IBM Future of Power 04.09.13

1. © 2012 IBM Corporation
IBM Mobile Solutions
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2. 2
Horsey
Horseless,
1899

3. © 2012 IBM Corporation
IBM Mobile SolutionsThe purpose of this session is to discuss a number of technology
trends with emphasis on the IoT and how this domain provides a great
opportunity for growth and innovation
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4. © 2012 IBM Corporation
IBM Mobile Solutions
WHAT WE SEE
Internet of Things
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5. © 2012 IBM Corporation
IBM Mobile Solutions
5 INSTRUMENTED
Billions
of
RFID-­‐
tags
Billions
of
smartphones

6. © 2012 IBM Corporation
IBM Mobile Solutions
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Koubachi
WiFi
Plant
Sensor
”Give
your
Plant
a
voice”
-­‐
h>p://www.koubachi.com/

7. © 2012 IBM Corporation
IBM Mobile Solutions
77 INTERCONNECTED
Billions
of
people
on
the
Internet
Billions
on
connected
devices

8. © 2012 IBM Corporation
IBM Mobile Solutions
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9. © 2012 IBM Corporation
IBM Mobile Solutions
9 INTELLIGENT
ZeDabyte
Internet
Petaflop
supercomputers

10. © 2012 IBM Corporation
IBM Mobile Solutions
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Intelligent Transportation
Systems
- Integrated Fare
Management
- Road Usage Charging
- Traffic Information
Management
Energy Management
- Network Monitoring & Stability
- Smart Grid – Demand
Management
- Intelligent Building Management
- Automated Meter Management
Environmental Management
- City-wide Measurements
- KPI’s
- CO2 Management
- Scorecards
- Reporting
Water Management
- Water purity monitoring
- Water use optimization
- Waste water treatment
optimization
Public Safety
- S3 Surveillance System
- Emergency Management
Integration
- Micro-Weather Forecasting
Telecommunications
- Fixed and mobile
operators
- Media
Broadcasters

11. 11
Billion
Source:
Cisco
IoT
2011
infographic
340.282.366.920.938.463.463.374.607.431.768.211.456
People
Connected
things

12. 2009
800,000 petabytes
as much Data and Content
Over Coming Decade
44x
Of world’s data
is unstructured
80%
Explosion of Data Means a Lot of Information …
But we are lacking Insight
2020
35 zettabytes
Business leaders frequently
make decisions based on
information they don’t trust, or
don’t have
1in3
83%
of CIOs cited “Business
intelligence and analytics” as
part of their visionary plans
to enhance competitiveness
Business leaders say they don’t
have access to the information
they need to do their jobs
1in2
of CEOs need to do a better job
capturing and understanding
information rapidly in order to
make swift business decisions
60%

13. Variety
Volume Velocity
Veracity
of Tweets
created daily
12 terabytes
trade events
per second
5million
Of video feeds from
surveillance cameras
100’s
“We have for the first time an
economy based on a key
resource [Information] that is
not only renewable, but self-
generating.
Running out of it is not a
problem, but drowning in it
is.”
– John Naisbitt
Decision
makers trust
their information
Only 1 in 3
We’ve Moved into a New Era of Computing

14. © 2012 IBM Corporation
IBM Mobile Solutions
INTERESTING INNOVATIONS
Internet of Things
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Ambient Energy Orb
Display energy consumption
http://www.ambientdevices.com

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fitbit”Let's make fitness a fun, achievable part of everyday life”
http://www.fitbit.com

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Ambient Umbrellahttp://www.ambientdevices.com/products/umbrella.html

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SenseAwarehttp://www.senseaware.com

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22. © 2012 IBM Corporation
IBM Mobile Solutions
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Dublin City Centre Increases
Bus Transportation
Performance
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• Public transportation awareness solution
improves on-time performance and provides
real-time bus arrival info to riders
• Continuously analyzes bus location data to
infer traffic conditions and predict arrivals
• Collects, processes, and visualizes location
data of all bus vehicles
• Automatically generates transportation
routes and stop locations
Results:
• Monitoring 600 buses across 150 routes
• Analyzing 50 bus locations per second
• Anticipated to Increase bus ridership

23. © 2012 IBM Corporation
IBM Mobile Solutions
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Barnes & Noble helps
suppliers track sales and
inventory in real time
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Need
• Publishers absorb the losses on returns when
they print too many books, and have stock-
outs when they print too few
• To provide publishers with the ability to get
real-time insight into sales and view inventory
trends over time
Benefits
• Decreased time to run queries from weeks to
seconds and enabled an 80% reduction in
time to run compared to its previous system
• Reduced inventory levels and inventory
carrying costs

24. 24
Watson:
From
Jeopardy
winner
to
healthcare
provider

25. © 2012 IBM Corporation
IBM Mobile Solutions
THE INNOVATION CHALLENGE
Internet of Things
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27. © 2011 IBM Corporation27
Terry
More:
How
to
Ve
your
shoes
TED,
Feb
2005,
Monterey,
California
h>p://www.ted.com/talks/terry_moore_how_to_Ve_your_shoes.html

28. 1770
1875
1920
1830
2010
1970
InnovaRon
1st
Wave
2nd
Wave
3rd
Wave
4th
Wave
5th
Wave
6th
Wave
Smarter
Products
§ Instrumented,
interconnected,
and
intelligent
§ Building
blocks
for
a
smarter
planet
§ Sustainability
The
Industrial
RevoluVon
Age
of
Steam
and
Railways
Age
of
Steel,
Electricity
and
Heavy
Engineering
Age
of
Oil,
Cars
and
Mass
ProducVon
Age
of
IT
&
Telecom
Source:
“Next
GeneraVon
Green:
Tomorrow’s
InnovaVon
Green
Business
Leaders”,
Business
Week,
Feb
4,
2008
and
Nicolai
KontraVev:
“The
Major
Economic
Cycles”
(1925)
We
are
ushering
in
a
new
wave
of
innovaRon

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30. 30
Sixth Wave Thinking
1. Waste = Opportunity
2. Sell the Service, not the Product
3. Digital and Natural Converge
4. Bits are Global, Atoms are Local
5. If in Doubt, Look to Nature
6th
Wave
James Bradfield Moody & Bianca Nogrady: The Sixth Wave – How to succeed in a ressource-limted world

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Price

32. 32
Price
Organic
Production
method
Biodynamic
Conventional
Pesticides
Production
environment
Chemicals
Herpacides
Child labor
Sustainability
GMO
Environmental
footprint
Climate
change
Geosphere
Biosphere
Sociosphere Health
impact
Health
consequences
Positive
Negative
Profiled
Packaging
History/Origin
Transport
Track
Sustainability
Network

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D x V x F > R
Dissatisfaction
with how things
are now
Vision of what is
possible
First, concrete
steps that can be
taken towards
the vision
Resistance
The formula for change (Gleicher's Formula)

34. Thank
you
Kim
Escherich
IBM
Global
Business
Services
escherich@dk.ibm.com
+45
2880
4733
internetohhings.dk
escherich.biz
@kescherich
/escherich
/in/escherich
kescherich@gmail.com
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