2. We are riding the wave of popularity of
televised talent competitions to fund
public high school education

3. Advertisers targeting teens and their
families sponsor our contests and/or
purchase numerous available ad units
Sample
sponsors
and ads

4. Schools win funding for arts and
enrichment programs; students win
prizes and/or college scholarships

5. Competition? Televised, online and
offline contests exist, but
We are the ONLY online stage for high school talent
contests
Our prizes will motivate contestants and voters to participate
No others provide funding to schools and college scholarships to students
Our target audience is highly valuable to advertisers
We’re marketing heavily to 23,000 public high schools,14 million students
and their families and communities
We achieve broad reach for maximum participation:
Covering all types of talent, we offer contests in 60+ categories in
performing arts, visual arts, creative writing, technology, creative thinking

6. School funding: It’s not just
benevolence
Will trigger viral social voting:
Schools and students will rally votes to win funding for arts and
enrichment programming
Allows BIG VISION:

7. This is a lucrative industry; we can
achieve both social impact and
financial return
Social Impact:
Federal funding for arts education has been slashed 40%
(ArtsUSA.org) since 2010, with local budgets equally devastated,
even though these programs reduce high school dropout rates,
improve grades and teach lifelong skills. We are targeting $20M per
year from contest sponsors to help fund education.
Financial Potential:
This is a $ multi-billion addressable market. We are targeting
$40M per year in revenue from numerous sources

8. Our model provides numerous
sources of revenue for the business
 Display advertising
 College and talent recruiter subscriptions
 Sponsor fees
 Custom contests and leased technology
College Partners:
We’ve validated the concept with
nearly 50 colleges including:

9. We’re almost ready
for nationwide launch!
Beta testing April through June; nationwide launch
September 2013
Limited Launch, Nationwide
Test Launch Nationwide Build audience
Full Launch
Announcement
 “Teen Voice of CT”  Battle of the Boroughs (NYC)  Min. 10 contests live
test contest, singing - test contest, Visual arts  Launch crowdfunding
for need-based grants
Develop online/ 10 Additional 10 Additional Online/televised
TV content contests contests programming
 At least 60 contests
 1 or more custom  At least 10 more  At least 10 more
contests released contests contests

10. Thank you
Linda Neaton, Co-founder and CEO
203.449.5044
lneaton@highschoolbattles.com
Juel Crawford, Co-founder
203.449.5110
jcrawford@highschoolbattles.com
www.highschooltalentbattles.com