Más contenido relacionado La actualidad más candente (20) Similar a Meet IBM Research (20) Meet IBM Research2. IBM Research - Zurich
Agenda
Introduction & Strategy
How an idea becomes an innovation at IBM
Dilemmas of Strategic Innovation Management
Questions & Discussion
2 © 2012 IBM Corporation
3. IBM Research - Zurich
Agenda
Introduction & Strategy
2 © 2012 IBM Corporation
4. IBM Research - Zurich
IBM Research: The World is Our Lab
3 © 2012 IBM Corporation
5. IBM Research - Zurich
IBM Research: The World is Our Lab
• World's largest information technology
research organization
• Patent Leadership
• More than 3,000 scientists and engineers
• IBM spent $6.3B on R&D in 2011
• 5 Nobel Prize Laureates
3 © 2012 IBM Corporation
6. IBM Research - Zurich
IBM Research -Zürich
Computer Science: Security and Privacy,
Business Integration Technologies,
Distributed Computing, Systems Management
Systems: Server Technology, Accelerator
Technology, I/O Link Technologies,
System Software, Energy Management
Storage: Tape Technologies,
- Founded in 1956 Heads and Actuators, Storage Systems,
Memory and Probe Technologies
- 45 Nationalities
- 25% students, pre- & post-docs, visiting Math & Computational Sciences:
scientists Business Optimization,
Computational Sciences, Data Analytics
- 90 Collaborations with Partners
Science & Technology: Semiconductors,
- Two Nobel Prizes Systems, Beyond the Transistor,
(1986 and 1987) Nanotechnology, Biotechnology
- Recently opened the Binnig and Rohrer
4 Nanotechnology Center with ETH Zürich © 2012 IBM Corporation
7. IBM Research - Zurich
Expanded Goals for our 2nd Century
2012 and beyond
Lead
–IBM to new technologies/businesses
–Stronger IBM/client collaborations
–Deeper industry expertise
“The World is our Lab”
–Enable our new labs to succeed
–Focus on growth markets
–Real world research
Even Bolder Leadership Agenda
–Leadership offerings
–A new era of computing
–Far-reaching research and grand challenges
5 © 2012 IBM Corporation
8. IBM Research - Zurich
IBM Research and Development
IBM continues to make consistent and sizable investments in R&D
$5.8B
6180
Patents
R&D Investment
6% E/R 6% E/R
~2950
Patents
2005 2011
6 © 2012 IBM Corporation
9. IBM Research - Zurich
IBM Research: Supporting IBM’s Growth
Growth Markets
22% of IBM’s
geographic revenue
Growth
Initiatives
60%
Cloud Business Analytics
16% revenue increase
3.8 times 2010 revenue from 2010
Base
Research
40%
Smarter Planet
Nearly 50% revenue
increase from 2010
7
10. IBM Research - Zurich
IBM’s Growth Market Expansion
In 2011 we opened nearly 100 new branch offices
8
11. IBM Research - Zurich
The World is Our Lab
Dublin
Zurich
Watson China
Almaden
Haifa Tokyo
Austin India
Kenya
Brazil
Melbourne
IBM Research labs
Labs added since 2010
9
12. IBM Research - Zurich
Africa: The Next Frontier for IBM Research Innovation
New lab in Kenya will conduct basic and
applied research to solve East Africa’s
problems, such as transportation
congestion and to optimize the use,
storage, safety and distribution of water.
