The document discusses the results of a study on the effects of a new drug on memory and cognitive function in older adults. The double-blind study involved 100 participants aged 65-80 who were given either the drug or a placebo daily for 6 months. Researchers found that those who received the drug performed significantly better on memory and problem-solving tests at the end of the study compared to those who received the placebo.

1. SÃO PAULO
The number one
State of Brazil
Sérgio Rodrigues Costa
Director
September 2012

2. Our Mission
Being the gateway to new investments
or expansion of existing businesses,
generating innovation, employment and income,
in addition to the continuous improvement
of the competitive environment and
of the image of the State of São Paulo
Investment Promotion Agency

3. Areas of Activity
All our services are free-of-charge
Investment Outreach
• Identification of sectors and companies with investment potential
Investment Projects
• Technical support to investors: site location, taxes, infrastructure and more!
• Contact with public and private institutions aiming as investment facilitation
Institutional Activities
• Reception of foreign delegations and organization of international missions
• Support and guidance to municipal governments
SP Actions for the Promotion of Competitiveness
• Labor training, Taxation, Innovation, Infrastructure and Licensing
• Study and proposal of public policies
Promotion of the image of the State of Sao Paulo

4. Support in all Project Stages
Project needs
Site selection
Site visit
Environmental, infrastructure and tax procedures
Announcement
Groundbreaking and construction
Opening
Aftercare

5. Our Customers September 2012
Announced Investments: Direct Jobs:
Portfolio of projects USD 7.63 billion 24.810
Number of projects: 63*
Potential Investments: USD 17,5 billion
Potential direct jobs: 57 thousand
Sectors: automotive, food, oil and gas,
energy, machinery and equipment,
information technology and communication,
solid waste and biotechnology.
Origin: United States, China, South Korea,
Spain, Japan, Italy, England, France and
Brazil.
DABO
* The names of these companies are kept confidential
in compliance with NDA signed with Investe São Paulo
Exchange: US$ 1 = R$ 1.67

6. São Paulo Competitive Advantages
Largest Consumer
Market in LATAM
Environmental Skilled
Responsibility Workforce
São Paulo
Competitive
Advantages
Largest Brazilian World-class
Investor in R&D Infrastructure
Supply Chain
Investment Promotion Agency

7. Brazil and São Paulo
Brazil
Territory (1,000 km²)8.515
Population (million) 192
GDP nominal (US$ bi) 2.475
GDP per capita (US$) 12.866
São Paulo
Territory (1,000 km²)248
Population (million) 42
GDP nominal (US$ bi) 792
GDP per capita (US$) 19.049
21% of the population
32% of GDP nominal
1,5X of GDP per capita
Source: IBGE, Brazilian Central Bank , SEADE – Exchange Rate US$ 1 = R$ 1,76 Investment Promotion Agency

8. One of the Most Important Economic
Regions of the World
GDP (PPP) US$
Rank Region Country
Billion
1 California USA 1.897
2 Texas USA 1.205
3 New York USA 1.157
4 Guangdong China 1.156
5 Jiansu China 1.040
6 Shandong China 1.001
7 Tokyo Japan 767
8 Florida USA 746
9 São Paulo Brazil 715
10 Zhejiang China 692
Source: International Monetary Fund – estimative for the year 2010
PPP: Purchasing Power Parity
Investment Promotion Agency

9. Brazilian State Capitals where the
consumer market grows most
Sales increase 2010 - 20201
(US$ billions)
36.59
22.40
8.62 7.78 7.19 6.65 5.75
4.25 4.07 3.65
São Paulo - Rio de Janeiro Brasília - DF Belo Horizonte Curitíba - PR Salvador - BA Fortaleza - CE Recife - PE Porto Alegre - Manaus - AM
SP - RJ - MG RS
(1) 45 product categories analyzed
Source: Exame Magazine – McKinsey
Exchange rate – US$ 1 = R$ 1.67

