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Digital = Design + Social + Community
Hodges Digital Portfolio
SOCIAL MEDIA SOCIAL MEDIA

CASE STUDIES

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WEBSITE

FACEBOOK

(804)788.1414

Hodgesdigital.com

Facebook.com/HodgesDigital
HYBRID MOBILE APPS

VIRGINIA EDUCATION WIZARD
Google Play (http://bit.ly/1kA2y4C), App Store (http://bit.ly/1dNhbZf)
Goal:
To build a mobile app companion to the web-based
Virginia Education Wizard, which provides students,
parents and educators information about college
admissions requirements, popular careers based on
location and cost calculations between Virginia-based
schools.

Strategy:
Utilizing PhoneGap, hD created a hybrid mobile app to
work across operating systems and devices. Accessing
information through a previously created API, hD worked
with the Virginia Community College System (VCCS) to
determine the most accessed portions of the Wizard
system. These discussions influenced the design and UX
of the app, allowing users to quickly and seamless access
information, without going through a detailed registration
process.

Results:
5 star ratings in Android and iOS app stores.
DROP US A LINE

WEBSITE

LINKEDIN

(804)788.1414

HodgesDigital.com

Linkedin.com/company/1362696
iOS NATIVE MOBILE APPS

RUTGERS UNIVERSITY ATHLETICS
http://bit.ly/1aC5eZd
Goal:
To build a mobile app that is a one-stop shop for all of
Rutgers Athletics events.

Strategy:
The apps were designed to function in a magazineformat. Most current news item is one the cover of the
app. Right after the user “flips” open the cover, they are
able to access all areas of the app. Live-stream footage
of events and news, as well as archived video, can be
viewed in a fullscreen mode and also on a large screen via
Apple TV integration.
All team-related information, schedules, bios, player stats,
etc., are right at a fan’s fingertips.

Results:
4+ star rating for apps on Apple’s App Store.
DROP US A LINE

WEBSITE

LINKEDIN

(804)788.1414

HodgesDigital.com

Linkedin.com/company/1362696
iOS NATIVE MOBILE APPS

HILLDRUP MOVE PRO
http://bit.ly/1j5KbTA
Goal:
To build a mobile app to elevate Hilldrup above its
competition, particularly in the B2B space, while solving
the issue of creating an app with longevity for a one-time
event.

Strategy:
hD conceptualized the app as an organizational tool.
Users of the app can track contents of individual boxes,
as well as track their boxes during the move itself. The
app allows users to create QR codes to stick to boxes,
letting them view the contents of any of their boxes
without having to open and unwrap every piece.

Results:
4+ star rating for apps on Apple’s App Store.

DROP US A LINE

WEBSITE

LINKEDIN

(804)788.1414

HodgesDigital.com

Linkedin.com/company/1362696
iOS NATIVE MOBILE APPS

CHILDREN’S & WOMEN’S PHYSICIANS OF WESTCHESTER
http://bit.ly/1eBUskD
Goal:
To create a mobile application resource for prospective
and current patients, providing doctor and location
information.

Strategy:
The app helps patients find doctors by specialty and
location (along with driving directions). To encourage
repeat usage, the app also includes a journal to help
patients document their medical needs and progress
post-treatment.

Results:
The app created a unified brand for the organization,
which was extended to other digital properties.

DROP US A LINE

WEBSITE

LINKEDIN

(804)788.1414

HodgesDigital.com

Linkedin.com/company/1362696
SOCIAL MEDIA SOCIAL MEDIA

CASE STUDIES

DROP US A LINE

WEBSITE

FACEBOOK

(804)788.1414

Hodgesdigital.com

Facebook.com/HodgesDigital
RESPONSIVELY-DESIGNED WEBSITES

VIRGINIA COMMUNITY COLLEGE SYSTEM
www.vccs.edu
Goal:
To redesign the website for the Virginia Community
College System(VCCS) using responsive technologies to
present site content in a streamlined and easy-to-use way
across various form factors.

Strategy:
Through an in-depth analysis of the old site’s analytics and
in a series of discovery meetings with key organization
influencers, hD helped VCCS organize its content in a way
that is most relevant to its target audience and user
groups.

Results:
A WordPress-based website that was culled down from
1,000+ pages to 100+ pages and fully functional across
mobile form factors.

DROP US A LINE

WEBSITE

LINKEDIN

(804)788.1414

HodgesDigital.com

Linkedin.com/company/1362696
MOBILE WEBSITE

VCU SCHOOL OF BUSINESS
www.businessrams.com
Goal:
To create a mobile-enabled website aimed at high school
students with the sole purpose of convincing them to
request an application form.

Strategy:
hD leveraged prior knowledge of the client (previously, hD
transitioned VCU SOB from an HTML site to a CMS), to
build a targeted micro-site. The design is youth-focused
and heavily integrated with social media. Site visitors are
immediately engaged to take the quiz and are exposed to
various aspects and advantages of a getting an education
through the VCU School of Business.