10
13. IBM Research - Zurich
Agenda
Introduction & Strategy
How an idea becomes an innovation at IBM
Dilemmas of Strategic Innovation Management
Questions & Discussion
11 © 2012 IBM Corporation
14. IBM Research - Zurich
Agenda
How an idea becomes an innovation at IBM
11 © 2012 IBM Corporation
15. IBM Research - Zurich
How an Idea Becomes an Innovation at IBM
Technology
Trends Industry Solution
Labs
Industry Acquisitions
Trends
Collaboration
Prototype
Idea
Trend Scan
3-10 years out Pilot
Research Deployment /
Social Productization
FOAK
Trends
Licensing
Academic
Patents Papers Research
Solution Centers Transfer
Experience Papers
Ideas management
12 Business © 2012 IBM Corporation
management
16. IBM Research - Zurich
How an Idea Becomes an Innovation at IBM
Technology
Trends Industry Solution
Labs
Industry Acquisitions
Trends
Collaboration
Prototype
Idea
Trend Scan
3-10 years out Pilot
Research Deployment /
Social Productization
FOAK
Trends
Licensing
Academic
Patents Papers Research
Solution Centers Transfer
Experience Papers
Ideas management
12 Business © 2012 IBM Corporation
management
18. IBM Research - Zurich
Trend Scans
Global
Innovation
Outlook
Dialog about innovation,
business transformation
and societal progress
Collaborate across a global
ecosystem
GIO 4.0: security and
society, water and oceans
13 © 2012 IBM Corporation
19. IBM Research - Zurich
Trend Scans
jam
Global
Innovation Jamming
Outlook
Dialog about innovation, Collaboration between
business transformation companies,
and societal progress
organizations and
Collaborate across a global family members to
ecosystem
yield first-of-a-kind
GIO 4.0: security and opportunities
society, water and oceans
13 © 2012 IBM Corporation
20. IBM Research - Zurich
Trend Scans
jam
Global Global
Innovation Jamming Technology
Outlook Outlook
Dialog about innovation, Collaboration between
business transformation Identify emerging
companies, technology trends
and societal progress
organizations and significant to industry in
Collaborate across a global family members to
ecosystem the next 3 - 7 years
yield first-of-a-kind
GIO 4.0: security and Has a direct influence
opportunities
society, water and oceans on IBM’s technical
strategy
13 © 2012 IBM Corporation
21. IBM Research - Zurich
2012 Global Technology Outlook
Managing
Uncertain Systems of People
Data at
Scale
The Future Watson
Outcome Based Business
Future of Resilient Business and Services
Analytics
14 © 2012 IBM Corporation
22. IBM Research - Zurich
How an Idea Becomes an Innovation at IBM
Technology
Trends Industry Solution
Labs
Industry Acquisitions
Trends
Collaboration
Prototype
Idea
Trend Scan
3-10 years out Pilot
Research Deployment /
Social Productization
FOAK
Trends
Licensing
Academic
Patents Papers Research
Solution Centers Transfer
Experience Papers
Ideas management
15 © 2012 IBM Corporation
23. IBM Research - Zurich
How an Idea Becomes an Innovation at IBM
Technology
Trends Industry Solution
Labs
Industry Acquisitions
Trends
Collaboration
Prototype
Idea
Trend Scan
3-10 years out Pilot
Research Deployment /
Social Productization
FOAK
Trends
Licensing
Academic
Patents Papers Research
Solution Centers Transfer
Experience Papers
Ideas management
15 © 2012 IBM Corporation
24. IBM Research - Zurich
Idea/Concept
se
IBM Press Relea
rs
sio ns in data cente
Intelligent use of heat emis
of the future IBM's
air scientists from
eBIT 2008 tradef on
2008 — At the C ept of a zero carb
erland, 3 March a pioneering conc -
Rüschlikon, Switz for the first time extremely energy
nover, Germany, ory will present otype is not only s
Han esearch Laborat at. The first prot at buildings. Thi
(NYSE : IBM) Zurich R the direct reuse of waste he redirected to such uses as to he stem
nter achieved by ing energy to be water cooling sy
emission data ce rs of the IT operat sts. A power ful new kind of
ws three-quarte all operating co
efficient, but allo and lowers over
lly friendly .
is environmenta of this innovation
e chip is the basis
embedded on th industry.
allenge to the IT
time, it poses a ch al
e IT industry urce. At the same r about 2% of glob
Challenges in th ngly precious reso dustry accounts fo d Lawrence Berke
ley
sable yet increasi communications
in
Ene rgy is an indispen ts, the information and fic the world over. The US-base llion KWh,
tner Group analys nerated by air traf nts to some 120 bi
According to Gar is equal to that ge data centers amou nters
carbon dioxide em
issions, which gy consumption
of operate the data ce
th e worldwide ener atts each. Thi s energy is used to
ory confirms that ts of 1000 megaw
National Laborat pical power plan y.
roughly equivale
nt to 14 ty our service econom total
nstitute the backbone of and 50% of their
around the world that co tly spend between 25 But
Companies curren heating systems.
cent ers is increasing. ped into ov ersized electrical aste heat is
nsumption of data nters have develo at. Instead, this w
And the energy co ns. Indeed, data ce rect supply of he
center operatio to serve as a di ed.
