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Mobile Marketing Statistics

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Jessica Yarmey
Jessica Yarmey

Some statistical highlights from a recent mobile marketing Lunch&Learn at Buntin Out-of-Home Media.

TecnologíaEmpresariales
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Stats ,[object Object],[object Object],[object Object],[object Object],[object Object],Source: The Pew Research Center, July 11, 2011
Source: The Pew Research Center, May 22, 2011
Stats: Demographics ,[object Object],[object Object],[object Object],[object Object],[object Object],Source: American Affluence Research Center
Source: The Pew Research Center, May 22, 2011
Stats: Demographics ,[object Object],[object Object],[object Object],[object Object],[object Object],Source: The Pew Research Center, May 22, 2011
Source: The Pew Research Center, May 22, 2011
Stats: Usage ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: Mobile Trends Report, July 2011
Stats: Usage ,[object Object],[object Object],[object Object],[object Object],Source: Mobile Trends Report
Stats: Usage ,[object Object]
Statistics: Platforms Source: Nielsen, July 2011
Stats: Spending ,[object Object],[object Object],[object Object],[object Object],[object Object],Source: Interactive Advertising Bureau, July 2011
Stats: Projections ,[object Object],[object Object],[object Object],Source: smaato, eMarketer, Dec 2010
Stats: Projections ,[object Object],Source: smaato
Stats: Projections Source: eMarketer, Sept 2010
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Channels
[object Object],[object Object],[object Object],[object Object],[object Object],Channels: Social Source: comScore
Channels: Social ,[object Object],[object Object],[object Object],[object Object],Source: BIA / Kelsey
Channels: Social ,[object Object],[object Object],[object Object],[object Object],[object Object],Source: Cisco
Channels: Search ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: Mobile Movement, April 2011
Channels: Apps ,[object Object],[object Object],[object Object],[object Object],Source: MMA
Channels: Apps ,[object Object],[object Object],[object Object],[object Object],[object Object]
Channels: Search vs. Apps ,[object Object],[object Object]
Challenges ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Mobile Marketing Statistics