Results:
WordPress-based micro-site that utilizes jQuery to allow
for playback across mobile devices.

DROP US A LINE

WEBSITE

LINKEDIN

(804)788.1414

HodgesDigital.com

Linkedin.com/company/1362696
WEBSITE CONCEPT DESIGN AND DEVELOPMENT

TEACHING MONEY VIRGINIA
www.teachingmoneyva.org
Goal:
To help Virginia teachers find high quality resources to
teach new Economics and Financial Literacy
requirements. A consortium of organizations including
Virginia Banker’s Association, the Federal Reserve and
others were responsible for conceiving the site.

Strategy:
In order to make peer-review and publishing streamlined, hD created complex work-flow processes, allowing
multiple users to upload teacher resources for approval.
Upon receipt, each resource is peer-reviewed, then
routed to an administrator for final approval and
publication.

Results:
Drupal-based App that is actively in use by K-12 teachers
across Virginia

DROP US A LINE

WEBSITE

LINKEDIN

(804)788.1414

HodgesDigital.com

Linkedin.com/company/1362696
SOCIAL MEDIA SOCIAL MEDIA

CASE STUDIES

DROP US A LINE

WEBSITE

FACEBOOK

(804)788.1414

Hodgesdigital.com

Facebook.com/HodgesDigital
FAN PAGE + CUSTOM APP DEVELOPMENT

ChildFund - Experience of a Lifetime
Goal:
To create a multi-dimensional app that engaged current fans
with a promotion that offered a meaningful prize.

Strategy:
Based on qualitative and quantitative data from analytics
reports, hD concepted and developed a contest that allowed
one lucky winner the opportunity to visit their sponsored
child.
As one of the first third-party developers on Facebook, we
leveraged our deep experience with Facebook to build an app
that allowed contest entrants the ability to utilize their friend
network to enter the promotion, which helped to virally
spread the message of ChildFund’s work. The outpouring of
affection and support for the organization validated it’s
mission and drew new donors to the organization.

Results:
78% Fan engagement.
DROP US A LINE

WEBSITE

LINKEDIN

(804)788.1414

HodgesDigital.com

Linkedin.com/company/1362696
Thank You for looking through a representative
sample of our work. We invite you to browse
through our portfolio at
hodgesdigital.com/learn/ and to ask us any
questions you have.

DROP US A LINE

WEBSITE

LINKEDIN

(804)788.1414

HodgesDigital.com

Linkedin.com/company/1362696

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Hodges digital strategies portfolio mobile