IT budget on data annel this energy e not being realiz
not be en possible to ch that huge po tential savings ar
until now, it has nment, meaning
simply dissipat ed into the enviro annover,
08 tradefair in H
esearch - Zurich is . At the CeBIT 20 eves a
tion from IBM R want to change th ta center that achi
chnological solu or y in Zurich now energy-efficient da g
Te
Research Laborat ncept of a highly energy and coolin
Scie ntists at the IBM first time the pioneering co s have design ed an innovative most —
ill present for the at. The researcher ing is needed the
Germany, they w using its waste he plied where cool
int by directly re water-cooling sy
stem that is ap
zero carbon footpr is a new kind of
of which
circuit, the basis g buildings, swim
ming
ctly on the chip. the chip for heatin ent for
dire heat generated by important requirem
er model is to reuse H owever, the most al
mission data cent heating network. r modern municip
The goal of the zero-e g the heat into a municipal e a certain th reshold, which, fo
ply for conductin waste heat be abov
pools etc. or sim mperature of the
heat is that the te
the direct use of e has an
about 50 °C. than air. This alon
he ating networks, is 4000 times better the cooling
can conduct heat e able to improve
ers used water, which g on the chip , researchers wer
is, IBM research ating water coolin
To accomplish th tential. But integr
-saving po
enormous energy of magnitude.
16 efficiency by several orders © 2012 IBM Corporation
25. IBM Research - Zurich
Collaboration and (Working) Prototype
d
to build new kin
se
IBM Press Relea
plan
IBM and ET H Zurich unveil r
of water-cooled supercompute
ons by up to 85% issi
carbon-dioxide em
energy consum ption by 40% and ute of
heat. Aims to cut iss Federal Instit
Dir ect reuse of waste -aware co mputing, the Sw ater-cooled
to achieve energy first-of-a-kind w
09—In an effort d plans to build a , dubbed
and, June 23, 20 ) today announce innovative system
Zurich, Switzerl M (NYSE: IBM ty buildings. The to 30 tons
ich (ETH), and
IB for the universi mated to save up
Technology Zur repu rpose excess heat system by up to 85% and esti
that will directly footprint of the
supercomputer ease the carbon nologies.1
ct ed to decr stem using to day’s cooling tech
Aquasar, is expe d to a similar sy to 50% percent of
an
of CO2 pe r year, compare rtaking. In fact, up ing
a staggering unde ting but by power
ta centers energy-efficient is n today is no t caused by compu hen looking
g systems and da ergy consumptio r from optimal w
Making computin on footprint or en situation that is fa
data center ’s carb ocessors from ov
erheating—a
average air-cooled ems to keep the pr
ing syst
the necessary cool a holistic perspect
ive.
cannot afford anym
ore to
at ener gy efficiency from facing in the 21st century. We ns Prof. Dr.
humanity will be ce alone,” explai
e num ber one challenge nal sp eed and performan lead investigator
of
“Ene rgy is arguably th the criteri on of computatio in Emerging Technologies and rcomputers
systems based on Thermodynamics consumption supe
design computer the Laboratory of ormance an d low net power
H Zurich, head of must be high perf
Poulikakos of ET t. “The new target
ary projec
this interdisciplin oling.” ter, which will be
located at
s means liquid co e new supercompu
and data centers. Thi stem is
use, Aquasar—th n by 40%. The sy
and direct heat re ergy consumptio ell
er-cooling system reduce overall en ater-cooling, as w
With an innovative wat art oper ation in 2010, will ntists in the fie ld of chip-level w urich Lab.
d is planned to st TH and IBM scie ntists at IBM’s Z
the ETH Zurich an collaboration of E advanced by scie
m joint research ergy re-use”
based on long-ter ers with direct en
“water -cooled data cent and will have a pe
ak
as on a concept for ladeCenter® servers in one rack
ist of two IBM B
superc omputer will cons
The water-cooled input and
about 10 Teraflops
.2 ocessor, as well as
perf ormance of uid cooler per pr entire
a microscale high
-performance liq cted easily to the
with to be connec ted and disconne
will be equipped allow each blade
Each of the blades nnections, which
tworks and co
output pipeline ne ransporting
e). air, and its heat-t
system (see imag es m ore efficiently than fficient to keep th
e
capture he at about 4,000 tim re of approx imately 60°C is su ant results
t has the ability to a water temperatu rature of the cool
Water as a coolan level cooling with high input tempe
far superior. Chip- e maximally allo
wed 85°C. The
properties are also res well below th .
