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Belgian Symposium 2011

Advanced software technologies
for breakthrough applications
Attributes of Breakthrough Applications

Solutions

Insight

Drive
Intelligent
Action

Connectivity

Information

Unlock 100% of the Data

Mass
Personalization
Some Examples of Breakthrough Applications

Automated Government maker

Multilingual
Analysis of political
programs
summaries based
on election results

Almost realtime,
allow action
Some Examples of Breakthrough Applications
Non-Native Language Dating Network

Multilingual
Cross-border
Action
Personal
Motivation
Contacts between
Pairs
Platform for Breakthrough Applications

Solutions

Insight

Real-time quantitative
and qualitative
analytics

Connectivity

Information

Capture, store and share structured and
unstructured data

Connect to
applications, users
and communities
Breakthroughs in Information

Solutions

Insight

Real-time quantitative
and qualitative
analytics

Connectivity

Information

Capture, store and share structured and
unstructured data

Connect to
applications, users
and communities
Free the Data: iKnow

Solutions

Real-time quantitative
and qualitative
analytics

Connectivity

iKnow

Insight

Information

Capture, store and share structured and
unstructured data

Connect to
applications, users
and communities
What sets iKnow apart
Domain
Independent
MultiPurpose
Multilingual
Pro-active
iKnow Uses
Publishing
Customer
Relations

Finance
Insurance
• iKnow is Domain Independent

Healthcare
Classic approach to text analysis
Word based indexing

and

nuclear

was

the
crisis
last

by
caused
tsunami

quake
to

Week’s

huge
iKnow Smart Indexing
• iKnow relation based analytics

the

nuclear
crisis

was caused by

last week’s
huge quake
and
tsunami
Classic approach to text analysis
• Tells you what you already know
Radiation

fears

ground

rescue

helicopter

Radiation

fears

ground

rescue

helicopter

Radiation

fears

ground

rescue

helicopter

Radiation

fears

ground

rescue

helicopter

Radiation

fears

ground

rescue

helicopter

Radiation

fears

ground

rescue

helicopter

Radiation

fears

ground

rescue

helicopter

Radiation

fears

ground

rescue

helicopter
iKnow approach to text analysis
• Tells you what you don’t know
Radiation

fears

ground

rescue

helicopter

Radiation

fears

ground

rescue

helicopter

• Information is discovered
automatically without
upfront effort

Entity

Type

Radiation fears

Concept

ground

Relation

rescue helicopter

Concept
iKnow Services

Smart Indexing
Smart Matching

Smart Interpretation
Smart Matching
• Matches the outcome of Smart Indexing with a dictionary
supplied by the user
• Based on concepts, not just words

• Different match types
• Example: ontology entry “stately old house”

Matching concept

Match type

Stately old house

Exact match

Stately old country house

Partial match

Old stately house

Exact scattered match

Old stately country house

Partial scattered match
Smart Interpretation
• Allows to use the outcome of Smart Matching for
further processing:
• Based on a Context
• Compliance Score between a user defined rule and
the Smart Matching Rule`
Example:
Context : Local Newspaper
Rule: If (text contains “Bond Street” &&
“Trafalgar Square”)
publish at page 3
iKnow Availability

Solutions

DeepSee Models based
on quantitative and
qualitative data

Connectivity

iKnow

Insight

Information

Programmatic Access Built-into Caché

Smart Routing in
Ensemble
Use case: Publishing

• Long-time iKnow & InterSystems partner
• Won ISC Worldwide Innovator Award in 2009
• Concurrent multi-publishing solution “Knowledge”

• Embedding iKnow in many business processes
•
•
•
•

Content-based routing of incoming news
Geo-tagging news for targeted distribution
Suggests related articles while editor types
Automatic article re-fitting
Use case: Publishing
iKnow Demostration

iKnow Demo
Platform for Breakthrough Applications

Solutions

Insight
Real-time quantitative
and qualitative
analytics

Connectivity

Information

Connect to
applications, users
and communities

Capture, store and share structured and
unstructured data

Multidomain

Multilingual

Multipurpose

Proactive
Global Summit 2011

Advanced software technologies
for breakthrough applications

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InterSystems presentatie: Making Sense of Unstructured Data

