Impetus webinar on ‘Utilizing Cloud-based Services for Enterprise Mobility’

1. How can ISVs Utilize Cloud-based Services for Enterprise Mobility?ByImpetus Technologies Recorded version available at http://www.impetus.com/webinar_registration?event=archived&eid=47

2. Outline Why Mobile & Cloud? Drivers of Mobile Cloud Computing Enterprise Mobility & Cloud Mobility Solution Development Approaches Our Recommendation: A Smart Hybrid Approach - Powered by the Cloud The Road Ahead Recorded version available at http://www.impetus.com/webinar_registration?event=archived&eid=47

3. Mobility and Cloud Advantage Cloud Levels the playing field Provides a larger pool of resources and manages them Eases cross-platform development Anytime-anywhere availability A total of 302.6 million smartphone units were shipped in 2010, compared to 173.5 million units shipped in 2009, an year-over-year growth of 74.4 percent - IDC Worldwide Recorded version available at http://www.impetus.com/webinar_registration?event=archived&eid=47

4. Drivers of Mobile Cloud Computing Launch of HTML5 Offline mode / local caching helps reduce data traffic on network Greater processing power than handsets Download ‘thin clients’, with processing on the Cloud Facilitates Enterprise Mobility Collaborative Apps available 24/7, at any location High-speed networks 4G mobile connections will exceed 500 million globally by 2015 - Yankee Group Recorded version available at http://www.impetus.com/webinar_registration?event=archived&eid=47

5. Enterprise Mobility & Cloud Characteristics Be where the clients are Burstability Increased reliability Real time updates Empowering employees Best Practices Proactive Security Monitoring Central mobility management Application distribution Design device agnostic applications The total market for cloud-based mobile applications will rise from $400 million in 2009 to nearly $9.5 billion by 2014, at an average annual increase of 88% - Juniper Research Recorded version available at http://www.impetus.com/webinar_registration?event=archived&eid=47

6. Cloud based Enterprise Mobility

7. The Game Changers - iCloudStorage APIs for Mobile - Upcoming: iCloudiPhone - Compute, storage, access control & other services - Toolkits available for Windows Phone, iOS and Android Recorded version available at http://www.impetus.com/webinar_registration?event=archived&eid=47

8. Mobility Development Approaches Thin Client Entirely written using web technologies HTML, CSS and JavaScript Code is executed by the browser, not by the OS Various launch mechanisms Typing URL, clicking hyperlink, scanning QR Code or clicking home-screen shortcut Thick(Native) Client A binary ‘executable image’, resides at the file system of mobile device Distributed through popular app stores or via enterprise distribution mechanism Executed directly by the operating system Makes explicit use of operating-system APIs Hybrid App Native app with embedded HTML Selected portions of the app are written using web technologies Recorded version available at http://www.impetus.com/webinar_registration?event=archived&eid=47

9. App Development Challenges Markup(XHTMLMP to HTML5) Browser capabilities Device form-factor Native user experience Mobile platform & OEM diversity We Recommend.. smart Hybrid Approach- Powered by the Cloud Recorded version available at http://www.impetus.com/webinar_registration?event=archived&eid=47

10. Smart Hybrid App - Solution Overview Hybrid Apps Firewall Recorded version available at http://www.impetus.com/webinar_registration?event=archived&eid=47

11. Smart Hybrid App - Solution Overview Seamless integration with native applications Cloud-based enterprise services Leverages existing web presence Recorded version available at http://www.impetus.com/webinar_registration?event=archived&eid=47

12. Smart Hybrid App - Key Attributes

13. Comparison Matrix

14. Instant Mobilizer

15. The Road AheadEnterprise Cloud Services + Enterprise App Store Recorded version available at http://www.impetus.com/webinar_registration?event=archived&eid=47

16. Summing up.. Utilizing cloud for enterprise mobility Proactive Security Monitoring Central mobility management Application distribution Design device agnostic applications Cloud-based smart Hybrid approach for enterprise mobility Cost effective and highly maintainable Leverages existing web presence Effectively organize the UI for different platforms and form factors Benefits of native apps Faster time to market Recorded version available at http://www.impetus.com/webinar_registration?event=archived&eid=47

17. About Us Strategic partners for software product engineering and R&D Thought leaders in cutting-edge technologies Mature processes and practices that are methodical, yet flexible Diverse domain expertise Our Mobile R&D Labs offers end-to-end implementation of mobile solutions for all players in the wireless value chain Recorded version available at http://www.impetus.com/webinar_registration?event=archived&eid=47

18. Questions Please send in your questions using the chat panel Recorded version available at http://www.impetus.com/webinar_registration?event=archived&eid=47

19. Thank you For more information, write to us at inquiry@impetus.com Free Trial of Impetus Instant Mobilizer http://mlabs.impetus.co.in:8061/InstantMobilizer/User @impetuscalling Recorded version available at http://www.impetus.com/webinar_registration?event=archived&eid=47