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Eminence:
Why You Want It and How to Achieve It
Jim De Piante, PMP

©2013 International Institute for Learning, Inc., All rights reserved.
Value
Eminence is about creating value
at the highest levels.
The more value you can create,
the more valuable you become.

Eminence
©2013 International Institute for Learning, Inc., All rights reserved.
What is eminence?
Eminence is the quality of standing out.
Eminence is for the person who is willing to
Understand what it is

Work for it
The possibility to create value depends on
1. Product
2. Market
Your ability to create value begins with:
1. Personal capability

2. Supply for a need

Necessary but not sufficient.
Your market must know that you:
Exist
Have capabilities

Can meet its needs
As you achieve eminence:
Value increases

Greater opportunity
More possibilities

Increased satisfaction
Eminence
How to achieve it
This is all the proof you
need that a very regular
guy can achieve eminence.
Modest expertise in a high-demand
capability trumps ninja-level
expertise in an obsolete capability.

-. .. -. .--- .-
Three areas
1. Technical domain
2. Project management
3. Leadership

Leadership drives the most value
because it is relatively more scarce.
You

Market

Sweet spot
Optimize toward value.
For the eminent professional,
learning never ceases.
The value derived from a capability can be
multiplied simply by increased awareness.
How do you use your
capabilities to create
value?
Your market consists of all
those who can derive
value from your
capabilities.
You are your brand.
It takes a long time to build your brand.
Awareness has two components:
1. Brand (image)
2. Exposure

Increase awareness through exposure.
How people feel about and react to you is largely
determined by how you feel about and react to them.
Attending conferences allows you to increase
both capability and exposure, and also create
value.
There is no faster way to build your brand than on the
internet.

There is also no faster way to thoroughly hose it up.
The single most important element of your
online reputation is your LinkedIn profile.
Blogging is an excellent
way to demonstrate
capability and create value.
Professional publications can have an
enormous impact in raising awareness.
What others say about you matters more
than what you might say about yourself.
Value has two dimensions:
Capability
Awareness
Cultivating capabilities:
How to choose them
How to improve them
Your brand represents:
Who you are
Your capabilities
Your ability to create value
Two aspects of awareness
Image (or brand)

Exposure

Your ability to create value
Capability
Image
Exposure
Exposure
60%

Image
30%
Capability
10%
The Eminent Project Manager

Creating value at the highest levels
The eminent
project manager
develops
capabilities with
real market value
and markets those
capabilities.
1. Make the commitment
2. Get a coach or MAP
3. Establish goals
Develop capabilities
Market capabilities

4.
5.
6.
7.
8.

Define the actions
Make a plan
Execute the plan
Evaluate progress
Reevaluate
Capabilities
The market

9. Adjust as necessary
It’s within your
reach.
©2013 International Institute for Learning, Inc., All rights reserved.
Questions?
Intelligence – Integrity – Innovation
We invite you to take a closer look at what we can accomplish together.
Please visit iil.com or contact learning@iil.com to learn more about our
training, consulting, coaching, customized courses and other pathways
for professional development.

Connect with Us:
facebook.com/IIL.Inc
@IILGlobal
bit.ly/IILlinkedin
©2013 International Institute for Learning, Inc., All rights reserved.

bit.ly/IILgoogle
youtube.com/IILGlobal
allpm.com

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Eminence: Why You Want it and How to Achieve It

  • 1. Eminence: Why You Want It and How to Achieve It Jim De Piante, PMP ©2013 International Institute for Learning, Inc., All rights reserved.
  • 2. Value Eminence is about creating value at the highest levels. The more value you can create, the more valuable you become. Eminence ©2013 International Institute for Learning, Inc., All rights reserved.
  • 3. What is eminence? Eminence is the quality of standing out.
  • 4. Eminence is for the person who is willing to Understand what it is Work for it
  • 5. The possibility to create value depends on 1. Product 2. Market
  • 6. Your ability to create value begins with: 1. Personal capability 2. Supply for a need Necessary but not sufficient.
  • 7. Your market must know that you: Exist Have capabilities Can meet its needs
  • 8. As you achieve eminence: Value increases Greater opportunity More possibilities Increased satisfaction
  • 10. This is all the proof you need that a very regular guy can achieve eminence.
  • 11. Modest expertise in a high-demand capability trumps ninja-level expertise in an obsolete capability. -. .. -. .--- .-
  • 12. Three areas 1. Technical domain 2. Project management 3. Leadership Leadership drives the most value because it is relatively more scarce.
  • 15. For the eminent professional, learning never ceases.
  • 16. The value derived from a capability can be multiplied simply by increased awareness.
  • 17. How do you use your capabilities to create value?
  • 18. Your market consists of all those who can derive value from your capabilities.
  • 19. You are your brand.
  • 20. It takes a long time to build your brand.
  • 21. Awareness has two components: 1. Brand (image) 2. Exposure Increase awareness through exposure.
  • 22. How people feel about and react to you is largely determined by how you feel about and react to them.
  • 23. Attending conferences allows you to increase both capability and exposure, and also create value.
  • 24. There is no faster way to build your brand than on the internet. There is also no faster way to thoroughly hose it up.
  • 25. The single most important element of your online reputation is your LinkedIn profile.
  • 26. Blogging is an excellent way to demonstrate capability and create value.
  • 27. Professional publications can have an enormous impact in raising awareness.
  • 28. What others say about you matters more than what you might say about yourself.
  • 29. Value has two dimensions: Capability Awareness Cultivating capabilities: How to choose them How to improve them Your brand represents: Who you are Your capabilities Your ability to create value
  • 30. Two aspects of awareness Image (or brand) Exposure Your ability to create value Capability Image Exposure
  • 32. The Eminent Project Manager Creating value at the highest levels
  • 33. The eminent project manager develops capabilities with real market value and markets those capabilities.
  • 34.
  • 35. 1. Make the commitment 2. Get a coach or MAP 3. Establish goals Develop capabilities Market capabilities 4. 5. 6. 7. 8. Define the actions Make a plan Execute the plan Evaluate progress Reevaluate Capabilities The market 9. Adjust as necessary
  • 36. It’s within your reach. ©2013 International Institute for Learning, Inc., All rights reserved.
  • 38. Intelligence – Integrity – Innovation We invite you to take a closer look at what we can accomplish together. Please visit iil.com or contact learning@iil.com to learn more about our training, consulting, coaching, customized courses and other pathways for professional development. Connect with Us: facebook.com/IIL.Inc @IILGlobal bit.ly/IILlinkedin ©2013 International Institute for Learning, Inc., All rights reserved. bit.ly/IILgoogle youtube.com/IILGlobal allpm.com