11. Components Components supplier
Device
Ex- HTC,BB,iPhone
Manufacturer
Ex- Apple, HTC
Operating System
Ex- Apple iOS, Android, Nokia Symbian
OS Developer
Ex- Nokia,Google Apple
Mobile Application Any Software Company or
Free lancer
Distribution Platform
Ex- Apple, Google, Getjar, T-Mobile
Any Company
User User
12. Components Components supplier Bangladesh Context
Device
Ex- HTC,BB,iPhone
Manufacturer
Ex- Apple, HTC
Not Possible
Operating System
Ex- Apple iOS, Android,
Nokia Symbian
OS Developer
Ex- Nokia,Google Apple
Not Possible – Samsung itself in
trouble to stand their “BADA”
os.
Mobile Application Any Software Company or
Free lancer
Possible – High Investment &
require time
Distribution Platform
Ex- Apple, Google,
Getjar, T-Mobile
Any Company Possible – Good opportunity
User User Distributed platform (web)
never limited to Local user
13.
14. Web Store Type
Samsung Apps Device Manufacturer
LG Smart World Device Manufacturer
Motorola Shop4Apps Device Manufacturer
Dell Mobile App Store Device Manufacturer
Docomo Market Device Manufacturer
Verizon App Store Operator/Carrier App Stores
Vodafone AppSelect Operator/Carrier App Stores
T-Mobile Mall Operator/Carrier App Stores
Maxis 1Store Operator/Carrier App Stores
Apple Store Device Manufacturer –Hardware & OS
Google Play OS Developer
BB Application store Device Manufacturer –Hardware & OS
Nokia Store Device Manufacturer –Hardware & OS
15. Web Store Type
OpenAppMkt Third party (Cross Platform)
GetJar Third party (Cross Platform)
Handmark Third party (Cross Platform)
Handster Third party (Cross Platform)
Mobango Third party (Cross Platform)
Opera Mobile App Store Third party (Cross Platform)
AppsLib Third party (Android)
SlideMe Third party (Android)
1Mobile Third party (Android)
Camangi * Third party (Android)
Amazon Appstore Third party (Android)
Cydia* Third party (iOS)
PremierAppShop Third party (iOS)
CrackBerry Store Third party (BB)
BBNation Third party (BB)
16. WEB Store
Type Revenue
CostingCharges to
Developer
Earning from
per user
payment
Apple Store
OS US$ 99
Per year
30% Site
Maintenance
Android- Google
Playstore
OS Free
-Distribution fee
US$25 one time
30% Site
Maintenance
Getjar
Cross
Platform
No 20-30% Site
Maintenance
Mobile Operator
Operator No 20-30% Site
Maintenance
17.
18. Costing
Components
Details Tentative amount Type
Web Site
Preparation
Total site Preparation US$ 20-25K
(One time)
Costing Components Details Tentative amount Type
AMC Web Site Maintenance
Fee
US$ 1-2 K /pm OpEx
Development Tools Tools may need to
supply to developers
US$ 1K* /pm OpEx
Marketing – Paper &
media
Must need to inform
local media
US$ 5K /pm Opex
Marketing - Internet SEO/SMM will start after
after local is successful
US$ 2K* /pm Opex
QA Product Quality Check US$ 1K* /pm Opex
19. Ste
ps
Work Description Time
Days
1 Prepare a
Team
Highly skilled team required to implement this project
If all the below is out sourced then 2-3 person is enough
7
2 Receive &
Payment
Mechanism
A. Credit Card integration now available Tk3000 per
month through SSL
B. Payment through operator (Need to discuss with
operator)
C. Paypal & other store integration (For user outside BD)
20*
2 Prepare the
Web Store
A. Web Site hosting (not in BD)
B. Site Masking (Can be developed by Local company)
C. Different of Application development - that will be
used to download application
D. Integrate all payment mechanism in Web site
E. Developer registration
45*
3 Marketing –
Developers
Local
A. All the universities (Continuous process)
B. Bring all the Free Lancer
C. Bring all the small companies develop application for
web store (Near about 50+ companies)
Cont.
20. Steps Work Description Time
Days
4 Marketing –
Local
Operator
A. Bring all operator in a umbrella
B. Campaign accordingly
Cont.
5 Marketing –
International
A. Make sure international payment
is ensured
B. Invite all exiting players who
upload software to major web
store
Cont.
6 Marketing –
SEO / SMM
A. Engage third party for SEO/SMM Contd.
21. Earning
Components
Details Pricing Method Amount
Product Earning
(Revenue Share)
After 6-8 month - 100 product popular
- 1000 per product
paid download
Local Product
Download
100000 (All operator)
BDT 24 Lac
BDT 6 Lac
Advertisement -1 On Site Ad – 20 It Depends on
company and duration
For more
precaution this
amount is take
into account
which will be
around US$20-30
K
Advertisement -2 Through Google Depends on ppc
Advertisement -3 In Product Add
(which is free)
Depends on
negotiation with
company &
developer
Hosting Product Hosting
charge (local)
Depends on number of
Application
22.
23. Sl Clause Description
1 Revenue share 70-30 for International distribution (US$ 0.99…If
more developer/company come we can reduce the
rate 80-20 more people/developer will come)
40-60* for Local Distribution (Tk.10 per product/
Per Month fee)
2 Hosting Cost Initially we offer free for 3 months (local) & full free
for international product offer .. developers have to
pay Tk.10 per local product to keep in store, may be
higher for companies
3 Marketing cost Once we are established we can charge some
marketing cost
4 Advertisement In App Advertisement, 40-60 or 20-80
24. Steps Work Description Time
Days
1 Site Notice Notice serve to site 45 days before the
closure
2 Stop Receive
/payment
A. Stop all receive procedure (New sale)
B. Clear all pending payments
15
