The document outlines a fictional transmedia narrative about the kidnapping of a child named Mikey Evans. It describes the narrative arc which includes Mikey being reported missing, a ransom call and deadline, ransom videos being released, and a ransom drop with potential consequences. The narrative is proposed to have splintered storylines that can be explored from different character perspectives across media formats, with opportunities for participation, response, and hidden rewards to encourage exploration of the transmedia world.

1. RANSOM
A fictional transmedia narrative about the kidnapping of Mikey
Evans.

2. Crime Drama

3. NARRATIVE ARC
OF RISK
Ransom Drop
Deadline given
Ransom Video
Ransom Call
Child reported
missing

4. Pressure
"introducing alternative points of view on the action may be one of the most
valuable contributions transmedia extensions can make" (Jenkins 2011)

5. Consequences

6. SPLINTERED
NARRATIVE
Ransom call Police
Questioning
Kidnapping
Ransom videos Family appeal

7. Ability to explore different story elements

8. Case File

9. NEWSFEED
STYLE
UPDATES

10. Ability to explore branching storylines of
different characters

11. Hidden Rewards

12. Transmedia
Narrative World

13. Participation

14. Response Matters

15. Multiple Perspectives