1. Infinite
Senses
Monday, November 15, 2010

2. The name for the company,
Infinite Senses was chosen
for the products it will
create that stimulate the
human Senses.
The name was decided after the product Seeing
Sounds (SeeSo...) was created. The name states
that there are infinite possibilities to stimulate
the senses.
The Company name is
Descriptive because
the meaning of the
name connect
directly with the
product and
services of the
company
Monday, November 15, 2010

3. Company Logo
The Logo is laid out in a
horizontal direction.
The Colors for the Logo are orange and blue
Orange is used in the logo to show that the company is
creative in its product and services.
Blue is used in the logo because the Seeing Sounds
product is the first of its kind and Infinite Senses will
be the leaders in this new field its planning to create.
The logo catches the eye of
the consumer with its calm and
creative design.
The logo will be effective because
it will peak people curiosity.
They will want to know what makes it the
company that is and what does it have to do
with the senses.
This wordmark Logo
paints a picture of
what the company
stands for, appealing
to the senses and then
pushing it farther.
those that see the logo
will feel inspired by the
design and want to know
more about it.
Monday, November 15, 2010

4. A possible main competitor for Infinite Senses
would be KORG.
Korg produces music
equipment and they do it
very well. The wordmark Logo for Korg is done in a
horizontal rectangular fashion
like Infinite Senses.
The color scheme is black white
showing its buyers that
they are sophisticated and Luxurious.
Their tagline is
masters of music.
Here they are
stating that they
are the very best
with musical
equipment.
Many consumers who know nothing about musical
equipment will see this company as the best
and will gravitate towards it.
Monday, November 15, 2010

5. The infinity Ward Logo is basic but it can
be used as a word mark or picture mark
logo.
Logo Spirit
Monday, November 15, 2010

6. Monday, November 15, 2010

7. CORPORATE CULTURE
In8inite
Senses
believe
that
the
senses
have
no
limit
and
connect
your
imagination
to
them.
Expand
the
peoples
ability
toe
see
feel
hear
touch
and
taste
world
and
beyond.
Creating products that will open up peoples
imaginations to new and inventive ways that
digitally stimulate their senses.
A main example that will develop the companies culture base is the first
product it will release. Seeing Sounds will thrust the people into a world
that will combine the senses and beyond.
Monday, November 15, 2010

8. Mission
Statement
To
enlighten
people,
so
they
will
know
that
not
only
is
the
imagination
limitless
but
so
are
the
senses
in
connecting
to
themselves
and
each
other
in
the
digital
8ield
with
the
innovative
and
creative
products
we
produce.
The mission statement will be communicated through word of mouth,
Bulletin boards, commercials, and on the website. This statement will be
directed to the customers and the employees.
Infinite Senses’ statement,
unlike the competitions does
not focus on great sales. We
wont to open the worlds eyes
and then hurl them into the future.
Monday, November 15, 2010

9. Tagline
The Company that IS...
The tagline plays more on the person’s imagination..
The customer wants to know what is and are more intrigued in
finding out.
.
This is a superlative tagline that distinguishes
us from other companies because it states that
we are and we leave the rest to the imagination.
.
Monday, November 15, 2010