ratu will be about 65°C
chip at operating tempe output, which in this case
-grade heat as an
in an even higher
17 © 2012 IBM Corporation
26. IBM Research - Zurich
Deployment
se
IBM Press Relea
ed SuperMUC
Hot-Water Cool percomputer
u
Named Eu rope’s Fastest S
e petaflops system
massive thre
mp uting center gets
German superco 40% less energy
while consuming r the
rcomputer built fo
, an IBM hot- water cooled supe l system in
oday, SuperMUC the most powerfu
many, June 18, 2012: T many, has been named rillion calculations
per
HAMBURG, Ger RZ ) in Garching, Ger ta flops (three quad ip hot-
puting Centre (L mance of three pe innovative on ch
Leibniz Supercom maint ain a peak perfor e air-cooled m achine due to its
ly, the system can than a comparabl
Europe. Incredib rcent less energy
nsuming 40 pe
second) while co many.
water cooled desi
gn. in Hamburg, Ger
Supercompu ting Conference
the International
ere repo rted today during UC gets its power
The official results w d Zurich, Sw itzerland, SuperM XXX,000
gen, Germany an work of more than
sc ientists in Boeblin ocessors -- equivalent to the to provide
veloped by IBM ,576 Intel Xeon pr is then repurposed
Designed and de iDataPlex with 18 er (140F), which
from an IBM Syst
em x® ee Celsius wat
ith up to 60 degr
PCs. Each proc essor is cooled w
100%
campus heating. quired to purchase
institutions acro ss Germany are re st in class
ed by state-funded c community a be
electricity consum ving the scientifi an of the
his year all of the mitment, while gi dt Bode, Chairm
“T hel p us keep our com as never befo re,” Prof. Dr. Arn
. SuperMUC will predict outcomes
sustainable energy experiments and
ries, design
system to test theo
rs of LRZ.
Board of Directo ed by
t today is not caus
an d carbon footprin l, but
ling system gy consumption ts choose a radica
Inno vative water-coo cooled data center's ener dress this challe nge, IBM scientis en air.
of an average air- g systems. To ad more efficiently th
Up to 50 percent necessary coolin heat 4,000 times
powering the candidate becaus
e it removes
computing, but by cooling, an ideal directly to
not new concept
- water which are attached
micro-chann el liquid coolers
d on bio-inspired
vative cool ing system is base
SuperMUC's inno generated. case is up to
here most heat is ut, which in this
the processors, w en higher-gra de heat at the outp
er results in an ev
ture of th e transported wat
The high tempera
(149 F).
