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Secrets of Social Media

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Jen Phillips April
Jen Phillips April

Learn the secrets of social media marketing and get more clients so you increase your bottom line.

Business
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Social Media Secrets It’s all about the relationships
True or False?  Social Media is About People
True or False  You don’t need a website anymore if you use social media
True or False  All you have to do is start a Facebook page and your business will pop!
Successful Social Media Find Your Audience Choose your tools Build a plan Create Content Evaluate
Choose Your Tools Wisely
Where is Your Audience?
Be Effective and Strategic Choose 1 or 2 to get started Not 4-5
Listen 
How Do You Do This?  FB Groups and Pages  Web Forums  Emails and Conversations you have with clients  #Twitter  Topsy  Linked In Groups
Engage
For Example, On
Be a Joiner
Search
R  Here’s one
#hashtag
Tweetchats
Google +  Good for SEO  Set up your personal profile  Circle people
FB
Be Active
Don’t Forget Your Cover!
Use FB Ads
Bringing It Home
Where’s Your Audience?
What to Post  What does your audience want to know?  What do they NEED to know?  What could be entertaining or amusing?
Create a Content Calendar
Don’t Forget to be Social!
Share 
Schedule
Special Offer: Create Your Social Media Buzz Strategy Session
Let’s Connect!  www.jenphillipsapril.com  jen@jenphillipsapril.com  www.facebook.com/PhillySocialMedia @jenphillipsapri on Twitter

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Secrets of Social Media

Editor's Notes

  1. You have access to people you’re not connected to. – People you might like to know.
  2. I’m only sharing the tip of the iceberg today. My goal is that when you leave today, you’ll have not only an overview of social media and better understand it’s role but you’ll also have an action plan to get you started. Let’s dive in!