Jennifer Brandt has 10 years of experience as an entrepreneur in the fashion and retail industries. She has owned and operated several boutiques specializing in new, used, vintage, and handmade clothing and accessories. She is skilled in merchandising, marketing, social media, photography, and event planning. Most recently, she owned and operated Rarity boutique from 2014 to 2015, where she was responsible for all aspects of running the business.
Saint Vincents Day Home Social Media Marketing Strategy FINAL
Entrepreneur with 10+ years experience in retail, marketing and event planning
1. Jennifer F. Brandt (717) 690-9303 rarityboutique717@gmail.com
“Ten years experience in the world of style and shoestring startups. Riding the entrepreneur ship
through various avenues of design, marketing and event planning.”
Work Experience
07/15/14- 10/31/15 Owner of Rarity facebook.com/rarityboutique717
Operator/Public Relations/Social Media Marketing/Sales/Manager
Own and operate Rarity, a boutique specializing in a collection of new, used, vintage and handmade
apparel and accessories for the wardrobe and home. Responsibilities include picking and purchasing all
merchandise, cleaning and pricing garments, directing employees, working the floor, tending to
customers needs and requests, booking models, conducting photoshoots, monitoring and updating all
social media sites affiliated with Rarity (facebook, instagram, twitter, pinterest), managing finances,
participating in local festivals and pop up markets.
07/15/14- 10/31/15 Brandts Mercantile facebook.com/brandtsmercantile
Social Media Marketing/Public Relations/Sales
Responsibilities include monitoring and updating all social media sites affiliated with Brandts Mercantile
(facebook, instagram). Managing the website, photographing merchandise, designing logos for the
micro businesses working through Brandts Mercantile, designing advertisements, planning and
promoting special events, marketing, attending community based meetings and participating in local
festivals and pop up markets.
04/01/07- 07/15/14 Former owner of Thistle Island
Operator/Public Relations/Social Media Marketing/Sales/Manager
Thistle Island was an online boutique and also physically located inside one of the largest flea markets
on the east coast. Responsibilities included picking and purchasing all merchandise, directing
employees, tending to customers needs and requests, cleaning and pricing garments, working the floor,
booking models, conducting photoshoots, monitoring and updating all social media sites affiliated with
Thistle Island (facebook, myspace and etsy) managing finances, participating in local festivals and pop
up markets, managing online sales and shipping.
04/01/07- 05/01/08 Atomic Retro Warehouse facebook.com/shopatomicwarehouse
Sales
Responsibilities included greeting customers and assisting in the sales of retro and vintinge
merchandise. Sorting, cleaning and displaying merchandise. Participating in home clean-outs with the
owner.
2. 05/01/08- 08/30/10 Social Media Specialist for The Big Ugly Warehouse Flea Market
Social Media Marketing/ Public Relations/Promoter
The Big Ugly Warehouse was a vacant warehouse located in a poverty stricken area of Pennsylvania's
Capitol city. I was part of a team that turned the warehouse into a thriving outdoor flea market and
indoor discount super market. Responsibilities included designing all advertisements, monitoring and
updating all social media sites affiliated with the Big Ugly Warehouse. Marketing and promoting the flea
market to local businesses and participating in local community based events.
11/01/11- 6/01/15 Co-owner of Just Like Home Daycare
Caregiver/Marketing
Responsibilities included caring for preschool aged children,planning activities, attending community
events, advertising the daycare, booking clients and managing the finances.
Skills
photography, photo editing, graphic design, event planning, event promotion, social media, computer
use, point of sale systems, marketing, customer service, buying and selling
Volunteer Work
American Cancer Society, MSIB (Market Street Improving Business Organization)
ReferencesVolunteer Work
Available upon request