65 degrees Celsius
18 © 2012 IBM Corporation
27. IBM Research - Zurich
How an Idea Becomes an Innovation at IBM
Technology
Trends Industry Solution
Labs
Industry Acquisitions
Trends
Collaboration
Prototype
Idea
Trend Scan
3-10 years out Pilot
Research Deployment /
Social Productization
FOAK
Trends
Licensing
Academic
Patents Papers Research
Solution Centers
Experience Papers
Ideas management
19 © 2012 IBM Corporation
28. IBM Research - Zurich
How an Idea Becomes an Innovation at IBM
Technology
Trends Industry Solution
Labs
Industry Acquisitions
Trends
Collaboration
Prototype
Idea
Trend Scan
3-10 years out Pilot
Research Deployment /
Social Productization
FOAK
Trends
Licensing
Academic
Patents Papers Research
Solution Centers
Transfer
Experience Papers
Ideas management
19 © 2012 IBM Corporation
29. IBM Research - Zurich
Technology Transfer
se
IBM Press Relea
s
IBM Research create
world’s smallest 3D map
ctures and
f nanoscale stru
chnique improves development o
New 3D microscopic te devices
of the earth
created a 3D map
(NYSE: IBM ) scientists have a new,
pril 2010—IBM d this by means of
and Sa n Jose, CA, 22 A he scie ntists accomplishe a sharpened penc
il —
Zur ich, Switzerland, on on e grain of salt.1 T — 100,000 times smaller than rning
0 of them could fit with a sharp apex plexity. This patte
so small that 1,00 a tiny, silicon tip ced cost and com logy,
breakthrough tech
nique that uses ers at greatly redu future chip techno
sm all as 15 nanomet s in fields su ch as electronics,
and structures as nanosized object
to create patterns cts for developing
new prospe
technique opens , and opto-electro
nics. fferent materials
for
medic ine, life sciences ral 3D and 2D patterns, using di
team created seve
ue capability, the ials: gh, was
e technique’s uniq d Advanced Mater 8 m (14,692 ft) hi
To demonstrate th ific jo urnals Science an lpine mount ain that soars 4,47
rted in the scient rhorn, a famous A
each one as repo plica of the Matte 00
igh 3D re on.2 er. At this size, 10
• A 25-nanometer-h glass, representing a scale of 1:5 billi micrometers was “written” on a polym roughly eight
ar
created in molecul ly 22 by 11 rrespond to
orld measuring on eters of altitude co in only 2 minutes
and 23
• Complete 3D map of the w salt. In the relie f, one thousand m and was created
d fit on a grain of ring 20 nm2,
world maps coul xels, each measu
compo sed of 500,000 pi chnique for typica
l
nano meters (nm). It is onstrating the viability of the te
into silicon, dem
seconds. ch ed 400-nm-deep
IBM logo was et
• 2D nano-sized applications.
nanofabrication y, very sharp silic
on
e a team of IBM scientists, is a tin
nd the techniqu as developed by
The science behi chnique, which w apex. ing
nt of the new te nanometers at its d tools for produc
The core compone th and only a few uality methods an broad
nometers in leng e existence of high
-q – Zurich. “With its
tip measuring 500 na tim ately linked to th Armin Knoll of IBM Research l tool for
technology are in ains physicist Dr. logy is a powerfu
“Advances in nano on surfaces,” expl tterning methodo
s and objects notip-based pa
nanoscale pattern capability, this na
uniq ue 3D patterning
functionality and scans the
ry small structures
.” that controllably
ge nerating ve be ndable cantilever d
, is attached to a y applying heat an
atomic force microscopes a millionth of a millimeter. B omilling”
the kind used in one nanometer— erating like a “nan
The tip, similar to ith the accuracy of d patterns, thus op
trate material w d on predefine
surface of the subs trate material base
ized tip can remove subs
force, the nano-s
ultra-high precision.
20 achine with
m © 2012 IBM Corporation
30. IBM Research - Zurich
Technology Transfer
21 © 2012 IBM Corporation
31. IBM Research - Zurich
Agenda
Introduction & Strategy
How an idea becomes an innovation at IBM
Dilemmas of Strategic Innovation Management
Questions & Discussion
22 © 2012 IBM Corporation
32. IBM Research - Zurich
Agenda
Dilemmas of Strategic Innovation Management
22 © 2012 IBM Corporation
33. IBM Research - Zurich
Dilemma #1
Bottom Up and Top Down
23 © 2012 IBM Corporation
34. IBM Research - Zurich
Dilemma #1
Bottom Up and Top Down
24 © 2012 IBM Corporation
35. IBM Research - Zurich
Dilemma #1
Bottom Up and Top Down
24 © 2012 IBM Corporation
36. IBM Research - Zurich
Dilemma #2
Long-term research and short-term success
vs.
25 © 2012 IBM Corporation
37. IBM Research - Zurich
Dilemma #3
Promotion of intellectual property
26
13 © 2012 IBM Corporation
38. IBM Research - Zurich
Dilemma #3
Promotion of intellectual property
6,000
5,000
Number of Patents
4,000
3,000
2,000
1,000
1993 1994 1995
1996 1997 1998
1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010
0
2011
26
13 © 2012 IBM Corporation
39. IBM Research - Zurich
How do you confront these dilemmas?
Here is a snapshot from IBM Research.