  • 1. Digital = Design + Social + Community Hodges Digital Portfolio
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  • 3. SOCIAL MEDIA SOCIAL MEDIA CASE STUDIES DROP US A LINE WEBSITE FACEBOOK (804)788.1414 Hodgesdigital.com Facebook.com/HodgesDigital
  • 4. HYBRID MOBILE APPS VIRGINIA EDUCATION WIZARD Google Play (http://bit.ly/1kA2y4C), App Store (http://bit.ly/1dNhbZf) Goal: To build a mobile app companion to the web-based Virginia Education Wizard, which provides students, parents and educators information about college admissions requirements, popular careers based on location and cost calculations between Virginia-based schools. Strategy: Utilizing PhoneGap, hD created a hybrid mobile app to work across operating systems and devices. Accessing information through a previously created API, hD worked with the Virginia Community College System (VCCS) to determine the most accessed portions of the Wizard system. These discussions influenced the design and UX of the app, allowing users to quickly and seamless access information, without going through a detailed registration process. Results: 5 star ratings in Android and iOS app stores. DROP US A LINE WEBSITE LINKEDIN (804)788.1414 HodgesDigital.com Linkedin.com/company/1362696
  • 5. iOS NATIVE MOBILE APPS RUTGERS UNIVERSITY ATHLETICS http://bit.ly/1aC5eZd Goal: To build a mobile app that is a one-stop shop for all of Rutgers Athletics events. Strategy: The apps were designed to function in a magazineformat. Most current news item is one the cover of the app. Right after the user “flips” open the cover, they are able to access all areas of the app. Live-stream footage of events and news, as well as archived video, can be viewed in a fullscreen mode and also on a large screen via Apple TV integration. All team-related information, schedules, bios, player stats, etc., are right at a fan’s fingertips. Results: 4+ star rating for apps on Apple’s App Store. DROP US A LINE WEBSITE LINKEDIN (804)788.1414 HodgesDigital.com Linkedin.com/company/1362696
  • 6. iOS NATIVE MOBILE APPS HILLDRUP MOVE PRO http://bit.ly/1j5KbTA Goal: To build a mobile app to elevate Hilldrup above its competition, particularly in the B2B space, while solving the issue of creating an app with longevity for a one-time event. Strategy: hD conceptualized the app as an organizational tool. Users of the app can track contents of individual boxes, as well as track their boxes during the move itself. The app allows users to create QR codes to stick to boxes, letting them view the contents of any of their boxes without having to open and unwrap every piece. Results: 4+ star rating for apps on Apple’s App Store. DROP US A LINE WEBSITE LINKEDIN (804)788.1414 HodgesDigital.com Linkedin.com/company/1362696
  • 7. iOS NATIVE MOBILE APPS CHILDREN’S & WOMEN’S PHYSICIANS OF WESTCHESTER http://bit.ly/1eBUskD Goal: To create a mobile application resource for prospective and current patients, providing doctor and location information. Strategy: The app helps patients find doctors by specialty and location (along with driving directions). To encourage repeat usage, the app also includes a journal to help patients document their medical needs and progress post-treatment. Results: The app created a unified brand for the organization, which was extended to other digital properties. DROP US A LINE WEBSITE LINKEDIN (804)788.1414 HodgesDigital.com Linkedin.com/company/1362696
  • 8. SOCIAL MEDIA SOCIAL MEDIA CASE STUDIES DROP US A LINE WEBSITE FACEBOOK (804)788.1414 Hodgesdigital.com Facebook.com/HodgesDigital
  • 9. RESPONSIVELY-DESIGNED WEBSITES VIRGINIA COMMUNITY COLLEGE SYSTEM www.vccs.edu Goal: To redesign the website for the Virginia Community College System(VCCS) using responsive technologies to present site content in a streamlined and easy-to-use way across various form factors. Strategy: Through an in-depth analysis of the old site’s analytics and in a series of discovery meetings with key organization influencers, hD helped VCCS organize its content in a way that is most relevant to its target audience and user groups. Results: A WordPress-based website that was culled down from 1,000+ pages to 100+ pages and fully functional across mobile form factors. DROP US A LINE WEBSITE LINKEDIN (804)788.1414 HodgesDigital.com Linkedin.com/company/1362696
  • 10. MOBILE WEBSITE VCU SCHOOL OF BUSINESS www.businessrams.com Goal: To create a mobile-enabled website aimed at high school students with the sole purpose of convincing them to request an application form. Strategy: hD leveraged prior knowledge of the client (previously, hD transitioned VCU SOB from an HTML site to a CMS), to build a targeted micro-site. The design is youth-focused and heavily integrated with social media. Site visitors are immediately engaged to take the quiz and are exposed to various aspects and advantages of a getting an education through the VCU School of Business. Results: WordPress-based micro-site that utilizes jQuery to allow for playback across mobile devices. DROP US A LINE WEBSITE LINKEDIN (804)788.1414 HodgesDigital.com Linkedin.com/company/1362696
  • 11. WEBSITE CONCEPT DESIGN AND DEVELOPMENT TEACHING MONEY VIRGINIA www.teachingmoneyva.org Goal: To help Virginia teachers find high quality resources to teach new Economics and Financial Literacy requirements. A consortium of organizations including Virginia Banker’s Association, the Federal Reserve and others were responsible for conceiving the site. Strategy: In order to make peer-review and publishing streamlined, hD created complex work-flow processes, allowing multiple users to upload teacher resources for approval. Upon receipt, each resource is peer-reviewed, then routed to an administrator for final approval and publication. Results: Drupal-based App that is actively in use by K-12 teachers across Virginia DROP US A LINE WEBSITE LINKEDIN (804)788.1414 HodgesDigital.com Linkedin.com/company/1362696
  • 12. SOCIAL MEDIA SOCIAL MEDIA CASE STUDIES DROP US A LINE WEBSITE FACEBOOK (804)788.1414 Hodgesdigital.com Facebook.com/HodgesDigital
  • 13. FAN PAGE + CUSTOM APP DEVELOPMENT ChildFund - Experience of a Lifetime Goal: To create a multi-dimensional app that engaged current fans with a promotion that offered a meaningful prize. Strategy: Based on qualitative and quantitative data from analytics reports, hD concepted and developed a contest that allowed one lucky winner the opportunity to visit their sponsored child. As one of the first third-party developers on Facebook, we leveraged our deep experience with Facebook to build an app that allowed contest entrants the ability to utilize their friend network to enter the promotion, which helped to virally spread the message of ChildFund’s work. The outpouring of affection and support for the organization validated it’s mission and drew new donors to the organization. Results: 78% Fan engagement. DROP US A LINE WEBSITE LINKEDIN (804)788.1414 HodgesDigital.com Linkedin.com/company/1362696
  • 14. Thank You for looking through a representative sample of our work. We invite you to browse through our portfolio at hodgesdigital.com/learn/ and to ask us any questions you have. DROP US A LINE WEBSITE LINKEDIN (804)788.1414 HodgesDigital.com Linkedin.com/company/1362696