180 research projects taking place
in 2012.
CBCF ranks in the top 5 national charities measured for
support and in the top 3 for brand perception
(C’volution,TrojanOne)
CBCF is grateful to our community of supporters who
share a common bond and commitment to help create a
future without breast cancer.

3. Making an Impact
CBCF funds advancements in earlier detection, improved diagnosis and more effective
treatment, which to date have helped to reduce mortality rates by nearly 40 per cent.
However, breast cancer is still the most common cancer in Canadian women. And with one
in nine women still being diagnosed, there is much to be done.
- CBCF is working to stop breast cancer before it starts and reduce the number of
women who are diagnosed with breast cancer
- CBCF funds advancements in earlier detection, improved diagnosis and more effective
treatment
- CBCF works to ensure that women and their loved ones are better supported when
they experience a breast cancer diagnosis
3

4. Leaders for the Cure

5. Gordon Hicks – President, BLJC Veni Iozzo – SVP Marketing, CIBC Jon Taylor – Partner, Govan Brown Tim Christmann – Partner, Deloitte Jean Blacklock – President,
Leaders Board Co – Chair Leaders Board Co-Chair Leaders, Board Member Leader Prairie Girl Cupcake, Leader
Leaders for the Cure is a peer-to-peer program that provides meaningful opportunities
for Ontario’s corporate community to help the Canadian Breast Cancer Foundation
(CBCF) create a future without breast cancer.
Leaders for the Cure

6. *- Source: 2010 Edelman Global Good Purpose
Study
Leaders for the Cure Benefits
There are many benefits to becoming a Leader for the Cure:
•Leaders for the Cure provides opportunities to meet and work alongside
influential executives from other organizations.
•Demonstrate leadership in both your workplace and community in
support of our mothers, wives, sisters and daughters.
•Exclusive access to CBCF and Leaders for the Cure signature events.
•Receive monthly newsletters to keep you up to date on events, member
accomplishments and breakthrough research that your support helps fund.
•Recognition of your support on the CBCF website, in our Annual Report
and in Leaders for the Cure newsletters.

7. How to Become a Leader for the Cure
7
There are three ways you can engage with Leaders for the Cure and gain valuable
opportunities to work with other corporate visionaries:
•Leader
•Annual personal commitment of $1,000.
•Support Leaders initiatives.
•Raise awareness of CBCF within your organization.
•Cabinet Member
•Contribute $10,000 annually through personal giving, corporate donations and/or
•fundraising a fundraising campaign.
•Actively encourage inspirational giving from other corporate executives.
•Support Leaders initiatives.
•Raise awareness of CBCF.
•Board Member
•Please contact us if you’d like to become involved at this strategic level and
•make a significant contribution towards the Leaders fundraising goal.

8. Together we can create a future without breast cancer.
JOIN THIS DYNAMIC GROUP OF PROFESSIONALS!
Nicole D’Ascenzo, Funds Development Officer
20 Victoria Street, 6th
Floor
Toronto Ontario, M5C 2N8
PH: 416.815.1313 x 213
ndascenzo@cbcf.org www.cbcf.org/leaders
www.cbcf.org/leaders