27 © 2012 IBM Corporation
40. IBM Research - Zurich
For Dilemma #1
High Reputation
Phase 2: Reputation Ranking
Reputation
Management
of Corporate
R&D Centers
Reputation Management of Corporate R&D Centers, Universität St. Gallen, 2009
28 © 2012 IBM Corporation
41. IBM Research - Zurich
For Dilemma #1
Strategy Management System
LINE
Lab Director/VP
Direct Report*
Senior Manager
STRATEGY
Strategist
Area Strategist
Interlock
Sub-Strategist
Interlock at the appropriate level within each cell of
Interlock at the appropriate level within each cell of the line X strategy matrix
the line X strategy matrix
29 © 2012 IBM Corporation
42. IBM Research - Zurich
For Dilemma #1, #2
Research with
zu Dilemma #1 & #2
Market Success
30 © 2012 IBM Corporation
43. IBM Research - Zurich
For Dilemma #1 & #2
Balanced Research Agenda
European Research Council
Volume 9
| Number
bioengine
ering
Advanced Grant 2011
23 | 2009
biology, & ges 3313– 3452
hysics, r 2009 | Pa
emistry, p
mbe
23 | 7 Dece
| Number
tion for ch Volume 9
Miniaturisa 10
OL 2 NO try
R 2010 V is
OCTOBE .com/naturechem
ure
rg/loc
www.nat
Robert-Wichard-Pohl-Preis 2011
www.rsc.o
ACM SIGSAC Outstanding
Innovation Award 2010
Lab on a
Chip
R&D Magazine Top 100 in 2010
Best Innovation European Identity
Award 2010
Lee with SERS
detection
Label-free (2009)9:23
;1-U
Delamarche munodiagnostics 1473-0197
Pages 3313
197
ISSN 1473-0
One-step
im r HIV
Demirci tification fo
sc.org NTHESIS
Automate
d cell quan
TOTAL SYind
Gerhard-Ertl-Preis for Young
Lu t
easuremen
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207890 Pressure m
Four of a k
–3452
ION
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EDUCTIO g
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OXYGENrough blockin
Better th TALYSIS
Scientists in 2010
TION CA
R-OXIDA ide stability
WATE es prov
Nanotub
g shot
olecule mu
Single-m 7/9/10 13
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31 © 2012 IBM Corporation
.indd 1
ve r Oct 2010
nchem co
44. IBM Research - Zurich
For Dilemma #3
Open Innovation
Venture
Capitalists ISVs Business
IT Analysts
Partners
Investors Alumni
Regulatory Bodies
Innovation Ecosystem Universities
Clients
Community
Employees Leaders
Standards Competitors
Policy-
Bodies makers
32 © 2012 IBM Corporation
45. IBM Research - Zurich
For Dilemma #3
Open Innovation
33 © 2012 IBM Corporation
46. IBM Research - Zurich
For Dilemma #3
Innovating with Partners
10% of our Pre/Post Docs are from
EPFL
13 CDAs/JDAs with EPFL
IBM Research Prize (computational
sciences)
30 EU FP Collaborations in the past
five years
EU Flagship Collaborations Lorem ipsum
2011 Prize was awarded to
Dr. Alessandro Marinoni (right)
The
34
47. IBM Research - Zurich
For Dilemma #3
Project STEEPER
Increase electronic device
efficiency by 10× and
eliminate power
consumption of devices in
standby mode
Expertise and research to
tunnel field effect transistors
(TFETs) and semiconducting
nanowires to improve the
efficient use of energy in
electronics
Based on silicon (Si),
silicon-germanium (SiGe)
and III-V semiconducting
nanowires
35
48. IBM Research - Zurich
For Dilemma #3
Big Bang Meets Big Data
Dishes of the Square Kilometer Array will produce
10 times the global internet traffic.
The SKA computer system will have the processing
power of about one hundred million PCs.
The technology to handle the SKA doesn’t exist on
the market today
36 © 2012 IBM Corporation
49. IBM Research - Zurich
For Dilemma #3
Technology Roadmap with ASTRON
Green supercomputing: 3-D chip stacks,
high-performance storage systems
Nanophotonics and optical interconnect
technologies to optimize large data
transfers
Storage and Memory: Phase change
materials and advanced tape
Five Year, Public Private Partnership with
Dutch government
Open Platform for Additional Partners
37 © 2012 IBM Corporation