Social media dashboards are websites or applications that connect multiple social media accounts in one central place to provide analytics, reports, and trends. They work by allowing users to sign up, connect their social media accounts, and organize a customizable layout to run analytics and create reports. Some popular dashboard options mentioned are TweetDeck, Bottlenose, MarketMuse, and Hootsuite, which are free or have paid plans and support various social networks like Twitter, Facebook, LinkedIn and more. Dashboards can help businesses by increasing brand awareness, strengthening customer relationships, funneling traffic, and providing organization, time management and analytics.

1. Social Media Dashboards
Heather Hyde & Gianni Zeppieri

2. Agenda
 What are Social Media Dashboards?
 How do they work?
 What kinds of Dashboards are out there?
 How can Dashboards help your business?
 What companies are using Dashboards?
 10 Resources

3. What are Social Media
Dashboards?
 Website/Platform/Application
 Links several social media accounts together
 Offers reports, analytics, and trends
 “Central Hub”

6. How do they work?
 Sign up – Free or Monthly Fee
 Sign in with Social Media account(s)
 Organize your desired layout
 Run analytics and create reports

7.  Cost: Free
 Media Channels: Facebook & Twitter
 Features:
 Arrange feeds in customizable columns
 Schedule your tweets
 Monitor and manage unlimited accounts
www.tweetdeck.com

9.  Cost: Free
 Media Channels: Currently only Facebook & Twitter
 Features
 All streams in one place – a unified view
 Easy, effortless navigation
 Automatically sort conversations
 Build rules and alerts
www.bottlenose.com

10.  Cost: Free
 Media Channels: Twitter & Facebook
 Features:
 Social Inbox  Location Targeting
 Unlimited Team Members  Automatic RSS tweets
 Brand Management  Klout score
 In the Cloud  PeerIndex Rankings
 Smart Following and Unfollowing  Reply Macros
Algorithm
www.marketmesuite.com

11.  Cost: Free
 Media Channels: Email, Twitter & Facebook
 Features:
 Intuitive, easy-to-use
 Links emails together, as well as social media accounts
(Twitter & Facebook)
www.threadsy.com

12.  Cost: Free & Monthly Fee
 Media Channels:
 Twitter  Flickr
 Facebook  Foursquare
 LinkedIn  Wordpress
 Youtube  Blogger
 Features:
 Social Awareness  Social Coordination
 Social Applications  Social Measurement
 Social Engagement  Social Integration
www.spredfast.com

13.  Cost: Free & Monthly Fee
 Media Channels: Twitter & Facebook
 Features:
 Multiple user roles  URL Shortener
 Twitter brand monitoring  Zendesk Integration
 Tweet and post scheduling  Salesforce Integration
 Email and SMS Alerts  Quest Tweets and post
 Per Account Cotag Activation  Twilio-powered SMS
www.mediafunnel.com

15.  Cost: Free & Monthly Fee
 Media Channels:
 Twitter
 Facebook
 LinkedIn
 Foursquare
 Wordpress
 Features
 Multiple Networks  Automated Reports
 Custom Analytics  RSS Integration
 Team Collaboration  Localization
 Mobile Apps  Ow.ly Custom URLS
www.hootsuite.com

17. How can Social Media Dashboards
help a business?
 Increase brand awareness
 Strengthen consumer relationship
 Funnel traffic to purchase
 Organization and time management
 Costs
 Analytics & Reports

18. Are Dashboards better for
B2B, B2C, For Profits, or Not-For-
Profit Companies?

19. Companies using Social Media
Dashboards

20. What they’re saying…

21. 10 Resources

22. thank you.