1. The main image on the first page of the double-page spread is of the main artist featuring in the magazine. Dizzee Rascal is an artist who performs
solo; creating the page position. The singer has a similar attitude and pose as the image on the front cover, meaning this is his personality trait
towards the target audience and readers. This image has been edited by Photoshop in order to bring out the contrast of colours of the singers
features, also the portrayal of the singer and how he wants the readers to perceive him as. Dizzee Rascal’s positioning in this image shows that he is
a confident, and an up-to-date artist. The art editor who is responsible for the visual aspects of the magazine has chosen this image as the main
image of the double-page spread. Also, this image may have been chosen to be presented to the readers as it could be the most appropriate and
appealing to the target audience.
This page is picture-led; this is the publication where the visual material takes priority over the words. For many readers they may prefer some pages
in the double-page spread to be picture led rather than text-led as they may be attracted more towards the photographic images. Magazines such as
‘Dazed and Confused’ are image based; detailed photographic images being the main feature of the magazine. For ‘ATM magazine’ it consists of both
large quantities of images and texts as the target audience may be interested in the current affairs from the magazine and the pictures to support
them.
Double-page spread
analysis, pages 1 &2.

2. Double-page spread analysis, page 3.
‘ATM’s’ double-page spread analysis is text led; there are
no images on the page from which the interviewer is
interviewing the artist Dizzee Rascal. This page features
a standfirst which in larger and bolder font, introduces the
article, words such as ‘Radio 1’ and ‘cool’ appeal to the
prime target audience as they can relate to them. The
double-page spread also features copy (words written by
the journalist) and body copy (the main text). ATM
magazine is a two column double-page spread; flush left.
Descriptive language is used by the journalist to appeal to
the target audience so the interview can be connected
through the artist as well as the readers (tone and
register). The journalist introduces the article by
mentioning the music genre ‘drum and bass’ and the
opinion from the music press.
Many direct quotes are given from the featuring artist,
Dizzee Rascal. In terms of finding out about the artist the
answers which he gives to the questions suggest his
personality type and current affairs involving the music
industry, also Dizzee Rascal’s personal life. Personally if
Dizzee Rascal were to analyse ‘ATM’s’ double-page
spread in which he features in, I think he would want at
least one image of himself on the page to encourage the
target audience to read it more. Colour piece informs
readers of the artist’s behaviour during the interview; this
is descriptive writing as distinct from narrative reporting.
Another aspect of the magazine includes a delayed drop;
an introduction to the article where the most important
information is not used. The journalist summarises the
article in the introduction, but does not give the interview
away.