1. Embracing the Cloud to
Deliver Business Value at Intel
Intel Corporation
August, 2012
INTEL CONFIDENTIAL

2. Legal Notices
This presentation is for informational purposes only. INTEL MAKES NO WARRANTIES, EXPRESS OR IMPLIED, IN THIS SUMMARY.
Intel and the Intel logo are trademarks of Intel Corporation in the U.S. and/or other countries.
* Other names and brands may be claimed as the property of others.
Copyright © 2012, Intel Corporation. All rights reserved.
2 Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA

3. Intel IT Vital Statistics
6,400 IT employees
– 54 global sites
91,500 Intel employees†
– 164 sites, 62 countries
87 Data Centers
– ~75,000 servers
>138,000 Devices
– >109K PCs (80%+ mobile)
– >29,000 Handhelds (58% BYO)
Source: Information provided by Intel IT as of Jan 2012. † does not include wholly owned subsidiaries that Intel IT does not directly support
3 Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA

4. Intel IT’s Focus
Business Intelligence Greater Security
Deliver real-time insight to Protect to enable
drive decisions
Consumerization of IT Agility with Clouds
Customized productivity Support the increasing
with personal devices, speed of the business
seamless access
Source: Information provided by Intel IT as of Jan 2012. † does not include wholly owned subsidiaries that Intel IT does not directly support
4 Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA

5. Benefits of Cloud – Fact or Fiction?
For a few years now, everything we’ve heard about cloud has mostly been hype.
It’ll be the next transformational leap for technology, the pundits said. It will cut
complexity, improve flexibility and make IT more strategic to business, the
vendors said. CIO Magazine, April 11, 2011
Cloud Computing Will Surpass the
Internet in Importance. Amazon Outage Sparks Frustration,
CIO Magazine, July 9, 2010 Doubts About Cloud
InfoBoom, April 26, 2011
Simply put, cloud computing has the potential
to turn the economics of enterprise IT upside
down, offering key business advantages from a
capital and operations-related expense Microsoft BPOS Downtime
perspective. eWeek, Nov 22, 2010 Illustrates the Risks of Cloud
Computing”CIO Insight, May 16, 2011
We are already well on the way with this initiative. The private cloud concept brings
with it the benefits of agility, accessibility, efficiency, and the capability to scale while
addressing the perceived risks in the public cloud environment today.
Dam Gerrard, CIO Avis Europe
5
5 Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA

6. Benefits of Cloud – Fact or Fiction?
For a few years now, everything we’ve heard about cloud has mostly been hype.
It’ll be the next transformational leap for technology, the pundits said. It will cut
complexity, improve flexibility and make IT more strategic to business, the
vendors said. CIO Magazine, April 11, 2011
Cloud Computing Will Surpass the
Internet in Importance.
FACTAmazon Outage Sparks Frustration,
The benefits of cloud are real.
CIO Magazine, July 9, 2010 Doubts About Cloud
InfoBoom, April 26, 2011
Simply put, cloud computing has the potential
to turn the economics of enterprise IT upside
$9M in net savings up to 2011 &
down, offering key business advantages from a
capital and operations-related expense Microsoft BPOS Downtime
$3M year since then from our internal
perspective. eWeek, Nov 22, 2010 Illustrates the Risks of Cloud
Computing”CIO Insight, May 16, 2011
cloud effort
We are already well on the way with this initiative. The private cloud concept brings
with it the benefits of agility, accessibility, efficiency, and the capability to scale while
addressing the perceived risks in the public cloud environment today.
Dam Gerrard, CIO Avis Europe
6
6 Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA

7. Cloud is Clearly a Reality … and Stronger than Ever
Public Cloud Private Cloud
$159.3B $66.4B
+525% +785%
$25.5B
$7.5B
2011 2020 2011 2020
“Despite a couple years of people saying cloud is ‘just the latest IT
fad,’ it is now clear that IT will never be the same.” - Wired, December 2011
Source: Forrester Research, April and December 2011
7 Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA

8. What’s Changed?
Increasing requirements for
on-demand, simplified self- Growth in public Cloud
service, custom solutions adoption
from IT
Industry-ready products
now available for private IT consumerization is an
Cloud enterprise reality
Source: Information provided by Intel IT as of Jan 2012. † does not include wholly owned subsidiaries that Intel IT does not directly support
8 Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA

