With the mobile and eCommerce shopping being on an increasing spree, the retail stores too are working towards becoming an essential point of consumer experience.

1. Significance of New Age Retail Store Solutions
With the mobile and eCommerce shopping being on an increasing spree, the retail stores too are working
towards becoming an essential point of consumer experience. With regards to multi-channel retail
platform, the stores respond as the command centers for customer interaction and fulfillment
implementation. With consumer shopping preferences changing owing to retail channel boundaries, the
retailers are responding with appropriate store-level system adjustments that accommodates multi-
channel expectations. The retail store system expansions need to leverage applications and enable the
trends that are significant to the store.
Internet is expanding at a faster spree allowing online trade and commerce to boom. Simultaneously, the
shopping and buying patterns without concerning the channel, ever growing phenomena of “omni-
channel” shoppers is placing the traditional operational channels to oblivion. By using a Smartphone
today a user can simply check a product price of a selected brand and other market players and is also
impacted by the ongoing contact with social mediums. Therefore, the retail store point-of-service needs to
allow conversion directly from online shopping to the store purchasing, thereby creating a streamlined
experience that provides the consumer with a reason to purchase from a selected brand than other market
players.
Majority of retailers today are looking out for new age retail store solutions for expanding the reach of
their products and services and products internationally. Without having the correct solutions, managing
global expansion becomes a challenge that might make retailers to lose their focus on other essential
objectives. To address this situation, companies specializing in product lifecycle services have come up
with retail store solutions having expertise in the following areas:
Digital signage
· In-store product demo kiosks
· In-store targeted advertising
Payment solutions
· POS terminal firmware & software
· Loyalty & rewards systems
· Mobile payment solutions
· Mobile wallets & NFC payment apps
· Invoicing software
Supply chain management
· Barcode printing & scanning solutions
· RFID asset management solutions
· LBS apps for fleet vehicles
Advanced service providers of retail store solutions successfully collaborate with retailers and other
service providers to develop new age products that enhance payment processing functions, logistic
management along with in-store consumer experience. Selected service providers have also set up loyalty
and rewards systems to enable retailers to retain their customer base and the barcode scanners that will
help the warehouse attendants to manage their inventories.
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