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Thinking Better Together 
Advanced Ideation with FICO, Hype and Jive 
Candida Rodriguez 
Enterprise Community Manager, FICO 
Hutch Carpenter 
Strategic Consultant, HYPE Innovation 
© 2014 Fair Isaac Corporation. 
This presentation is provided for the recipient only and cannot be reproduced or shared without Fair Isaac Corporation’s express consent.
Our Story 
• Introducing Jive 
• Encouraging innovation 
• Engaging our communities 
• Coming in 2015 
2 © 2014 Fair Isaac Corporation.
3 © 2014 Fair Isaac Corporation. 
Who is FICO?
Look familiar? 
4 © 2014 Fair Isaac Corporation.
Oh, the FICO Score Guys… 
While 90% of every credit decision flows somewhere from FICO score, we are 
also known for analytics and market leading technologies. 
5 © 2014 Fair Isaac Corporation.
“How do you transform a secretive 
culture to an innovative, 
collaborative and community 
orientated one?” 
6 © 2014 Fair Isaac Corporation.
Implement Jive 
Quite a challenge for a company 
with a tradition of being very 
academic, secretive and not very 
collaborative in the past. 
7 © 2014 Fair Isaac Corporation.
“If you look at history, innovation 
doesn’t come just from giving 
people incentives, it comes from 
creating environment where their 
ideas can connect.” 
8 © 2014 Fair Isaac Corporation. 
- Steven Johnson
Call for Ideas 
• Anticipated 20+ ideas 
• Received over 220 ideas 
9 © 2014 Fair Isaac Corporation. 
• Surpassed expectations 
• Quicker to market
“We need a more powerful tool!” 
Manage the lifecycle of each idea, from submittal to market 
Campaign for focused innovation efforts 
Communicate progress of ideas back to submitters 
10 © 2014 Fair Isaac Corporation.
Meet HYPE 
Jive integrates with HYPE 
Innovation, giving us the 
one stop platform we 
want for our employees. 
11 © 2014 Fair Isaac Corporation. 
Plus a powerful back-end to 
manage the ideas from 
submittal to actuality.
“Conversation is a catalyst for innovation.” 
12 © 2014 Fair Isaac Corporation. 
- John Seely Brown
194 Clients in 
21 Countries 
13 Years of experience 
13 © 2014 Fair Isaac Corporation. 
Founded as a 
spin-off from Daimler 
Offices in the US and Europe
Thinking Better Together 
14 © 2014 Fair Isaac Corporation. 
► One platform 
► Powerful innovation structure 
► Collaborative productivity 
Employee posts 
status update noting 
tougher competition 
occurring in frozen 
foods. 
Others see the post, 
and it touches a 
nerve. Over time, the 
discussion grows, 
with ideas and insight. 
The business unit leader 
sees the discussion and 
wants to move it forward. 
She backs a new 
innovation campaign. 
Status 
Update 
Place 
Discussion 
Activity 
Stream 
Connections HYPE
HYPE-Jive Demo 
15 © 2014 Fair Isaac Corporation.
Thank You 
Candida Rodriguez 
Enterprise Community Manager 
candidarodriguez@fico.com 
Hutch Carpenter 
Strategic Consultant 
hutch.carpenter@hypeinnovation.com 
© 2014 Fair Isaac Corporation. 
This presentation is provided for the recipient only and cannot be reproduced or shared without Fair Isaac Corporation’s express consent.

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HYPE and FICO. Adding innovation to social collaboration. Jive World 2014

