Courtesy of Dr. Ferdinand B. Pitagan Assistant Professor University of the Philippines Diliman

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al
Technolog
Ferdinand B. Pitagan, PhD
y

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What will you do?
Situation: A remote village in Banawe
• Fifty 2nd graders – never been to other
villages
• You want to teach them concepts of 4
seasons
• You are a teacher in the digital world.
Question: How are you going to teach the
class? Why?

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Education
•Roles of Teachers
•Roles of Students
•Roles of Institutions
•Teaching and Learning
Through Technology

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Technology
•Information and Communication
•Computers
•Online/web-based
•Mobile/wireless
•Assistive Technology
•Others

5. What is Educational
Technology?
• Study and Ethical Practice
• Learning and Performance
• Creation, Utilization and
Management
• Technological Processes
And Resources
• Instructional Theory
• Learning Technology
Richey, R.C. (2008). Reflections on the 2008 AECT
Definitions of the Field. TechTrends. 52(1) 24-25

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Definition: Educational
Technology
T ECHNOLOGY
Educational Technology is
synonymous with
Instructional Technology defined as
the theory and practice
of design, development, utilization,
management and evaluation
of processes and resources
for learning.
Association for Educational Communications
and Technology, AECT’s 1994 Definition

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theory and practice
Theory Practice
concepts,
constructs, Knowledge
principles, application
propositions to solve problems
(Models)
experiences
Knowledge Body

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Of design, development, utilization,
management and evaluation (Domains)
Development
Design
Theory
Practice
Evaluation Utilization
Management - not linear
- complementary

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of processes and resources
A process … Resources (products) …
a series of activities directed sources of support for
towards a particular result... learning …
delivery process, instructional devices, teaching materials,
design process people, budget, facilities
** Study of instructional ** Educational TV
strategies/teaching methods Production** Website
Development

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for learning
The relatively
permanent change
in a person’s
knowledge,
attitude or
skills
due to experience

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Brief History of
1960s
• Audio-visual education
• Psychologists, Educators, Technologists
1980s
• Personal computers
1990s
• Internet
Present
• multi-media contents
•multi-platform

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Brief History of
USA
1) Division of AV Instruction (DAVI) 1923
(Teaching with Audio-Visual Aids)
2) Changed name to Association for Educational
Communications and Technology in 1970
(Psychology, Media in Education, Systems Approach)
Japan
1) Film Education Research Society 1928
2) Japan AV Education Association
-- became independent in 1946
3) Japan Society for Educational Technology 1984

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Class Activity
What do you think is the future of
educational technology in the
Philippines?
•Write you reflection essay and submit it to UVLe.

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Goodday and GODbless!!!
Next Meeting: Influence of media
technology in curriculum and
instruction