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PHRs:   Where We’ve Been,  Where We’re Going By: John Moore, Managing Partner [email_address]
Three Take-Aways ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Macro Trends Reshaping Healthcare ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
While Consumers Increasingly Go Online for Health Info… Source: Pew Research 2006 74% of all adults are online Now One of the Top Activities on the Net
Few Manage Health Records on Net Source: Forrester Research Q2’08 Survey n= 5,242 Today, Meager 3.3% iManage PHI
Three Dominate PHR Models  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PHR Adoption is Widely Dispersed Mix Provider Provider Payer Payer ISV Provider Provider Type Client defined, claims-based HRA & alerts  Rarely portable   WebMD 500K WebMD Countless RYO MyChart HealthAtoZ ActiveHealth RYO (VistA) MyChart PHR Platform Similar to KP Portability w/Google 100K Cleveland Clinic Highly variable, most simple templates  Little portability 2.5M All Others Aging portal w/email   Portability w/Google & HealthVault 40K BIDMC Claims-based, part of new OptumHealth Div.    Portability w/HealthVault ~200K United Health Grp Focus on HRA, DM, aggressive build-out  Portability w/HealthVault ~780K Aetna EMR portal,  Not portable 650K Veteran’s Admin EMR portal w/email & transaction services Portability w/HealthVault 3.0M+ Kaiser-Permanente Features No. of Users Entity
PHRs: What Are They Good For? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],All Depends on Who You Ask!
Top 3  Challenges to Adoption ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Consumer Engagement Begins Here
“Health Clouds” on the Horizon Data Sources Secure Repository Applications Multiple tools/widgets, communications??? Very Good Tools Perceived value? High Adoption Farther down the road High Personalization Still under development Medium Portability Adoption of Open Systems and standards High Interoperability Strong consumer control of data High Control Virtually any pertinent data source High Data Source(s) Notes Potential Attributes
Health is Mobile! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Evolution Accelerates PHR Adoption 2008 Gen 3:  Data Aggregation  (Health Clouds Form) Gen 4:  Personal, Actionable & Mobile Gen 2:  Online & Connected 2011 Gen 1:  Isolated 2003 1992 Time User Value Proposition Adoption 2000 (Online) 20 1992 40 80 Users (Millions) Low High
Generation 4:   “Convergence” Personal, Actionable, Connected Value: About Me, By Me, With Me, For Me
What to Watch ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Looking Into the Future… ,[object Object],[object Object],[object Object],[object Object],Biggest Challenge: Sourcing Quality Data
Final Thoughts… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object]

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PHRs, Where We've Been, Where We're Going

  • 1. PHRs: Where We’ve Been, Where We’re Going By: John Moore, Managing Partner [email_address]
  • 2.
  • 3.
  • 4. While Consumers Increasingly Go Online for Health Info… Source: Pew Research 2006 74% of all adults are online Now One of the Top Activities on the Net
  • 5. Few Manage Health Records on Net Source: Forrester Research Q2’08 Survey n= 5,242 Today, Meager 3.3% iManage PHI
  • 6.
  • 7. PHR Adoption is Widely Dispersed Mix Provider Provider Payer Payer ISV Provider Provider Type Client defined, claims-based HRA & alerts Rarely portable WebMD 500K WebMD Countless RYO MyChart HealthAtoZ ActiveHealth RYO (VistA) MyChart PHR Platform Similar to KP Portability w/Google 100K Cleveland Clinic Highly variable, most simple templates Little portability 2.5M All Others Aging portal w/email Portability w/Google & HealthVault 40K BIDMC Claims-based, part of new OptumHealth Div. Portability w/HealthVault ~200K United Health Grp Focus on HRA, DM, aggressive build-out Portability w/HealthVault ~780K Aetna EMR portal, Not portable 650K Veteran’s Admin EMR portal w/email & transaction services Portability w/HealthVault 3.0M+ Kaiser-Permanente Features No. of Users Entity
  • 8.
  • 9.
  • 10. “Health Clouds” on the Horizon Data Sources Secure Repository Applications Multiple tools/widgets, communications??? Very Good Tools Perceived value? High Adoption Farther down the road High Personalization Still under development Medium Portability Adoption of Open Systems and standards High Interoperability Strong consumer control of data High Control Virtually any pertinent data source High Data Source(s) Notes Potential Attributes
  • 11.
  • 12. Evolution Accelerates PHR Adoption 2008 Gen 3: Data Aggregation (Health Clouds Form) Gen 4: Personal, Actionable & Mobile Gen 2: Online & Connected 2011 Gen 1: Isolated 2003 1992 Time User Value Proposition Adoption 2000 (Online) 20 1992 40 80 Users (Millions) Low High
  • 13. Generation 4: “Convergence” Personal, Actionable, Connected Value: About Me, By Me, With Me, For Me
  • 14.
  • 15.
  • 16.
  • 17.

Notas del editor

  1. What is it Anytime/anywhere/any device SPIME (space & time) Personal Actionable Engaged Who is Customer All consumers How many use it Tens of millions When 2010-20??