The combination of the main product (trailer) and ancillary texts (magazine cover and poster) are generally effective.
The trailer and magazine cover both represent the main murder character in a sinister way. The poster features the three main characters in a way that hints at their roles and genres explored in the show like crime, cheating and teenage pregnancy.
The characters are portrayed consistently across the products, showing Sambuca as glamorous but spiteful, Archie as a cheater, and Bella as more introverted.
The E4 branding and color scheme are included in the main products and poster to clearly associate them with the network. Overall, the products work well together aside from possibly the magazine
1. OCR G324
Joe Garnett
3304
Aquinas College:
33435
2. Evaluation Question 2
How effective is the combination of
your main product and ancillary texts?
3. TV & Satellite magazine was a huge influence on of Front cover ancillary, we liked
its style and representation of the cover star.
Brands/institutions
Room for
other features
Clear main feature
4. Although we did create a poster, it
has more of a title card feel to it, that
comes at the end of a trailer, but it is
still effective as it is still
representative of Hilltop Farm, it
does this through the use of the MLS
shot of the 3 characters and the clear
use of branding.
5. Genre
I would say that all of the
products show all of the
different genres which have
been included in the main
product.
Crime (murder)
Teenage pregnancy
Cheating
Adoption
Fighting
6. The main product and the front cover work very well
together, the murder character is represented to the audience in
the same way, this is being sinister and looking as if he is after
somebody. The shots are very similar, with the shot in the trailer
a BCU and the shot in the front cover a CU/Mid shot
Institution
It may have been better to have
some of the E4 purple within the
title or star names to reinforce
which institution the soap is on
7. Representation of the characters
Sambuca – she is represented in both
the main product and ancillaries in the
same way, glamourous, yet slightly
spiteful manner.
Archie – in the main product
Archie is seen to be
cheating, if you just looked at
the poster without seeing the
trailer you may also think this
because of his stance and the
characters around him.
Bella – from the poster we can see that
she is much more introverted and in
white to show her innocence. This is also
the case in the trailer, for example when
she caught Sambuca and Archie together.
8. I feel that the poster and trailer wok very well
together as they both look like they would attract my
target audience (16-30), whereas the magazine front
cover seems like it would not attract the younger part
of the target audience.
9. Overall I feel that all of the products work together well, you could say the
exception may be the font cover but it still represents the characters in
the same way.
The E4 logo is shown in all of the products and their convention of having
purple is in the main product and also the poster.