1. CLA Search and License System
Developed in Partnership with
the Publishers Association
James Bennett
Product Development Manager
Copyright Licensing Agency

2. CLA Search and License System
Developed in Partnership with
the Publishers Association
James Bennett
Product Development Manager
Copyright Licensing Agency

3. About CLA
• The Copyright Licensing Agency (CLA) is
owned and directed by publishers (PLS)
and authors (ALCS)
• CLA sells collective licences to businesses
and institutions which permit copying of
limited extracts from books, journals and
magazines
• Plus post-hoc transactional licensing of press cuttings and
document supply
• Annual fee is distributed to rightsholders based on survey data
from licensees
• CLA distributed £67m to rightsholders in 2012/13
• Exploring new licensing models in the online environment

4. Digital copies of published content online
SEARCH AND LICENSE
Licensed reuse
Copyright
Infringement
Piracy

5. CLA Website Republishing Licence Pilot
• Permits licensees to post articles or extracts of copyright
content on their own website
• Opt-in
• Publisher-set fee
• One year’s online republication
• Print and digital content
• Magazines, journals and websites

6. CLA Search and Licence System
• Managed service for participating publishers
• Not for profit, content industry owned initiative
• Developed from the Copyright Infringement Portal in
partnership with the Publishers Association
• Complementary approach to anti-piracy activities, offering a
licensed solution (the Website Republishing Licence) where
possible
• Offers a means to legitimise inadvertent infringement online

7. Search and License – How it Works
Searches using Google and Bing APIs for:
• Copyright notices on press cuttings and document delivery
e.g.: Coverage is reproduced under licence from the NLA, CLA or other copyright
owner. No further copying (including the printing of digital cuttings), digital
reproductions or forwarding is permitted except under licence...
• Full text feeds (XML) from publishers
• Free-to-view and subscription web page content
• Custom text e.g. ‘download our latest press coverage’
(Full text is matched on a number of small extracts)

8. Search and License – How it Works
Then:
• Ranks results in order of closest match to search text
• Checks against ‘white list’ of licensed sites
• Saves date stamped copy of page and associated files
Options for user:
•
•
•
•
Send tailored email to site owner offering licence
Track responses using article-specific email ID
Trigger takedown procedure in event of non-compliance
Full audit trail

16. Participate in Search and License
• Currently analysing first results of pilot
• Publisher participation needed – opt to extend your PLS
mandate
• Contact me if you want to get involved in this exciting new
venture for CLA
James Bennett
James.bennett@cla.co.uk
07866 529174