3. Why the color?
• Purple is a calming color, it sets a mood of
relaxation. I want people to think clear and
calm when they see this. Purple draws you in
and makes you think, that is what I want
people to do when they see my logo, think
and wonder.
4. Why the shape?
• I decided to do a cloud for a number of reasons, mostly
because I just like clouds because they make me feel
clam and light as air. For a more scientific reason, I took
a quiz to tell me what shape I mostly likely represent and
I drifted towards a circle, and squiggles, they both deal
with being a people person which really represents me. I
tried to incorporate both of them into one so being a
cloud it has the structure of a circle but the edges of
squiggles. The reason for putting two clouds instead of
one was for showing that you aren’t alone and there are
others out there to help.
6. Why the quote?
• This quote is one that I want to live by. Be
yourself everyday of the year and don’t mind
what others think/ say about you. Do what
you want and be happy, don’t let others
influence who you really are.
7. Why the picture?
• The picture really represents a child enjoying
themselves at the beach doing their own
thing, not having a care in the world. Younger
kids tend to care less about what others
think/say as well as not judging others
themselves. I would like to take the example
as a child and fit it into my own life and live it
carefree.
8. Why the font?
• I didn’t want a font that was “blingy” or
“flashy”. I wanted something simple, I didn’t
want the font to get in the way of the image
and message the words and picture had to
offer.
9. Why the font color?
• The picture it’s self is pretty grey and gives off
a more somber feeling which for me light blue
has the same affect. Since the picture is grey
and shows no other color then white the light
blue font represents what the sky and the
water would look like.
10. Why the font color?
• The picture it’s self is pretty grey and gives off
a more somber feeling which for me light blue
has the same affect. Since the picture is grey
and shows no other color then white the light
blue font represents what the sky and the
water would look like.
