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2. • Incorporated Dec 2010
– 5 employees and 4 long-term contractors
• Leader in Geospatial mobile SW products and
solutions
• FY13 rev of $674K and profit of $61K (pre-tax)
– 50% growth YoY
• NeoTreks team won Apple’s App of the Year
award 2009 (iOS 3.0)
• 100% self funded by founder, M. Bullock
– No investor funds and minimal debt ($10K LoC)

3. NeoTreks began as a mobile development unit within Intermap, Inc in 2008
Over one million
app downloads
and counting….
© 2013 NeoTreks Inc. All rights reserved. Confidential.

4. Over the last four years, this product line has seen many media accolades
© 2013 NeoTreks Inc. All rights reserved.

5. NeoTreks has released dozens of apps since spinning off from Intermap in 2011
Geo-Tourism Platform
Tens of thousands of
hardware / software
packages sold
Over 100K downloads on the
App Store and Google Play
© 2013 NeoTreks Inc. All rights reserved.

6. In 2012, NeoTreks launched the GRID geospatial business & consumer platform
Current GRID Deployments
2014
Current End-Users include:
Partnerships signed or currently
in negotiations include:
TapSpatial app to be
deployed to the top 30 Oil &
Gas firms in 2014, and
offered to hundreds of more
organizations as a data
enhancement option.


 Telecom
Subscribers for 2014:
 RF hardware /
software
Available as a tablet /
phone universal app
on both iOS and
Android.
 Wind energy
consultancy

The GRID mobile app suite, with its growing feature sets and Admin
backend, establishes a solid mobile infrastructure for the GeoBI platform build© 2013 NeoTreks Inc. All rights reserved.
out.

7. Business Disruption
Large geospatially dispersed businesses must constantly monitor their
facilities, field assets and staff and the ability to respond to adverse events
such as weather, fire, transportation, geopolitical, and other potential threat
events to normal business operations.

8. Business Disruption
Transportation disruptions were reported by 30% of
U.S. businesses
75% of respondents experienced at least one
incident that caused disruption.
15% of respondents experienced disruptions that
cost in excess of $1M and 9% experienced a single
event disruption that cost in excess of $1M
Global economic losses caused by extreme
weather events have risen to nearly $200 billion a
year over the last decade
45% of U.S. businesses reported a business
disruption due to weather, which was the #1
disruption category for 2012.

9. Data is all over the map…
…and stakeholders must spend valuable time seeking it out.
Geospatial
Data
Public
Data
Weathe
r
Site Risk
Info
Internal
Comm
Traffic
Demographics
News
Ops Data
Enterpris
e Data
Asset
Tracking
Web
Cameras
© 2013 NeoTreks Inc. All rights reserved. Confidential.

10. NeoTreks GeoBI Common Operating Picture
Data is ‘tuned’
to the customer
by:
• Lat / Long
• Mobile Assets
Public
Data
Internal
Comm
Site Risk
Ops Data
Enterprise
Data
• Industry
• Alert Type
Asset
Tracking
Premium &
Custom Spatial
Data
• Corridors
• Priority
Web
Cameras
• Geofencing
• Time / Date AOIs
• International
Weather
Alerts
• Demographic Presets
• …or per customer input
Traffic
News
Demographics
© 2013 NeoTreks Inc. All rights reserved. Confidential.

11. www.neotreks.com
© 2013 NeoTreks Inc. All rights reserved. Confidential.

12. www.neotreks.com
© 2013 NeoTreks Inc. All rights reserved. Confidential.

13. Features
Geospatial dashboard showing
what’s important to your
enterprise – facilities, people,
vehicles, assets
Integrates with your enterprise
geospatial information
Seamless display from web to
mobile, enabling those that need
the see it wherever they are
www.neotreks.com
© 2013 NeoTreks Inc. All rights reserved. Confidential.

14. Advantages
Instantly see and understand the
Big Picture
Visualize and respond to
operational threats due to
weather, events and traffic that
cause business interruption
Take action based on forecast
and real-time information
www.neotreks.com
© 2013 NeoTreks Inc. All rights reserved. Confidential.

15. Features
Geospatial Display
Geospatial dashboard showing
Instantly see and understand the
what’s important to your
BigMap-based multi-layer display that
Picture
integrates – enterprise people,
enterprisewithfacilities, geospatial
data (maps, locations, property, etc.)
vehicles, assets
Web and Mobile based service
www.neotreks.com

16. Live, Interactive Weather
Current, Forecast conditions plus
dynamic radar display
Weather alerts and impacted
regions
Hurricane tracking and forecasts.
www.neotreks.com
© 2013 NeoTreks Inc. All rights reserved. Confidential.

17. Asset tracking
Vehicles using mobile devices they
already use
People tracking if desired.
www.neotreks.com
© 2013 NeoTreks Inc. All rights reserved. Confidential.

18. Dynamic Status Log
Action-oriented status updates from
personnel, security systems, Tweets,
or whatever the user defines
Utilize push notifications for 2-way
communication between executive
and assets.
www.neotreks.com

19. Market Verticals
–
•
•
Instrument monitoring
Dispersed / Remote
Enterprises
Contract Services
Organizations (CSO)
–
•
•
•
Feature customization for
Insurance, Disaster
Relief, Flood, Economics.
Environmental
–
•
Leverage Spatial Energy
partnership
Risk
–
•
GeoBI Product Value Chain
Oil & Gas
E.g. K-Force, Pharmaceutical
Research, Technology
Outsourcing
Retail
Agriculture
Shipping / OTR Trucking
Average Revenue Per Sale
•
Sales Strategy
Customized Features
© 2013 NeoTreks Inc. All rights reserved. Confidential.

