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Inbound Marketing 101
                           Mike Volpe
                           VP Marketing
                           HubSpot
Who’s HubSpot?
• Inbound marketing software for SMBs
  • (SEO blogging, social media analytics)
    (SEO, blogging        media,
• 700+ Customers


            Top 100          8,000 Members
         Marketing Blog




25,000 Reports
  ,      p                           15,000 Reports
                   450,000
                   450 000 Reports    (in
                                      (i 2 weeks)
                                               k )
Who’s Mike Volpe?

• B2B marketing in tech ind str for 10 years
                        industry        ears

• Blogger  active in social media
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot
Inbound Marketing 101 - Mike Volpe HubSpot

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Inbound Marketing 101 - Mike Volpe HubSpot

  • 1. Slides: SlideShare.net/HubSpot Twitter: @mvolpe Inbound Marketing 101 Mike Volpe VP Marketing HubSpot
  • 2. Who’s HubSpot? • Inbound marketing software for SMBs • (SEO blogging, social media analytics) (SEO, blogging media, • 700+ Customers Top 100 8,000 Members Marketing Blog 25,000 Reports , p 15,000 Reports 450,000 450 000 Reports (in (i 2 weeks) k )
  • 3. Who’s Mike Volpe? • B2B marketing in tech ind str for 10 years industry ears • Blogger active in social media