10. 20 brazilian cities in metropolitan regions
where the consumer market grows most
Sales increase 2010 - 20201 Share of the cities by state
(US$ billions)
Guarulhos 3,41 3% 3%
São Bernardo do Campo 3,17 5%
Osasco 3,05
Santo André 1,14 6%
Itaquaquecetuba 1,02
Carapicuíba 1,02
Nova Iguaçu 1,62
São Gonçalo 1,50 37%
Duque de Caxias 1,44 15%
Niterói 1,08
Jaboatão dos Guararapes 2,16
Paulista 1,56
Olinda 1,26
Ananindeua 1,62
Ribeirão das Neves 1,98
15%
Contagem 1,62
Betim 1,50
16%
Aparecida de Goiânia 2,22
Serra 0,96 SP RJ MG PE GO PA CE ES
Caucaia 1,14
(1) 45 product categories analyzed
Source: Exame Magazine – McKinsey Investment Promotion Agency
Exchange rate – US$ 1 = R$ 1.67

11. 20 brazilian inland cities where
the consumer market grows most
Sales increase 2010 - 20201 Share of the cities by state
(US$ billions)
Campinas 2,34
Santos 1,86 $3,05
Sorocaba 1,50
Ribeirão Preto 1,44 $1,14
São José dos Campos 1,14
Piracicaba 1,08 $1,20
Jundiaí 1,08
São José do Rio Preto 0,96
Bauru 0,96
$1,20 $12,34
Joinville 1,08
Caixias do Sul 1,20
$1,74
Rio das Ostras 1,14
Campo dos Goytacazes 0,96
Londrina 1,02
$2,10
Parauapebas 1,74
Uberlândia 2,10
Juiz de Fora 1,26 $3,35
Anápolis 1,14
Juazeiro do Norte 0,96 SP MG RJ PA RS BA GO Others
Feira de Santana 1,20
(1) 45 product categories analyzed
Source: Exame Magazine – McKinsey
Exchange rate – US$ 1 = R$ 1.67 Investment Promotion Agency

12. High Quality Infrastructure
Highway
Railway
Pipeline
Waterway
Airport
Port
Source: Secretariat of Transportation Investment Promotion Agency

13. Higher Education
572 college level 1.474.516 263.084
institutions students enrolled students graduated
The State Government is responsible for three of the best universities in Brazil:
• USP - The best Latin America university according to international rankings
• UNICAMP – The best university in South America after USP
• UNESP – One of the top ten universities in Latin America
Agência Paulista de Promoção
Fonte:USP, Unicamp. Unesp, INEP
de Investimentos e Competividade

14. Technical Schools
1274 More than 430.000 80.377
technical schools students enrolled students graduated
Largest program of technical education in Brazil:
Technical Schools – Etecs
• 216 thousand students
• 207 technical schools
• 101 courses in the fields of industry, services and agriculture
Agência Paulista de Promoção
Source: Centro Paula Souza de Investimentos e Competividade

15. R&D / Innovation
More than 13% of the São Paulo State
Fundação de Amparo à
revenue is used in high quality US$ 616 million
Pesquisa Científica e
education, research and development. annual budget
Tecnológica (Fapesp)
The State also hosts federal universities
and research institutions.
3 universities among
the ones that most USP, Unicamp
develop scientific and Unesp
research in Brazil
IPT
19 research institutes international
recognition
30 initiatives of All over
Technological Parks the state
Investment Promotion Agency

16. FIRJAN Index of Municipal Development
The best ranked Brazilian municipalities are in the State of São Paulo
Ranking IFDM
IFDM Ranking Ranking IFDM
IFDM Ranking Emprego &
Employment&
UF
UF IFDM
IFDM Educação
Education Saúde
Health
Nacional
National Estadual
State MUNICÍPIOS BRASILEIROS- - Ano2009
BRAZILIAN MUNICIPALITIES YEAR 2009 Renda
Income
1º 1º SP Barueri 0,9303 0,9184 0,9206 0,9518
2º 2º SP Paulínia 0,9290 0,8954 0,9675 0,9240
3º 3º SP Araraquara 0,9281 0,9035 0,9600 0,9207
4º 4º SP Ribeirão Preto 0,9239 0,9299 0,9213 0,9207
5º 5º SP São José do Rio Preto 0,9202 0,8704 0,9546 0,9356
6º 6º SP Indaiatuba 0,9164 0,8631 0,9393 0,9469
7º 7º SP Marília 0,9125 0,8463 0,9615 0,9297
8º 1º MT Lucas do Rio Verde 0,9046 0,8849 0,8650 0,9640
9º 8º SP Taubaté 0,8985 0,9013 0,8951 0,8992
10º 9º SP Itupeva 0,8942 0,8979 0,8921 0,8925
11º 10º SP São Paulo 0,8930 0,8799 0,9121 0,8870
12º 11º SP Santos 0,8924 0,8318 0,9312 0,9143
39 out of the 50 best ranked AND 19 out of the top 20
Brazilian municipalities are in the State of São Paulo
Source: Federation of Industries of the State of Rio de Janeiro
Indices published in 2011 based on 2009 data Investment Promotion Agency