  • 1. Thinking Better Together Advanced Ideation with FICO, Hype and Jive Candida Rodriguez Enterprise Community Manager, FICO Hutch Carpenter Strategic Consultant, HYPE Innovation © 2014 Fair Isaac Corporation. This presentation is provided for the recipient only and cannot be reproduced or shared without Fair Isaac Corporation’s express consent.
  • 2. Our Story • Introducing Jive • Encouraging innovation • Engaging our communities • Coming in 2015 2 © 2014 Fair Isaac Corporation.
  • 3. 3 © 2014 Fair Isaac Corporation. Who is FICO?
  • 4. Look familiar? 4 © 2014 Fair Isaac Corporation.
  • 5. Oh, the FICO Score Guys… While 90% of every credit decision flows somewhere from FICO score, we are also known for analytics and market leading technologies. 5 © 2014 Fair Isaac Corporation.
  • 6. “How do you transform a secretive culture to an innovative, collaborative and community orientated one?” 6 © 2014 Fair Isaac Corporation.
  • 7. Implement Jive Quite a challenge for a company with a tradition of being very academic, secretive and not very collaborative in the past. 7 © 2014 Fair Isaac Corporation.
  • 8. “If you look at history, innovation doesn’t come just from giving people incentives, it comes from creating environment where their ideas can connect.” 8 © 2014 Fair Isaac Corporation. - Steven Johnson
  • 9. Call for Ideas • Anticipated 20+ ideas • Received over 220 ideas 9 © 2014 Fair Isaac Corporation. • Surpassed expectations • Quicker to market
  • 10. “We need a more powerful tool!” Manage the lifecycle of each idea, from submittal to market Campaign for focused innovation efforts Communicate progress of ideas back to submitters 10 © 2014 Fair Isaac Corporation.
  • 11. Meet HYPE Jive integrates with HYPE Innovation, giving us the one stop platform we want for our employees. 11 © 2014 Fair Isaac Corporation. Plus a powerful back-end to manage the ideas from submittal to actuality.
  • 12. “Conversation is a catalyst for innovation.” 12 © 2014 Fair Isaac Corporation. - John Seely Brown
  • 13. 194 Clients in 21 Countries 13 Years of experience 13 © 2014 Fair Isaac Corporation. Founded as a spin-off from Daimler Offices in the US and Europe
  • 14. Thinking Better Together 14 © 2014 Fair Isaac Corporation. ► One platform ► Powerful innovation structure ► Collaborative productivity Employee posts status update noting tougher competition occurring in frozen foods. Others see the post, and it touches a nerve. Over time, the discussion grows, with ideas and insight. The business unit leader sees the discussion and wants to move it forward. She backs a new innovation campaign. Status Update Place Discussion Activity Stream Connections HYPE
  • 15. HYPE-Jive Demo 15 © 2014 Fair Isaac Corporation.
  • 16. Thank You Candida Rodriguez Enterprise Community Manager candidarodriguez@fico.com Hutch Carpenter Strategic Consultant hutch.carpenter@hypeinnovation.com © 2014 Fair Isaac Corporation. This presentation is provided for the recipient only and cannot be reproduced or shared without Fair Isaac Corporation’s express consent.

Notas del editor

  1. More than credit scores, we have delivered analytics and other technologies for 50 years, in over 80 countries to over 5000 customers.
  2. FICO is transforming the way we doing business, from an on-prem software solution to a cloud based SaaS model. As part of this transformation, we focused internally on changing our culture to become more innovative, collaborative and community orientated.
  3. As part of our innovation strategy, we implemented Jive in the latter part of 2013. One of use cases for the Jive platform focused on the ideation module to provide a platform where our employees could share their innovation ideas.
  4. Our Global Professional Services organization fully embraced Jive as a way to share their knowledge and leverage new ideas across the organization to save time, increase efficiency and deliver new capabilities to our clients. As part of their annual “Innovation Challenge”, they used the community to manage the submittal of ideas and innovation that delivers client value, is repeatable and can create a market opportunity for FICO.
  5. Based on previous challenges, the team was anticipating 20-30 entries. However, due to the collaborative environment fostered by Jive, as the submissions started rolling in and were seen by others the competition mounted. The newer entries got better and better and went from thumbnail ideas to fully developed and documented plans. In the end, more than 220 innovations were submitted and the quality of those entries far surpassed expectations and led to more ideas being able to be packaged, marketed and sold more quickly.
  6. As great as this sounds, during the challenge we discovered a few thing. Although it is easy to submit ideas via Jive, we needed a more powerful ideation tool. We need a way to view the progress of all ideas, manage which ones were viable and other idea management activities. With the current system, the idea submitters have no way to see the status of their idea, nor is there a way to easily manage the lifecycle of each idea.
  7. With Hype, we can pull ideas submitted on the Jive platform into the Hype backend. These ideas are then vetted and assigned to a product manager. We have the ability to view ideas by stage, industry, business problem, most popular and more. The idea submitters can view their ideas to see where they are at in the process. The community can vote on ideas that they think will be successful and include comments and suggestions on the idea. (Flip to demo)
  8. We are currently running a beta to test out how the new system works with a small sub-sect of our employees. Right now, we are working out the kinks and finalizing the workflow before we launch it to the entire organization. We also plan on rolling out this to our external community, the FICO Analytic Cloud (FAC). The FAC is a new route to market for FICO, and the FAC Marketplace in particular is an on-line store where “Apps” that are developed by FICO, Partners or even Clients, can be sold. We want to offer the ideation model to our external Partner/Client contributors, to curate the Marketplace and populate the store with high value components and solutions that bring incremental revenue to FICO. One thing we are really excited about is the full integration come in 2015. This integration is similar to the Producteev integration and provides a seamless UI for users to submit and manager their ideas. (Hand off to Hutch to demo)