More Related Content Similar to Yodo1 overview Feb 12 2014 (20) More from James LaLonde (18) Yodo1 overview Feb 12 20142. China,
the
Biggest
Smartphone
Market
China
Smartphone
Market:
Expected
to
Break
800M
in
2014
China
Now
The
World’s
Largest
Smartphone
Market
Chinese
Mobile
Gaming
Revenue
Reaches
$1.8B
in
2013
China
Mobile
Gaming
Revenues
Up
100%
in
2014
Confiden'al.
©
YODO1.
All
rights
reserved.
3. Why
China
is
Difficult
For
Western
Developers
DISCOVERY
AD
NETWORKS
DISTRIBUTION
SOCIAL
NETWORKS
PAYMENT
CREDIT
AND
GIFT
CARDS
Confiden'al.
©
YODO1.
All
rights
reserved.
4. Why
China
is
Difficult
For
Western
Developers
DISCOVERY
DISTRIBUTION
PAYMENT
Welcome
to
China!!!
AD
NETWORKS
SOCIAL
NETWORKS
AD
NETWORKS
Confiden'al.
©
YODO1.
All
rights
reserved.
5. Yodo1
PlaYorm
–
China
Simplified
Welcome
to
China!!!
Confiden'al.
©
YODO1.
All
rights
reserved.
6. Deep
Culturaliza]on,
Not
Just
Transla]on
From
Western
Hit
Titles
To
Deep
Culturaliza]on
Chinese
Hit
Titles
Reaching
One
Billion+
Chinese
SNS
users
570M
users
Co-‐Produc'on
IP
Protec'on
MMO
Games
Opera'on
750M
users
420M
users
Distribu'on
&
Mone'za'on
Games
as-‐a-‐service
PlaRorm
500M
users
Ad
Networks
Alpha
Zero:
Re-‐wrote
storyline
+
voice
over
Integra]on
with
China
SNS
Confiden'al.
©
YODO1.
All
rights
reserved.
7. Co-‐Produc]on
to
Sustain
Growth
and
Revenue
Deep
Culturaliza'on
New
Content
Crea]on
Sustaining
and
Culturalized
Co-‐Produc'ons
Co-‐Produc]on
IP
Protec'on
MMO
Games
Opera'on
Distribu'on
&
Mone'za'on
Games
as-‐a-‐service
PlaRorm
Ad
Networks
Hero
Academy:
Brand
new
story
mode
about
a
young
man
becoming
a
warrior.
We
designed
and
animated
a
China-‐original
“Shaolin”
team
–
now
adopted
as
part
of
Hero
Academy’s
global
version!
Ski
Sarari:
Incorporated
new
Chinese-‐
themed
music,
characters,
obstacles,
and
IAPs
(gear
and
ouRits)
Confiden'al.
©
YODO1.
All
rights
reserved.
8. Protec]ng
Your
IP
Protec'ng
your
games’
Deep
Culturaliza'on
Intellectual
Property
in
China
Co-‐Produc'on
IP
Protec]on
MMO
Games
Opera'on
Yodo1’s
Dedicated
IP
Protec]on
Team
Distribu'on
&
Mone'za'on
Games
as-‐a-‐service
PlaRorm
Ad
Networks
Confiden'al.
©
YODO1.
All
rights
reserved.
9. Turnkey
MMO
Games
Opera]on
Deep
Culturaliza'on
Co-‐Produc'on
Local
cloud
infrastructure
Dedicated
community
and
event
management
team
24-‐hour
customer
service
Simultaneous
launch
on
mul]ple
MMO
plaYorms
IP
Protec'on
MMO
Games
Opera]on
Distribu'on
&
Mone'za'on
Games
as-‐a-‐service
PlaRorm
Ad
Networks
Event
Rewards
Choosing
an
opponent
PVP
Results
Confiden'al.
©
YODO1.
All
rights
reserved.
10. Distribute
Through
the
Broadest
China
Partner
Network
Deep
Culturaliza'on
Co-‐Produc'on
Top
Publisher
with
China’s
“BIG
3”
mobile
carriers
400
android
app
stores
channel
networks
30+
Ad
networks
Handset
manufacturer
partnerships
IP
Protec'on
MMO
Games
Opera'on
Distribu]on
&
Mone]za]on
Games
as-‐a-‐service
PlaRorm
Ad
Networks
Confiden'al.
©
YODO1.
All
rights
reserved.
