Many definitions have been tried and repeated to elucidate what responsive web design is. People have designated it as the future of website development. It has made human eyes the medium to reach human hearts. RWD or responsive web design has become the watchword of web design for the year 2013.

1. RESPONSIVE WEBSITE
DESIGN &
DEVELOPMENT
By Lnsel
www.lnsel.com
info@lnsel.com
Ph.: (91) (33) 4069 5180 / 81
With the sudden upsurge in the popularity of alternate, Web -enabled
gadgets like tablets and Smartphone's has encouraged designers to build
websites that run across a range of screen sizes and browsers? With
responsive web designing approach, you get a website that works
smoothly across all browsers and devices.
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2. Industry Best Practice –Responsive Web Design
Many definitions have been tried and repeated to elucidate what
responsive web design is. People have designated it as the future of
website development. It has made human eyes the medium to reach
human hearts. RWD or responsive web design has become the
watchword of web design for the year 2013. It adapts itself very
effortlessly on all screen sizes, be it a laptop, desktop, palmtop or
smart phone. You can even say that now every human hand holds or
carries a responsive web design in their smart phones and tablets.
You can view the texts as per your convenience. This means that the
text size is adjustable. Furthermore, RWD enables you to see things
in the landscape or portrait view mode.
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3. Let us have a look at some of its features.
Unlike other responsive designs, RWD adapts itself to varied
screen sizes. As a result, it can be viewed on smaller devices
and makes navigation easy.
Responsive website development helps in enhanced user
experience. This technique of decentralization leads to
increased customer interaction and more sales.
Whenever you update a site, the RWD automatically updates
for all other devices.
Its increasing popularity has made government websites, ecommerce sites and even businesses to adopt it.
An Instance: If you have a Pizza company and you want to endorse
it, then you will have to create a delightful website. To gain
customers quickly, you can create 2 separate responsive website
designs. In laptops you can view the entire website. On the other
hand, for a tablet, you can create a page showing the exciting menu
offers and prices. This is a great way to reach out to a wide audience
in a short span of time.
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4. Responsive web-design must be adopted by companies as it is
competent for almost all purposes. Companies must also consider
the importance of mobile devices. According to a survey by
TechCrunch, mobile devices will soon be overtaking desktops as the
major internet platform. It is responsible for the increasing
percentage of web traffic. If a company has a very awkward and
complicated website view, then chances are there you can lose your
potential customers. Traffic loss results due to a number of reasons:
Problems while accessing a page of your website.
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5. People tend to get impatient if a webpage takes a prolonged
loading time
These small problems make people switch to another website
Once the people visit a rival website and get better navigation,
it is difficult to bring them back.
If the content of your website is too elaborate and complex,
people tend to lose interest
A Simple Platform
To appear hi-tech, companies are also designing Android apps and
iOS applications instead of ‘adaptive web design’. However, it is
observed that the time required to create apps is more than to
create a responsive web design. It can also mean developing a
conglomerate of websites that is certainly expensive. In contrast,
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6. ‘adaptive web design’ uses industry tools like HTML, JavaScript, PHP
and CSS. Presently, the most prominent activity on web is SEO. This
‘Fluid web design’ improves search engine optimization and has also
been recommended by Google. Consequently your digital marketing
gets a boost and becomes responsive.
XML Design
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7. Some of the Problems
Many websites designs do hit the market, but do not last long. Many
examples can be sited in this regard like XML and Ajax. With each
hour there’s a total paradigm shift in web designs. Responsive Web
Design is presently viral. Nevertheless it has few shortcomings that
might make it disappear like fads. To prevent this you need to check
for proper solutions to these problems. Some of them are:
People are still stuck with the old design process. Hence, it
becomes difficult to explain responsive web design to clients.
You need to show your consumer what this web design can do.
The navigation strategy needs to be simpler and not tricky. It
should reflect your site’s information and content. It must not
be redundant and should work on all devices.
Images must not be fragmented in responsive design. They
must not be blurred and be as flexible as possible. You can use
CSS sprites, SVG graphics and flowcharts to optimize the view
of your website.
The issues related to cost and testing time has popped up. It is
taking its toll on business expenses.
Old Internet Explorer users are facing problems due to weak
platform for CSS media query.
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8. To conclude we can state that Responsive Web Design is a great
destination for your businesses to appear on. The Google crawler
has also deemed this to be essential for sites. This web design has a
long way to go in media consumption. To optimize you page rank in
search engines, you can veritably be responsive and embrace this
web design.
For more information on Responsive Website Design or
Development visit
http://lnsel.com/web-services/web-design/html-5-design/
Registered Office:
14-B, Camac Street, Kolkata – 700 017, India
Ph.: (91) (33) 4065 0370 / 77
Fax: 2281 6287
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9. Development Office:
SDF Building, 4th Floor, Software Technology Park
Sector – V, Block – GP, Bidhannagar
Kolkata – 700 091, India
Ph.: (91) (33) 4069 5180 / 81
E-mail: info@lnsel.com
Thank You
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