Many freelancers and small service-based business owners bill by the hour without realizing that by doing so, they lock themselves into a vicious cycle. Selling time immediately caps earning potential—there are really only so many hours in a year and there’s really only so much that can be charged per hour. For those that work for themselves, getting a raise shouldn’t mean working longer hours and giving up your personal time. So, what is the solution? Is there a better way to bill that’s fair to both you and your clients? These slides summarize some of the key points from FreshBooks’ recent book on value based billing, co-authored by FreshBooks Co-founder and CEO, Mike McDerment . Download the book for free at this link: http://bit.ly/16Asa6x Learn more about FreshBooks: www.freshbooks.com

2. Copyright © 2013 FreshBooks

3. Based on the popular book,
Breaking the Time Barrier.
By FreshBooks Co-Founder & CEO,
Mike McDerment, and Donald Cowper.
Copyright © 2013 FreshBooks

4. Copyright © 2013 FreshBooks

5. Copyright © 2013 FreshBooks

6. Your clients
care about the
value
deliver.
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you

7. Copyright © 2013 FreshBooks

8. not time
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9. pain
Probe for
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serious
points.

10. Help them
want.
explore
what they
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11. How will they?
measure?
success?
?
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12. Position your
services as an
investment,
not an expense.
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13. Help them
the results
envision
they can
expect.
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14. Put the price of
your service into
perspective.
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15. present your
pricing upfront.
Don’t
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16. price first
needs ahead
your
Discussing
puts
of theirs.
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17. Offer clients
choice.
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Present your
proposal like a
menu – with
distinctly
priced
options.

19. If the client
wants to
pay less
they must
have less.
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choose
to

20. Copyright © 2013 FreshBooks
Focus on
‘good’
clients.

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These 5 steps introduced the basics.
To learn how to fully apply
value pricing, invest 1-hour to
read Breaking the Time
Barrier.

23. “People constantly ask me „How can I get a 4-hour workweek with a
service business?‟ This story is the short answer.”
Tim Ferriss Author of the #1 bestseller, The 4-Hour Workweek
Praise for Breaking the Time Barrier
“This book unlocks the truth about how to build an insanely profitable
business.”
John Jantsch Best-selling author of Duct Tape Marketing
“Spend an hour with this book, and you‟ll come away with a whole new
way of looking at your value and your relationship with your clients.”
Daniel H. Pink Best-selling author of Drive, A Whole New Mind, and Free Agent Nation
“Spectacularly simple, remarkably true, for every small business owner
who‟s determined to grow, Breaking the Time Barrier will work for you!”
Michael E. Gerber Best-selling author of E-Myth, and inventor of The Dreaming Room for
entrepreneurs

24. One click. No information required.
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25. #1 Cloud Accounting Solution
Designed for Small Business
Owners
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