11. Kryptanium:
the
Most
Powerful
Games-‐as-‐a-‐Service
PlaYorm
Instantly
Add
Deep
Culturaliza'on
Co-‐Produc'on
In-‐Game
Community
+
Social
Virality
+
Cross
Promo'ons
The
Most
Powerful
Games-‐as-‐a-‐Service
PlaRorm
IP
Protec'on
MMO
Games
Opera'on
Increase
Reten]on
Rates
12.78%
25.03%
Distribu'on
&
Mone'za'on
Average
7
Day
Reten]on
Rate
Games
as-‐a-‐service
PlaYorm
Ad
Networks
Home
page
displaying
most
popular
discussions
about
your
game
Discuss
gameplay
and
tac'cs
Share
screenshots
and
achievements
Find
friends
and
other
players
Confiden'al.
©
YODO1.
All
rights
reserved.
12. Maximizing
Ad
Revenue
in
China
Federa'ng
over
Deep
Culturaliza'on
30
Chinese
Ad
Networks
in
1
SDK
Co-‐Produc'on
IP
Protec'on
MMO
Games
Opera'on
Distribu'on
&
Mone'za'on
Games
as-‐a-‐service
PlaRorm
Ad
Networks
Enhance
Revenue
with
well-‐designed
ad
injec'on
without
impac'ng
gameplay
Mone'zing
a
broader
demographic
by
using
offer
walls
Enable
users
to
turn
off
ads
when
virtual
currency
above
a
certain
$
is
purchased
Confiden'al.
©
YODO1.
All
rights
reserved.
13. The
Fastest
Growing
Mobile
Publisher
in
China
Published
more
than
50
games
in
China!
116M+
3.0M+
16M+
Total
Ac]ve
Users
DAU
Monthly
New
Users
February
10,
2014
Confiden'al.
©
YODO1.
All
rights
reserved.
14. The
Most
featured
Mobile
Publisher
on
Apple
App
Store
in
China
Over
50
Home
Page
App
Store
Features
in
past
12
months
Confiden'al.
©
YODO1.
All
rights
reserved.
15. The
Most
featured
Mobile
Publisher
on
Android
in
China
Cut
the
Rope
2:
Over
100
Features
Across
All
Major
China
Android
App
Stores
Confiden'al.
©
YODO1.
All
rights
reserved.
16. Case
Study
–
Yodo1’s
impact
on
China
mone]za]on
60X
20X
210X
And
s'll
growing
$14,500/Day
$4,200/Day
$1,351/Day
$69/Day
Interna]onal
Version
35,000
TOTAL
DOWNLOADS
Chinese
Edi]on
Yodo1
Produced
Chinese
Content
More
Yodo1
Produced
Content
60,000,000
Total
Users
Confiden'al.
©
YODO1.
All
rights
reserved.
19. Kryptanium
is
a
“FORCE
MULTIPLIER”
for
Mobile
Gaming
The Four
Key Performance
Factors
for Mobile Gaming
Confidential. © RTM Asia. All rights reserved. 19
20. MULTIPLY
“Reten]on”
and
“Gamer
Interac]on”
Instant In-Game Community
Share Screenshots
and Achievements
Get Updates
Ask Questions
Find Other Players
Share Tactics & Tips
Confidential. © RTM Asia. All rights reserved. 20
21. MULTIPLY
“Gamer
Interac]on”
Even
More…
Turning Single-Player Games to
Multiplayer Games
Request Friends for Help
Compete with Friends
Social Gifting
Invite Friends from SNS
Confidential. © RTM Asia. All rights reserved. 21
22. MULTIPLY
“Virality
&
Distribu]on”
Creating a Foundation for a Specialized Social Network for Gamers Only
So that every Kryptanium-Enabled
Game Becomes a Distribution Channel
Confidential. © RTM Asia. All rights reserved. 22
23. MULTIPLY
“Mone]za]on”
Create and Manage Live Events to Drive In-App Purchases
Live Events &
Tournaments
In-Game Promotions
Push Notifications
Confidential. © RTM Asia. All rights reserved. 23
24. Blue
Chip
Mul]-‐Na]onal
Execu]ve
Team
Henry
Fong
CEO
• Co-‐founder
of
a US$80m
Global
Tfrack
n
000
listed
Record
venture
und
in
2
f
Asia
Market
• Co-‐founder
ohat
has
helped
60+
US
Accelerator
t
Serial
Entrepreneur
and
Asia
tech
companies
expand
into
Consultant
to
Over
60
US
Tech
• Technology
Leadership
Roles
in
Start-‐ups
&
Brocade
Microsom
• Passionate
gamer
for
over
25
years
Mul'-‐discipline
track
record
from
technology,
product
design,
opera'ons
and
exec
management
Jung
Suh
VP
Global
Publishing
• A
game
ndustry
veteran
since
1995,
Korea
&i
WPestern
anagement
Markets
Jung
was
in
roduct
M
and
Sr.
Produc'on
roles
at
industry
leaders,
Ac'vision,
Walt
Disney,
and
Electronic
Arts.
