PIXAR is known for its animated films represented by the light symbol, which connotes hope, positivity, and hard work. The blue/grey color of Pixar's background contrasts well with the font and conveys a peaceful, happy feel for the animation studio. DreamWorks' name connotes that it creates unrealistic dreams in films.

1. PIXAR – connoted Light – can be connoted many
could be ‘pixels’ as ways, actual light represents hope, feeling
all of their films are good and brightness. However, if we look at
animated. the type of light (desk lamp) then that
could represent hard work.
Colour of Background – the
blue/grey colour connotes
peacefulness and a general happy Animation Studios
feel about the company. – denotes what type
Furthermore it contrasts well with of production
the font. studio they are.

2. Boy – connotes Colour – the purple and
innocence, youth white combination
and happiness . represents a
calm, peaceful feel to the
company.
SKG – are the
initials of the owners DreamWorks - connotes that the films
(Spielberg, that they make are ‘dreams’ and unrealistic
Katzenberg and . Alternatively, it could mean that they
Geffen). represent where they create dreams.