Presentation from Games for Health 2012 about the "Life.Love. Game Design Challenge" which awards prizes to developers for creating video games about dating violence as it affects teens, tweens, and college aged students. The annual contest is run by Jennifer Ann's Group, an Atlanta-based NGO.

1. Gaming Against Dating Violence
A Grassroots Approach
Drew Crecente
Jennifer Ann’s Group
drew@JenniferAnn.org
@stopTDV
linkedin.com/in/crecente
June 2012 Games for Health Conference www.gamesforhealth.org

2. What I’m Playing
June 2012 Games for Health Conference www.gamesforhealth.org

3. Overview:
Gaming Against Dating Violence
1. Teen Dating Violence
2. Jennifer Ann’s Group
3. Our experience with video games
June 2012 Games for Health Conference www.gamesforhealth.org

4. Teen Dating Violence (TDV)
“the physical, sexual, or
psychological/emotional
violence within a dating
relationship”1
1 Centers for Disease Control and Prevention
June 2012 Games for Health Conference www.gamesforhealth.org

5. TDV: Statistics
2
1 in 3
2Halpern, C. T., Oslak, S. G., Young, M. L., Martin, S. L., & Kupper, L. L. (2001). Partner Violence Among Adolescents in Opposite-Sex Romantic
Relationships: Findings from the National Longitudinal Study of Adolescent Health. American Journal of Public Health, 91, 1679-1685.
June 2012 Games for Health Conference www.gamesforhealth.org

6. TDV: Statistics
3
3 The Journal Archives of Pediatrics & Adolescent Medicine – July, 2008.
June 2012 Games for Health Conference www.gamesforhealth.org

7. Jennifer Ann
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8. Jennifer Ann
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9. Jennifer Ann’s Group
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10. Jennifer Ann’s Group: Our Approach
Awareness
Education
Advocacy
June 2012 Games for Health Conference www.gamesforhealth.org

11. Jennifer Ann’s Group: Our Strategy
Limited
Resources
Technology
IT
Background
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12. Website: JenniferAnn.org
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13. Educational Resources: Cards
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14. Educational Resources: Bookmarks
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15. Educational Resources: Distribution
500,000+ Distributed
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16. A Need for a New Medium
Meets Goals Users
• Awareness • Students
• Education • Teachers
• Advocacy • Parents
Game
Media Resources
• Unique • Technology
• Kotaku
June 2012 Games for Health Conference www.gamesforhealth.org

17. 2008 Life.Love Game Design Challenge
June 2012 Games for Health Conference www.gamesforhealth.org

18. 2008 Life.Love Game Design Challenge
June 2012 Games for Health Conference www.gamesforhealth.org

19. 2008 Life.Love Game Design Challenge
June 2012 Games for Health Conference www.gamesforhealth.org

20. 2008 Life.Love Game Design Challenge
June 2012 Games for Health Conference www.gamesforhealth.org

21. Life.Love Game Design Challenge
June 2012 Games for Health Conference www.gamesforhealth.org

22. Life.Love Game Design Challenge
June 2012 Games for Health Conference www.gamesforhealth.org

23. Life.Love Game Design Challenge
June 2012 Games for Health Conference www.gamesforhealth.org

24. Life.Love Game Design Challenge
June 2012 Games for Health Conference www.gamesforhealth.org

25. Life.Love Game Design Challenge
June 2012 Games for Health Conference www.gamesforhealth.org

26. 2012 Life.Love Game Design Challenge
June 2012 Games for Health Conference www.gamesforhealth.org

27. 2013 ??
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28. 2013 ??
Public
Interest
Media
Budget
June 2012 Games for Health Conference www.gamesforhealth.org

29. Conclusion
Right Decision in 2008
Future is Less Clear
Don’t Blame the Medium
June 2012 Games for Health Conference www.gamesforhealth.org

30. Drew Crecente
Jennifer Ann’s Group
drew@JenniferAnn.org
@stopTDV
linkedin.com/in/crecente
June 12-14, 2013 November 5-6, 2012
Boston, MA www.gamesforhealtheurope.org
June 2012 Games for Health Conference www.gamesforhealth.org