Global
Gaming
Industry
Veteran
of
Western
and
Ko-‐founded
aming
• He
subsequently
c orean
G
pioneering
Markets
game
rental
company
GameFly,
where
he
was
VP
of
Content,
and
was
most
recently
co-‐
Founder
of
GCEO
of
mobile
game
founder
and
amefly
and
developer
Games
RedRocket
Red
Rocket
Games
Sun
Ke
VP,
China
BD
• Published
more
than
200
well-‐known
China
Ggaming
Market
of
mobile
ames,
including
Ages
empire,
Terminator,
Rambo,
Dragon
World,
etc.
China
Mco-‐founder
of
Gametowin,
• As
the
obile
Gaming
Industry
Sun
Ke
has
developed
eteran
Market
ing
and
BD
Vand
published
20
original
ARPG
games
and
online
games.
Product
Manager
at
Infusio
and
• Abundant
experiences
on
both
Founder/COO
at
Game2win
channel
distribu'on
and
game
development.
Confiden'al.
©
YODO1.
All
rights
reserved.
25. Blue
Chip
Mul]-‐Na]onal
Execu]ve
Team
Spencer
Liu
Chief
Product
Officer
• Product
slass
and
usability
expert
World
C trategy
• Co-‐Founder
and
head
of
product
Product
Design
development
of
HighGear
Media
• Veteran
in
branding
and
marke'ng
Interna'onal
Product
Design
for
gaming
companies
and
Usability
Guru
Lead
CNET.com’s
Asia
expansion
and
crea'ng
of
Lara
Crom
brand
franchise
Chen
Shuo
Director,
Mobile
Development
• Founding
member
and
G
Localiza]on
Expert
M
of
Shouji
Mobile
Entertainment
• Managed
mobile
games
development
or
over
200
mobile
Mobile
Gor
top
fDaming
companies
nd
ame
g evelopment
a
games
f
Localiza'on
SPopCap,
Konami,
THQ,
including
EA,
pecialist
Sony,
Namco
Bandai
and
Tencent
Ex-‐Disney
Mobile
and
General
• Leader
in
tes'ng
and
cross-‐plaRorm
por'ng
Manager
of
Shouji
Mobile
Will
Chung
VP,
Crea've
• Award-‐winning
World
Class
experience
in
digital
film
postproduc'on
and
computer-‐
Crea]ve
Talent
generated
anima'on.
• Selected
as
the
top-‐10
film
Award
Winning
Cirea've
produc'on
teams
n
China
Director
in
3D
Crea've
• Top
25
most
influen'al
anima'on
Produc'on
&
Anima'on
teams
in
Asia
Anima'on
and
Post
Produc'on
Credits
in
over
40
CG
produc'ons
Confiden'al.
©
YODO1.
All
rights
reserved.
26. Blue
Chip
Mul]-‐Na]onal
Execu]ve
Team
James
LaLonde
Head
of
Interna'onal
Business
• Generated
over
US
Japan
&
Global
$2.0
Billion
in
revenue
for
tech
companies
in
Asia
Track
Record
Pacific
• Established
over
175
distribu'on
Japan
Market
Expert,
Global
partnerships
Business
Execu've
and
Author
• Closed
over
80
OEM
contracts
with
a
of
Bminimum
value
of
$1M
USD
est
Selling
Japanese
Business
Book
• Author
of
top-‐selling
Japanese
business
book
Closed
over
$2
Billion
in
Deals
for
Tech
Companies
in
Asia
Pac
Billy
Tang
COO
• Billy
brings
15
years
o
Proven
Start-‐Up
f
experiences
in
opera'ons
management,
research
Mgmt
Track
Record
innova'on
and
marke'ng
promo'on.
Serial
Entrepreneur
land
The
• Billy
has
founded
and
aunched
Interna'onal
edera'on
of
Crea'vity
Technologist,
FFounder/COO
of
and
Technology
(IFOCAT),
Hong
Kong
Bio-‐metric
Scanning
Somware
Youth
Synergy
(HKYS),
Hong
Kong
Company
Titanium
of
Commerce
Chongqing
Chamber
Tech
(HCCC).
Grew
Titanium
to
US
OTC
lis'ng
and
exit
Marcus
Chan
CTO
• Microsom
Greater
World-‐Class
China
Technology
Director
Technologist
•
16
years
of
hands
on
design,
development
and
architecture
Technical
Director
for
experience
Microsom
Greater
China
and
• Key
architect
in
the
AMS3
trading
and
Key
Architect
in
HKSE
system
for
the
Hong
Kong
Stock
AMS3,
HSBC
Retail
Banking
Exchange
and
HSBC
ban’s
retail
system
and
HKJC
Bevng
Systems.
One
of
a
few
individuals
promoted
to
the
rank
of
Architectural
Consultant
at
Microsom
Confiden'al.
©
YODO1.
All
rights
reserved.