1. How to run a successful
web project
Janus Boye | jb@jboye.com
@janusboye
The international community
for web and intranet professionals

3. 10 years of
Web progress

4. Buzzwords in 2002
Personalization
Mobile
Open source
Portals

5. Buzzwords in 2012
Social media
Mobile
Engagement
Analytics
Responsive web design

6. "Some problems cannot be solved no matter how
much pizza you throw at them"

7. Why do Web
projects still fail?

8. Priorities for
success

9. 1) Top tasks

10. ”People don’t want a
drill machine,
they want a hole in
the wall”
- Philip Kotler

11. Focus on
tasks!

12. Digital productivity

13. 2) Differentiate
stakeholders

14. Who is most
important
=
Who is loudest
?

15. 3) Ask for
details

16. “Trust, but verify”

17. ”The nice thing about
standards is that there are so
many of them to choose from”
Andrew S. Tanenbaum

18. Two (dirty)
secrets

19. “Implement according to standards
plan according to your organisation”

20. “If you cut corners
you will bleed”

21. 4) Forget about
control
Coordinate !

22. 5) Frequent
releases

23. 6) The web
project manager
role

24. 1) Psychologist
2) Anthropologist
3) Ambassador
4) Leader
5) Specialist
…..

25. 7) The web
project is
really…

26. 1) Organisation maturity project
2) Communication project
3) Marketing project
4) IT project
5) Business Process project
6) Governance project
7) Information management project
…..
Enjoy the impact!

27. 8) Keep going

28. “The darkest hour is before the dawn,
as is the coldest”

29. 9) Avoid too
many new
things

30. 1) New technology
2) New version
3) New vendor
4) New people
5) New channels
6) New features
7) New campaigns
8) New content
9) New design
…..

31. 10) Be open
Sharing is caring!

32. 1) Share planning and progress
openly
2) Share issues and risks
3) Share success stories and
lessons learned
4) What’s the migration plan?
5) The difficult customer is a
taboo

33. The international community
for web and intranet professionals
Good luck!
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Contact:
Janus Boye
jb@jboye.com