PND - SOLUTIONS AND SERVICES ET05 - Emerging Technologies Orario 09.30 – 13.00 Sala 4

1. better touristic experiences through instant information
Giovanni Giovinazzo, IN2 Search Interfaces Development Ltd
gg@in-two.com
ITN: ET05 Emerging Technologies
16 October 2009, Torino

2. Overview
I am going to talk about…
IN2 Search Interface Development Ltd
the project's objectives
the proposed solution
The application scenarios
the consortium
Q&A
© ImaGeo Consortium • info@imageoweb.ue

3. About IN2 Search Interfaces Development Ltd
Solutions and services to search, explore, experience, innovate, access and interface multimedia content.
Technologies are licensed to third party media asset management solution providers and for their
excellence they have been awarded the "Innovationspreis 2007 ITK" in Germany.
Expertise in managing, reviewing and evaluating research projects.
1995 – 2005: Development of the core technology in content-based analysis and retrieval at the TZI,
University of Bremen (funding from Land Bremen, DFG , ADviSOR, TeDUB, DELOS, EUAN)
Since 2005: Exploitation of research results in large projects with content archives:
• Integration within 3rd party media asset management systems
• Development of intelligent user interfaces for wearable devices (navigational data)
Current Projects
• Services to support visual search and management for media art archives (Gateway to Archives of
Media Art GAMA :: www.gama-gateway.eu);
• Immersive Multimedia Interfaces: Large scale multimedia data visualisation, search and browsing
(IM3I :: www.im3i.eu);
• Ubiquitous, user-friendly access to location-based multimedia (ImaGeo :: http://imageo.hku.nl/);
• Development of unobtrusive input and output interfaces for mobile and wearable access0 to
navigational data (WearIT@Work :: www.wearitatwork.eu).
© ImaGeo Consortium • info@imageoweb.ue

4. Project objectives
Simplify organisation and exchange of photographs
and travel-information on the go
Receive instant location-based information on-demand
based on captured objects on a photo
Embed easily the generated content in personal
pages, blogs, and community software
Advertise visual route-information/trails for attracting
new tourists and hikers
Document visually rural landmarks and cultural
heritage
© ImaGeo Consortium • info@imageoweb.ue

5. Proposed Solution:
Methodology
User-centred approach
• Studying the user's cognitive, behavioural,
anthropometric, and attitudinal characteristics
• Prototype tests, scenario testing
• Conduction of the yearly Utrecht Observatory of
online behaviour
On-going evaluation
© ImaGeo Consortium • info@imageoweb.ue

6. Proposed Solution:
Architecture
Open server-side architecture
Uses integrated services and advanced solutions
for experiencing, searching, and accessing geo-
temporal media content
Enables intuitive presentation, delivery, and
handling of geo-temporal media content
© ImaGeo Consortium • info@imageoweb.ue

7. Proposed Solution:
Architecture
© ImaGeo Consortium • info@imageoweb.ue

8. Proposed Solution:
Advantages
The main advantages of ImaGeo are...
an interface which makes it easy to retrieve
information related to objects captured with a
mobile device and
the increased usability of the web platform
where users can share, display, and retrieve
geo-information with one click.
© ImaGeo Consortium • info@imageoweb.ue

9. Application scenarios:
Use case
© ImaGeo Consortium • info@imageoweb.ue

10. Application scenarios :
Contexts
Pre-trip
• The user has the opportunity to access the portal to
gather information about the area of interest
On-the-spot
• The user will be able to receive instant directions
from other users and retrieve relevant information
Post-trip
• Re-visit and share the experience
© ImaGeo Consortium • info@imageoweb.ue

11. Application scenarios:
Models
Clog Trails in the Dutch countryside
(Landschapbeheer Gelderland)
• Recreational organisations promoting Cultural Heritage
A Visit to Siena (Municipality of Siena)
• Local Authorities promoting the territory through user
generated content.
Neighbourhood Strolls (Landschapbeheer Gelderland)
• Promoting social cohesion and alternative means to
link people to their environment
© ImaGeo Consortium • info@imageoweb.ue

12. The Consortium
Utrecht School of the Arts (NL) http://www.hku.nl/
Spring Technologies GmbH (DE) http://www.springtechnologies.de/
Neos Sistemi (IT) http://www.neosgroup.it
IN2 Search Interfaces Development (DE) http://www.in-two.com
© ImaGeo Consortium • info@imageoweb.ue

13. Thank you for your attention
gg@in-two.com
info@imageoweb.eu