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Differentiating Organic From Paid Search Results
Google search results Organic search results left of the browser Paid search results located on the right displayed above the first organic search result
PAID SEARCH RESULTS ORGANIC SEARCH RESULTS
Organic search results known as free or natural search results Your web page can be included the search results providing Google has already indexed it significance of your web page to a certain keyword is taken into account
Paid search results commonly called pay per click or PPC when an Internet user clicks on a paid advertisement advertiser has to pay Google Image: graurcodrin / FreeDigitalPhotos.net http://www.freedigitalphotos.net/images/view_photog.php?photogid=982
Another difference is the order in which the results are listed. To be listed in the search engine results page web pages have to use the correct SEO methods better chances of improving your position in the search results
Different factors considered in PPC bid price for the advertisement better rank on the search results pay a higher price than your competitors
Highlight your brand target both organic and paid searches if you do not have extra budget apply appropriate SEO techniques to your web pages give you a higher volume of web traffic also 4 out of 5 people will click the organic listings  Image: jscreationzs / FreeDigitalPhotos.net http://www.freedigitalphotos.net/images/view_photog.php?photogid=1152
Copyright © 2011 Heleninnes.ca

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Differentiating organic from paid search results

  • 1. Differentiating Organic From Paid Search Results
  • 2. Google search results Organic search results left of the browser Paid search results located on the right displayed above the first organic search result
  • 3. PAID SEARCH RESULTS ORGANIC SEARCH RESULTS
  • 4. Organic search results known as free or natural search results Your web page can be included the search results providing Google has already indexed it significance of your web page to a certain keyword is taken into account
  • 5. Paid search results commonly called pay per click or PPC when an Internet user clicks on a paid advertisement advertiser has to pay Google Image: graurcodrin / FreeDigitalPhotos.net http://www.freedigitalphotos.net/images/view_photog.php?photogid=982
  • 6. Another difference is the order in which the results are listed. To be listed in the search engine results page web pages have to use the correct SEO methods better chances of improving your position in the search results
  • 7. Different factors considered in PPC bid price for the advertisement better rank on the search results pay a higher price than your competitors
  • 8. Highlight your brand target both organic and paid searches if you do not have extra budget apply appropriate SEO techniques to your web pages give you a higher volume of web traffic also 4 out of 5 people will click the organic listings Image: jscreationzs / FreeDigitalPhotos.net http://www.freedigitalphotos.net/images/view_photog.php?photogid=1152
  • 9. Copyright © 2011 Heleninnes.ca