20. •
Accenture
– Set up through their Utilities Services division. Essentially contract GIS using
ESRI data.
•
Domo
– Extensive Business Intelligence services, but no Geospatial component
•
ESRI
– Extensive market analysis services with a customizable GIS display, but the
goal is to sell software and data services.
•
Intermap, Inc.
– means of selling the NEXTMap elevation dataset.
•
Pentaho
– They have a geo element and a map-based dashboard, but market themselves
as an Business Analytics platform. Largely EU-centric.
All competitors are missing the critical component for dispersed
organizations: a robust, fully integrated mobile platform that allows
remote users to see disruptions for themselves & react immediately from
any device.
© 2013 NeoTreks Inc. All rights reserved. Confidential.

21. 2015
2017
2018
2019
5
8
674,400
8
15
1,332,540
10
23
2,148,708
10
31
2,948,397
25
36
1,338,800
35
67
2,639,080
45
105
4,385,916
55
150
6,610,169
40
40
387,800
60
90
1,103,700
80
148
2,337,100
100
211
3,472,625
$690,000
$2,401,000
$5,075,320
$8,871,724
$13,031,191
$600,000
$630,000
$661,500
$694,575
$729,304
$1,290,000 $3,031,000
$5,736,820
Sales - Enterprise (Customized) Customers
New Customers
3
Total Customers
3
Revenue
270,000
Sales - Transactional Customers
New Customers
12
Total Customers
12
Revenue
420,000
Sales -Web (semi-automated) Customers
New Customers
Total Customers
Revenue
Total GeoBI Revenue
Other NeoTreks Revenue (5%
growth)
Total Revenue
Projected sales churn numbers:
• Enterprise & Transactional = 10%
• Web = 25%
2016
$9,566,299 $13,760,495

22. Build
Subscription Sales
2014
2015
2016
2017
2018
Sales
$845,000
$1,290,000
$3,031,000
$5,736,820
$9,566,299
COGS &
Expenses
$872,000
$1,125,500
$2,172,100
$4,068,694
$6,751,976
Profit
($27,000)
$116,375
$558,285
$1,084,282
$1,829,310
$10,000,000
$9,000,000
$8,000,000
$7,000,000
$6,000,000
$5,000,000
$4,000,000
$3,000,000
$2,000,000
$1,000,000
$0
2014
2015
2016
2017
Notes:
• 2014 Sales are sustained entirely on existing GRID and contract services business models.
•
All investment funds are dedicated to GeoBI build-out. NeoTreks remains self-sustaining through 2014.
2018

23. Build
2014
Subscription Sales
2015
2016
2017
2018
Income Statement
Sales
Costs of sales/services (COGS)
Gross margin
Operating expense
Interest expense (@ 9%)
Profit before tax
Tax
Profit after tax
$845,000
422,500
422,500
449,500
(27,000)
$(27,000)
$1,285,000
471,250
813,750
653,000
160,750
46,813
$113,938
$2,759,650
821,913
1,937,738
1,162,643
775,095
271,283
$503,812
$5,340,440
1,480,310
3,860,130
2,316,078
1,544,052
540,418
$1,003,634
$9,057,834
2,424,179
6,633,656
3,980,193
2,653,462
928,712
$1,724,750
Balance Sheet-Assets
Cash
Accounts receivable
Inventory/Contracts in progress
Current assets
Fixed assets (net of depreciation)
Total assets
$327,593
87,534
63,839
478,966
76,071
555,038
$311,658
166,218
92,369
570,245
144,452
714,697
$541,708
332,880
164,444
1,039,033
289,289
1,328,322
$1,128,766
591,710
278,892
1,999,368
514,224
2,513,592
$2,361,371
920,766
3,282,137
800,190
4,082,327
82,038
-
127,759
-
237,573
-
419,209
-
263,193
-
500,000
(27,000)
473,000
500,000
86,938
586,938
500,000
590,749
1,090,749
500,000
1,594,383
2,094,383
500,000
3,319,133
3,819,133
$555,038
$714,697
$1,328,322
$2,513,592
$4,082,327
Balance Sheet -Liabilities & owners' equity
Acc'ts payable & accrued liabilities
Debt
Common & preferred stock
Retained earnings
Stockholder Equity
Total liabilities & equity
© 2013 NeoTreks Inc. All rights reserved. Confidential.

24. •
•
•
•
•
Series “A” Investment Preferred Stock (typical VC terms)
$2.5 M pre-money valuation
$832,500 invested buys 25% ownership
Minimum investment: $50,000 (200,000 shares)
Final closing scheduled for April 30, 2014
Initial Pre-investment
Shares
Post Investment
Ownership
Investment
Shares
Ownership
$/Share
Preferred Stock
M. Bullock
1,850,000
18.5%
Investment
1,850,000
$832,500
13.9%
3,330,000
25%
Common Stock
Founders
Employees
Total
7,650,000
76.5%
7,650,000
57.4%
500,000
5%
500,000
3.7%
10,000,000
100%
13,330,00
0
100%
$0.25

25. © 2013 NeoTreks Inc. All rights reserved. Confidential.