  • 1. Belgian Symposium 2011 Advanced software technologies for breakthrough applications
  • 2. Attributes of Breakthrough Applications Solutions Insight Drive Intelligent Action Connectivity Information Unlock 100% of the Data Mass Personalization
  • 3. Some Examples of Breakthrough Applications Automated Government maker Multilingual Analysis of political programs summaries based on election results Almost realtime, allow action
  • 4. Some Examples of Breakthrough Applications Non-Native Language Dating Network Multilingual Cross-border Action Personal Motivation Contacts between Pairs
  • 5. Platform for Breakthrough Applications Solutions Insight Real-time quantitative and qualitative analytics Connectivity Information Capture, store and share structured and unstructured data Connect to applications, users and communities
  • 6. Breakthroughs in Information Solutions Insight Real-time quantitative and qualitative analytics Connectivity Information Capture, store and share structured and unstructured data Connect to applications, users and communities
  • 7. Free the Data: iKnow Solutions Real-time quantitative and qualitative analytics Connectivity iKnow Insight Information Capture, store and share structured and unstructured data Connect to applications, users and communities
  • 8. What sets iKnow apart Domain Independent MultiPurpose Multilingual Pro-active
  • 10. Classic approach to text analysis Word based indexing and nuclear was the crisis last by caused tsunami quake to Week’s huge
  • 11. iKnow Smart Indexing • iKnow relation based analytics the nuclear crisis was caused by last week’s huge quake and tsunami
  • 12. Classic approach to text analysis • Tells you what you already know Radiation fears ground rescue helicopter Radiation fears ground rescue helicopter Radiation fears ground rescue helicopter Radiation fears ground rescue helicopter Radiation fears ground rescue helicopter Radiation fears ground rescue helicopter Radiation fears ground rescue helicopter Radiation fears ground rescue helicopter
  • 13. iKnow approach to text analysis • Tells you what you don’t know Radiation fears ground rescue helicopter Radiation fears ground rescue helicopter • Information is discovered automatically without upfront effort Entity Type Radiation fears Concept ground Relation rescue helicopter Concept
  • 14. iKnow Services Smart Indexing Smart Matching Smart Interpretation
  • 15. Smart Matching • Matches the outcome of Smart Indexing with a dictionary supplied by the user • Based on concepts, not just words • Different match types • Example: ontology entry “stately old house” Matching concept Match type Stately old house Exact match Stately old country house Partial match Old stately house Exact scattered match Old stately country house Partial scattered match
  • 16. Smart Interpretation • Allows to use the outcome of Smart Matching for further processing: • Based on a Context • Compliance Score between a user defined rule and the Smart Matching Rule` Example: Context : Local Newspaper Rule: If (text contains “Bond Street” && “Trafalgar Square”) publish at page 3
  • 17. iKnow Availability Solutions DeepSee Models based on quantitative and qualitative data Connectivity iKnow Insight Information Programmatic Access Built-into Caché Smart Routing in Ensemble
  • 18. Use case: Publishing • Long-time iKnow & InterSystems partner • Won ISC Worldwide Innovator Award in 2009 • Concurrent multi-publishing solution “Knowledge” • Embedding iKnow in many business processes • • • • Content-based routing of incoming news Geo-tagging news for targeted distribution Suggests related articles while editor types Automatic article re-fitting
  • 21. Platform for Breakthrough Applications Solutions Insight Real-time quantitative and qualitative analytics Connectivity Information Connect to applications, users and communities Capture, store and share structured and unstructured data Multidomain Multilingual Multipurpose Proactive
  • 22. Global Summit 2011 Advanced software technologies for breakthrough applications