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Building a Successful Business  Using the Internet
Your Instructor ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Understand and Achieve ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
3 Biggest Online Dangers ,[object Object],[object Object],[object Object]
What Works Online? ,[object Object],[object Object],[object Object]
Content Is The Key To Success ,[object Object],[object Object],[object Object],[object Object]
Opportunity For Success ,[object Object],[object Object],[object Object],[object Object]
The Process Is Simple ,[object Object]
C-T-P-M ,[object Object],[object Object],[object Object],[object Object],[object Object]
Successful Business-Building Basics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Building Process $ Track Progress Build Solid Relationships Building Traffic for Profitability Your Look And Feel Strategies Build a Site that Gets the Click Investigate the Best Monetization Options Brainstorm for Profitable Topics Develop the Best Site Concept Master the Business Basics
Your Web Business Process Cycle ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The PROCESS is C-T-P-M ,[object Object],[object Object],[object Object],[object Object]
What Makes Good CONTENT? ,[object Object],[object Object],[object Object],[object Object]
Anguilla-Beaches.com
Anguilla-Vacation.com
Best Anguilla Restaurants
World Class Dining
How Do You Get TRAFFIC? ,[object Object],[object Object],[object Object],[object Object]
Making The Search Engines Happy ,[object Object],[object Object],[object Object],[object Object]
What is PREselling? ,[object Object],[object Object],[object Object]
Ways To PREsell ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How To MONETIZE ,[object Object],[object Object],[object Object]
MONETIZATION Example – 1
MONETIZATION Example – 2
MONETIZATION Example – 3b
MONETIZATION Example – 3d
Meet Tobi, Budding Online Entrepreneur ,[object Object],[object Object],[object Object],[object Object],[object Object]
Possible Income Streams ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Deciding On A Site Concept – Finding the Right Niche  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Site Concept Process ,[object Object],[object Object],[object Object]
Offline vs Online Market Research ,[object Object],[object Object],[object Object],[object Object]
Online Market Research ,[object Object],[object Object],[object Object],[object Object]
What Keyword Research Will Reveal ,[object Object],[object Object],[object Object],[object Object]
Google Keyword Research Tool
BrainStorm It! Keyword Research Tool
Tobi 's Three Concepts ,[object Object],[object Object],[object Object]
The Long Tail  An example of a power law graph being used to demonstrate ranking of popularity. To the right is the long tail, to the left are the few that dominate. http ://bit.ly/long-tail-video
The Site Blueprint
The Perfect Domain Name ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Valuable PREselling Proposition (" VPP ")  ,[object Object],[object Object],[object Object]
What Do You Know And Love? ,[object Object],[object Object],[object Object],[object Object],[object Object]
What Are Your Possible Concepts? ,[object Object],[object Object],[object Object],[object Object]
Smart Solution, Smart Business
Already Have A Business? ,[object Object],[object Object],[object Object],[object Object],[object Object]
From Business To Better Business
A Good Theme for a Website? Practically ANYTHING!
Tonight’s Walk-away-withs ,[object Object],[object Object],[object Object],[object Object],[object Object]
Your Business-Building Homework ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Introduction to Internet Marketing Success, Modiin 2009

Notas del editor

  1. Welcome to the first session of Building a Successful Business Using the Internet. I 'm _____________________________________ your instructor. Over the next 10 weeks you're going to learn and understand how to create a highly successful and profitable home-based Internet business… or grow your existing business with a Web site that WORKS. What's more, we're going to have fun doing it.