17. General Ranking
Scale – 100 for best, 0 for worst
STATES
CLASSIFICATION REGION
SOUTHEAST
Very Good SOUTH
CENTER WEST
Good NORTHEAST
NORTH
Moderate
Poor
NATIONAL
OVERALL
#1
Source: The Economist, Centro de Liderança Pública and Veja
http://veja.abril.com.br/infograficos/clp/ Investment Promotion Agency

18. Innovative Fast Track for PPP Projects
• State Decree 57.289 dated August 30, 2011 allows interested investors to
present proposals for PPPs Projects
PRELIMINARY PPP
PROPOSAL
APPROVAL
PRIVATE SECTOR EVALUATION by
INITIATIVE (MIP) State Commission
REJECTION
PUBLIC CALL
for detailed technical studies,
including alternatives
Technical studies
$
Technical studies
Technical studies
PPP Project
CONTRACT APPROVAL
(PPP Project winner PUBLIC BIDDING EVALUATION by State
reimburses selected for the PPP Commission
technical study author)
REJECTION
Investment Promotion Agency

19. PPP Projects Portfolio
LOGISITICS WATER, SEWER AND SOCIAL INTEREST
MOBILITY HEALTH
AND TRANSPORT FLOOD CONTROL HOUSING
Healthcare Factories
Subway Highways Water Production SP Downtown Area
(FURP)
Metropolitan Train Railroads Sanitation Hospital Construction
Coast Risk Areas
and Reforms
Express Train Port Reservatories
Risk Areas
Monorail Airports Tietê River Gutter
VLT Crossings Lowlands
PUBLIC SECURITY ECONOMICAL
ADMINISTRATION
EDUCATION AND PRISIONAL PLANNING AND
IMPROVEMENT
MANAGEMENT MANAGEMENT
Public Schools Digital
Prision Complexes Technological Parks Vehicular Area
Content
Imigrants Exposition
Forums
Center
Collection System
1

20. PPP Priority Areas
LOGÍSITIC WATER, SEWER AND SOCIAL INTEREST
MOBILITY HEALTH
AND TRANSPORT FLOOD CONTROL HOUSING
Fábrica de
Subway Highways Water Production SP Downtown Area
Medicamentos (FURP)
Metropolitan Train Railroads Sanitation Hospital Construction
Coast Risk Areas
and Reforms
Express Train Port Reservatories
Risk Areas
Monorail Airports Tietê River Gutter
VLT Crossings Lowlands
PUBLIC SECURITY ECONOMICAL
MANAGEMENT
AND PRISON EDUCATION PLANING AND
IMPROVEMENT
MANAGEMENT DEVELOPMENT
Public Schools Digital
Vehicular Area Prision Complex Technological Parks
Content
Iimigrants Exposition
Foruns
Center
Collection System
2

21. Current PPP Projects
Line 6 – Orange of the Subway Prison Units in the State
Deadline for presentation of studies by
Network of São Paulo
registered parties in August 2012.
Studies under evaluation with the
coordination of the Executive Secretariat
of the Managing Council of PPP
Private Investment – US$ 449,1
Private Investment – US$ 6,2 billion million
Pharmaceutical Industry of Interactive Class
Américo Brasiliense – IFAB Deadline for presentation of studies by
Studies under evaluation with the registered parties in July 2012.
coordination of the Executive Secretariat
of the Managing Council of PPP
Private Investment – US$ 83,8 Private Investment – US$ 796
million million
Line 18 – Bronze of the Metropolitan Social Interest of Housing
Network of São Paulo Deadline for presentation of studies by
Deadline for presentation of studies by registered parties in September, 2012
registered parties in July, 2012
Private Investment – US$ 4,37
Private Investment – US$ 2,8 billion
billion
Investment Promotion Agency

22. Thank you!
Sérgio Rodrigues Costa
International Relations Director
Phone: +55 11 3218-6061
sergiocosta@investesp.org.br
investesp@investesp.org.br
www.investe.sp.gov.br
SECRETARIA DE DESENVOLVIMENTO
ECONÔMICO, CIÊNCIA E TECNOLOGIA