Value Proposition canvas- Customer needs and pains
Panel: Meet The Disruptors
1. #RIC16
Meet
The
Disruptors
Sharon
Klapka,
Director
of
Business
&
Brand
Development,
Adore
Me
Colin
Hunter,
CEO,
Alton
Lane
Ruth
Hartman,
Chief
Merchandising
Officer,
Le
Tote
Moderator:
Alicia
Fiorletta,
Content
Strategist,
Retail
TouchPoints
5. #RIC16
Le
Tote
is
a
fashion
subscription
service
that
allows
members
to
borrow
clothing
and
accessories
for
$59/month
and
maternity
clothing
for
$69/month.
Each
shipment
includes
three
pieces
of
clothing
and
two
accessories,
curated
using
Le
Tote’s
proprietary
algorithm.
Members
can
choose
to
swap
items
ahead
of
delivery
and
keep
them
as
long
as
they
like.
Once
they
are
done
enjoying
their
tote,
members
simply
return
it
to
receive
another.
Members
also
have
an
option
to
purchase
items
for
20-‐50
percent
off
retail.
6. #RIC16
Revolutionizing
the
way
that
men
buy
clothes.
Alton
Lane
offers
premium
custom
clothing
for
men.
Choose
from
a
carefully
curated
selection
of
fine
Egyptian
and
Swiss
cottons,
pure
imported
wools
and
luxurious
cashmeres.
Available
by
private
appointment,
Alton
Lane
offers
custom
shirts,
suits,
trousers,
blazers,
tuxedos
and
overcoats.
Better
Fit.
Better
Quality.
Better
Experience.
7. #RIC16
Adore
Me
is
a
New
York
based
women’s
intimates
brand
offering
beautifully
designed
lingerie,
bras,
sleepwear,
and
swimwear. We
showcase
new
collections
every
month
in
our
online
showrooms,
personalized
to
you
as
soon
as
you
take
the
Style
Quiz
on adoreme.com!
Adore
Me
products
come
in
an
extended
size
range
so
there
is
always
something
gorgeous
for
every
body.
8. #RIC16
45%
of
global
digital
shoppers
say
reading
reviews,
comments
and
feedback
influences
their
online
buying
decisions.
-‐ PwC,
Total
Retail
2016
Building
a community
12. #RIC16
Turning
customers
into
advocates.
69%
of
shoppers
want
to
learn
more
and
spend
time
on
a
website
after
receiving
recommendations
from
peers.
-‐ Zuberance
14. #RIC16
Embracing
the
omnichannel imperative.
“Stores
are
the
new
black
in
the
world
of
e-‐
commerce.
We
have
discovered
these
incredibly
robust
flexible
warehouses
called
‘stores.’”
-‐ Scott
Galloway,
L2
20. #RIC16
Preparing
for
the
trends
of
tomorrow.
77%
of
retail
CEOs
say
shifts
in
consumer
behavior
keeps
them
up
at
night.
-‐ PWC
Annual
Global
CEO
Survey