1. EVALUATION –
QUESTION 4

2. How effective is the combination of your main
product and ancillary texts?
 I believe the three texts I have produced are all relatable and work
well together for the main cause; to produce a noticeable image of
the horror genre into the audience members mind. This ‘image’ has
to be similar to the effect real media texts have on audience
members through the use of codes and conventions that I
researched in my pre-production stage.
 My Poster and magazine cover share similarities as they both use a
similar colour coding on them; the use of white and red. The red has
been used to symbolize danger, death and blood to link with the
make up used on the actors faces. I have also used dark images in
both products to link with the genre of my products; the darkness
creates a sense of fear that is needed for the horror genre. I believe
that the trio of my products capture the horror genre well.

3.  I believe my poster relates well to the
other texts for a number of reasons. I
have included the logo and names of
my institution as seen in the trailer. The
poster also presents the primary
protagonist and the antagonists; all of
these actors feature heavily in my trailer
and are presented here. In my trailer I
used a dark location and to link my
poster with that, I have darkened the
image I have used. The use of the
colour red is a further link between the
three products; it was used on the
intertitles in my trailer and on some of
the headings on my magazine cover.
The colour symbolizes blood, relates to
the make up, and has been used on the
poster for emphasis and to detail the
title and reviews.

4.  I have used action-packed screenshots
from my trailer on my magazine front
cover to highlight the link between the
two texts but also to provide the
audience with potential screenshots of
the movie. This will help to build
anticipation and excitement ahead of its
release. I edited the filter on the image
useed as a background image; I
lowered the brightness, increased the
contrast and added a red filter to relate
to the theme of blood and danger
conveyed throughout the texts.
Also, have specifically coloured the
‘dead’ section of my title red to
emphasize it and make it noticeable to
the reader. The use of the exclamatory
sentence ‘world exclusive!’ attracts the
readers eye and will lure them to the
main article.

5.  A common link to all three texts is the use of the colour scheme. I have used
red on the titles in my trailer, the subheadings on my magazine front cover and
as a ghostly, glow effect on the main text of my poster. This creates a sense of
danger in the audience’s mind and will also allow them to recognize the genre
easier. In contrast, I have used the white colouring on the bold fonts to make
them stand out to the reader such as on the masthead and on the title in my
trailer.
 All three products have to be as eye-catching as possible and I feel that they all
successfully grab the attention of the viewer. As my poster is of the landscape
orientation, I believe it will take up more space and be more noticeable to
viewers in locations where posters are typically found such as the underground
or billboards.
 My trailer, of 1 minute 7 seconds, is a good length for a teaser trailer, designed
to ‘drip feed’ plot to the audience and retain an enigma, a suspense that will
pose questions in the readers head that they will wish to answer. This will then
lead them onto the next stage; to the magazine to find out more information
about the film. The inclusion of a website increases the intertextuality and the
level of content between the products.