1. John Griffiths
Director,
CONNECT
tel: 07831 380284
www.connectmidlands.org
www.connectmidlands.org
2. Leading technology and growth network providing access to
finance, innovation, professionals, successful entrepreneurs.
Helps build route to market, management capability,
and commercialise innovation
www.connectmidlands.org
3. Investment Connect Midlands is recognised as a market
leader in helping innovative,technology & high
Readiness
growth businesses become investment ready
....then showcasing them to the investment
community to raise money they need to grow
£250m
to date!
….and assisting them to grow
Growth
shareholder value, create jobs,
become world-beaters .
www.connectmidlands.org
4. What do investors look for ?
• Experienced & ambitious management team
• Vision, strong strategic case & plan for growth
• High growth prospects
• High market share potential
• IPR
• Sustainable competitive edge & USPs
• Sales already or close to market ?
• Shares & enough to be attractive
• Exit route – money out in 3-7yrs ?
www.connectmidlands.org
5. Strategic & Business Case
Strategic Case:
• Exec Summary
• Pitch or presentation
Business Case:
• The business plan
• What if scenarios
• Can you defend your assumptions?
• Does the investment case make sense?
www.connectmidlands.org
6. Key messages
• Understand finance options internal & external
• What could you really do with a cash injection?
• Understand mind-set of funders and investors
and what drives them – think like an investor
• Get ready, may only get one chance ! Need
strong Proposition, Proof points, Plan, Pitch
• A good pitch - a key tool
• Focus on investment opportunity not product
www.connectmidlands.org