Pecha Kucha presentatie van Sander Munsterman van XS2theWorld tijdens Inspiratiedag e-tourism.

1. Credential Deck
XS2TheWorld
Confidential & Proprietary
This document contains proprietary and confidential information of XS2TheWorld, and may be used only in accordance with a written
agreement between Xs2TheWorld and the recipient. No portion of this document may be reproduced, republished or distributed to any third
party without the express written permission of XS2TheWorld.

2. XS2TheWorld
company
informa4on
What
we
are
Award
winning
Mobile
Marke0ng
Agency
Innova0ve
full
service
mobile
solu0on
supplier
What
we
do
Consultancy
–
Strategic,
Tac0cal,
Crea0ve
Crea0vity
-­‐
Concepts
&
interac0ve
design
Produc0on
–
Products
and
technical
delivery
Delivery
–
Text
Message,
Appstores,
website
distribu0on
Media
–
Strategy
and
Analysis
Maintenance
(service,
hos0ng
&
Service)
Background
informa4on
Founded
2007
Profitable
and
debt
free
Double
digit
growth
since
the
founda0on
Campaigns
across
13+
countries
(Inc.
Europe,
Asia,
Australia,
New
Zealand)
50+
brands
Offices:
Amsterdam,
London
Singapore
and
Jakarta
Focus:
Return
on
investment

3. XS2THEWORLD
CLIENTS
&
PARTNERS
ABC HSBS
Australian
Open IAmsterdam
Autotrack.nl IBM
BBC Intel
Boomerang KLM
BP Kodak
Brabants
Dagblad Maori
Television
Bri4sh
American
Tobacco McCann-­‐Erickson
Cathay
Pacific NABS
Dagblad
Tuban4a Nu
Sport
Dragon
Air Ogilvy
Den
Haag
Marke4ng Orange
Eindhovens
Dagblad Pfizer
Eyeworks PSV
Fanta Radio
Decibel
FC
Twente RoVerdam
Marke4ng
FC
Utrecht Sanoma
Fes4val
De
Cannes Sosro
Gemeente
Zoetermeer Teleac
Guinness Wegener
Hong
Kong
Tourism
Board Wimbledon

4. XS2TheWorld’
Recogni3on
-­‐
Awards
Achieved
So
Far
The
Cannes
Lion
Award
Media
lions.
London
Interna+onal
Fanta,
Stealth
Sound
Awards
2009, New York Festivals
System
2009.
Silver
achieved
twice, London
Mobile
Together
with
Ogilvy
Fanta,
Stealth
Sound Content
Award
London
System
for
best
(MCA)
Bronze
New
York
fes+val
innova+ve
online
and
award
best
Gold
award
Best
in
Digital
beverages
Handset
winner
for
–
Non
Alcoholic. Applica+on”
Best
Mobile
2008
for
the
branding
mobile
MMA
Global
XS2TheWorld
service
2009
for
Marke+ng
Travel
guide the
Guinness
awards
Best
Passport
to
Mobile
branding
Greatness applica+on
2008
The
MEFFYS
for
the
Guinness
Award
2009
Passport
to
Two
+mes
Finalist
Greatness (Fanta,
Stealth
Sound
System
and
Kodak
Snow
Insider

5. Lot’s
of
clients
in
the
travel
industry

6. Guinness
-­‐
Passport
to
greatness
Overview
Guinness
was
the
official
sponsor
for
the
Hong
Kong
Seven,
which
was
a
three
day
rugby
event,
the
Biggest
in
China.
Guinness
wanted
to
create
a
strong
and
las0ng
connec0on
between
the
event
and
Guinness
themselves
making
the
brand
synonymous
with
the
Hong
Kong
Sevens.
20,000
people
a_ended
the
HK
sevens
from
over
seas
and
don’t
speak
the
language
which
makes
it
hard
for
communica0on.
Guinness
took
it
upon
themselves
to
help
these
visitors
around
HK
and
the
sevens
and
to
promote
Guinness.

7. Kodak
–
Snow
insider
Overview
Kodak
wanted
to
create
an
exciting
mobile
application
that
had
such
an
intriguing
brief.
Kodak
wanted
to
improve
it’s
green
aspect
of
products.
Kodak
wanted
to
deepen
it’s
relationship
with
new
and
existing
customers
that
would
increase
it’s
credibility
in
mobile
technology
whilst
also
giving
their
customers
the
chance
to
share
stories,
photos
and
find
out
about
good
POIs
and
see
and
share
travel
plans
and
adventures.

8. Cathay
Pacific
Mobile
Challenge
To
help
Cathay
clients
manage
their
trip
easier
with
the
help
of
a
mobile
applica+on
Solu4on
If
people
book
a
flight
+cket
online,
they
get
this
applica+on
for
free.
The
app
is
a
Cathay
Branded
city
guide
that
Includes
informa+on
from
84
ci+es
in
just
one
mobile
applica+on.
With
the
applica+on
people
can
also
manage
their
booking,
check
their
flight
status
and
see
the
flight
schedule.
Results
2%
of
all
people
that
book
a
flight
+cket
with
Cathay
and
Dragon
Air
installs
the
mobile
applica+on

9. RoVerdam
Marke4ng

10. I
Amsterdam
Mobile

11. The
Hague
Marke4ng

12. HKTB-­‐Hong
Kong
Tourism
Board
with
AR

14. 14
March
2011:
XS2TheWorld
launches
own
unique
360
video
technology
for
iPhone
and
iPad
Lot’s
of
Press
coverage
already

17. Credential Deck
XS2TheWorld
Confidential & Proprietary
This document contains proprietary and confidential information of XS2TheWorld, and may be used only in accordance with a written
agreement between Xs2TheWorld and the recipient. No portion of this document may be reproduced, republished or distributed to any third
party without the express written permission of XS2TheWorld.