9. Intel’s Definition of the Cloud
Cloud Computing
• An evolution in IT consumption and delivery made available self
service via the Internet with a flexible, pay as you go
business model
• Requires a highly scalable and efficient Cloud Architecture
Cloud Architecture Management
Compute Storage Network
• Data resides in shared, dynamically scalable resource pools
• Based on virtualization and/or scale-out application
environments
Cloud Types
Private Clouds Hybrid Public Clouds
• Private: Deployed behind firewall for an organization’s Clouds
internal use
• Public: Services via public internet, multi-tenant
• Hybrid: A composition of two or more clouds (public,
private, mixed)
9 Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA

10. Intel’s Cloud Objectives
Mobility:
Data and applications
delivered any time,
anywhere, on any device
Velocity:
• On-demand self-service
provisioning
• Resource abstractions
and re-use
Cost Reduction:
• Virtualization
• Multi-tenancy
10 Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA

11. Intel’s Cloud Journey
Today Tomorrow
Large Limited
Hybrid Cloud
Private Cloud Public Cloud
• 72% Virtualized • Land Applications in Minutes
• 80% of New Services in the Cloud • Automation: Lower Cost with Less
• Under 1 Hour to Deploy Infrastructure Resources
• Open Cloud for Burst Capacity
11 Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA

12. Considerations on Your Cloud Journey
1 What Business Problem are You Trying to Solve?
2 How Will you Source?
3 What Types of Apps/Services in the Cloud?
4 How Will You Manage the Cloud?
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13. 1 What Business Problem Are You
Trying to Solve?
Business
Budget? Performance?
Demands?
Problem becomes lens we view all decisions through
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14. 2 How Will You Source?
Private Cloud Public Cloud
(Build) Hybrid Cloud (Buy)
(Both)
CapX
Predictable Demand OpX
Secured and Controlled Unpredictable Demand
Regulatory Certifications
Build, Buy, Lease or All of the Above?
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15. 3 What Type of Applications in the Cloud?
Enterprise/Legacy Cloud-Aware SaaS
Need to understand your application environment
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16. 4 How Will the Cloud Be Managed?
Business Unit Managed? IT Managed?
OR
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17. Transformation of IT
Embedded IT Centralized IT IT Integrator
Business Owned Cost Center/Service Provider Service Broker
IT
IT
IT
Business Business IT
IT Business/IT
Business/IT
Business & IT
Business Business
Business Unit Control IT Control Shared Control
at High Cost at Low Cost at Optimized Cost
By 2013 Hybrid Applications are the Norm
IT controls data integration, security, governance and cost
17 Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA

18. Summary
• Cloud is a reality
• Design solutions for the business problem
• Use sourcing to create flexibility
• Embrace the role of cloud services integrator
18 Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA

19. Resources for You
• Sharing Intel IT’s best
practices with the world
www.intel.com/IT
• Join today. With 300+ companies
Over 300 Global IT representing more than $100B in
leaders representing
over $100B in annual IT spend.
annual IT spend www.opendatacenteralliance.org
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20. Thank You
20 INTEL CONFIDENTIAL

22. Consumerization
Gadgets
TVs
Smartphones
Ultrabooks™ &
Notebooks
Desktop PCs
File Sharing
Messaging
End User expectations growing beyond Smartphones and Tablets
22 Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA

23. What the Cloud Means to Intel IT
• Delivering a highly available computing environment where
secure services and data are delivered on-demand to
authenticated devices and users utilizing a shared, elastic
infrastructure that concurrently supports multiple tenants
1
Attributes Service Models
On-demand self-service Software as a Service: on-demand packaged sw
Platform as a Service: on-demand sw development
Broad network access and hosting
Rapid elasticity Infrastructure as a Service: on-demand compute
Measured service infrastructure
Resource pooling Delivery Models
Shared multiple tenants Public
Private
Hybrid
1These attributes been adapted from National Institute of Standards and Technology, and reflects the key characteristics and business drivers for cloud
computing within the Intel IT organization
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24. Intel’s Application Roadmap for Cloud
SaaS Legacy Cloud-aware
Applications Applications Applications
SaaS Apps
Cloud-
aware Apps
Public Private Hybrid Enterprise
Cloud IaaS Cloud Apps
TODAY TOMORROW
By 2013 Hybrid applications are the norm
24 Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA

25. What Does it Mean for IT?
• IT must move at the speed of business
• Understand the business as well as the technology
• Comprehend the users’ needs
• Nurture new IT skill sets and roles
25 Copyright © 2012, Intel Corporation. All rights reserved. Intel Confidential – NDA